Marketing Analytics Manager Jobs in Massachusetts
Marketing Analytics Manager jobs in Massachusetts are in strong demand, concentrated in the life sciences, financial services, technology, and e-commerce sectors, with openings at every level from early-career analysts stepping into management to senior directors overseeing cross-channel attribution and experimentation programs. Boston, Cambridge, and Waltham anchor the market, where established employers like Wayfair, Liberty Mutual, and Fidelity Investments consistently hire for marketing analytics leadership. The most sought-after specialties in Massachusetts are digital and performance analytics, customer lifecycle modeling, and marketing mix measurement. Find a role that fits below and apply directly.
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Showing 5 of 14+ Marketing Analytics Manager jobs
We’re Watts. Together, we’re reimagining the future of water.
We feel proud every day about what we do. We're all part of the same crucial mission, no matter what function we support - it's to provide safe, clean water for the world, and to protect our planet's most valuable resource.
What we do:
For 150 years, Watts has built best-in-class products that are trusted by customers in residential and commercial settings across the world. We are at the forefront of innovation, working with cutting-edge technology to provide smart and connected, sustainable water solutions for the future. Watts is a leading brand with a quality reputation — and we have a dynamic future ahead.
The Watts Internship Program is your chance to bring what you’ve learned in the classroom to life! You’ll dive into real-world projects, gaining hands-on experience while learning how business really works from the inside. During the program, you’ll get to roll up your sleeves and make an impact on day-to-day operations. Plus, you'll have tons of opportunities to network with passionate professionals across manufacturing, industrial engineering, and more—sparking new ideas through cross-department collaboration. It’s all about expanding your skills, challenging yourself, and exploring where your ambitions can take you!
Scope of Position
This analytical and results-oriented individual, as part of the Corporate Marketing team, will support a strategic initiative focused on improving visibility into Watts' sales performance across key end-market verticals. The intern will leverage data analysis, customer segmentation, and stakeholder collaboration to transform product-level sales data into actionable business insights and develop a sustainable framework for ongoing market segmentation and reporting.
This position reports to Marketing. This role is hybrid and is based in N Andover, MA
Primary Job Duties and Responsibilities
Consolidate and organize multiple years of product-level sales data into a clean, documented, and usable dataset.
Partner with Marketing leadership to establish and apply end-market vertical segmentation standards and taxonomy.
Develop product- and bill-of-material-based classification logic to identify likely end-market verticals when customer information is unavailable.
Analyze sales, customer, and transaction data to identify trends, patterns, and business opportunities across market segments.
Conduct outreach with agency representatives and distributors to validate customer information and improve segmentation accuracy.
Create and maintain dashboards, reports, and visualizations that provide leadership with actionable market and sales insights.
Document methodologies, assumptions, data sources, and classification rules to support future business use.
Collaborate with Sales, Marketing, Finance, Operations, and external partners to gather information and align on project objectives.
Develop recommendations to improve future customer and market segmentation data collection processes.
Assume responsibility for other projects and duties as assigned by the Senior Manager of Strategic Marketing Research, Business Intelligence & Analytics
Responsibility directly tied to Watts Value (Integrity, Accountability, Continuous Improvement, Transparency)
Required Qualifications
Current student (senior status)
Pursuing a bachelor’s degree in Marketing, Business Administration, Economics, Strategy, Market Research, or a related field.
Strong analytical and problem-solving skills.
Advanced proficiency with Microsoft Excel, including PivotTables, Power Query, and lookup functions.
Experience with SQL, Python, or other data analysis tools.
Strong communication and stakeholder engagement skills.
Ability to organize, analyze, and interpret large datasets.
Strong attention to detail and ability to manage multiple priorities simultaneously.
Demonstrated commitment to integrity and respect in interactions with others, fostering a positive and inclusive work environment.
Strong sense of accountability, taking ownership of tasks and following through on commitments.
Understanding of and adherence to applicable laws, codes, policies, regulations, and safety practices and procedures, as applicable.
Must successfully establish employment eligibility and satisfactorily complete background checks, including required pre-employment testing as a condition of employment.
Preferred Qualifications
Experience building dashboards using Power BI, Tableau, or similar business intelligence tools.
Prior internship, project work, or coursework involving real-world data analysis.
Exposure to B2B, industrial manufacturing, or channel sales environments.
Experience with data governance, customer segmentation, or business analytics initiatives.
General Applicable Company Competencies
Commitment to Watts’ values of integrity, accountability, continuous improvement and innovation, and transparency.
Punctuality and dependability.
Ability to be flexible and adapt to changing work priorities and stressful conditions.
Adherence to all personnel policies, procedures, and standards of process as implemented by Watts.
Maintain productive and collaborative relationships with other Watts employees.
Adherence to Watts’ seven cultural beliefs: Growth Mindset, Customer-Focused Innovation, Constant Communication, Clear Goals, Collaborate Globally, Be Inclusive, and Take Action.
Working Conditions
While performing the job duties, you will be working in an office environment. You will be required to work in the office at the N Andover, MA location three days per week (Monday – Wednesday) and can work remotely two days per week (Thursday and Friday).
Physical Requirements: Specific physical abilities required for this position include, but are not limited to:
Ability to remain seated at a desk or workstation for extended periods.
Ability to physically move around the office, organize or transport files, packages, or other office-related materials.
Ability to read documents, use a computer, and perform data entry tasks.
Ability to communicate clearly with management and coworkers, particularly in meetings or phone calls.
Ability to operate standard office equipment such as computers, printers, phones, and copiers.
Ability to stand for long periods of time.
Ability to lift and carry up to 20 pounds.
Ability to push and pull up to 20 pounds.
Ability to physically move around manufacturing floor.
Ability to read documents and communicate clearly with management and coworkers.
Ability to wear personal protective equipment, which may include, but is not limited to, safety shoes, hearing protection, and safety glasses.
Pay Range: $21-23 per hour
The expected hourly range for this position is $21-23 per hour. Actual compensation will be dependent upon individual skills, experience, qualifications, and applicable law.
What’s In It for You
People-First Culture – Enriching and caring for people is at the core of who we are; this includes executing our Diversity, Equity, and Inclusion (DEI) strategy, and providing you with meaningful career growth opportunities, a positive and safe work environment, and affirmation that you are heard, valued, and respected.
Flexible PTO Policy – Work-life balance is important at Watts and our interns receive one (1) hour of flexible PTO for every thirty (30) hours worked. Your flexible PTO can be utilized for any type of absence.
Paid Holidays – Celebrate the holidays with your loved ones and still get paid! You will receive the following paid holidays off during your time as an Intern with Watts. Where a holiday falls during the weekend, it will be observed on an adjacent weekday.
Lunch and Learns – Throughout your internship, there will be opportunities for you to sign up to learn and network with some of the key strategic leaders and thought partners within our core operating model!
Sustainability – For five years in a row, Watts has been named one of "America's Most Responsible Companies" by Newsweek. Join our journey as we continue to distinguish Watts as a responsible and committed corporate citizen.
Nothing in this job description restricts Watts’ right to assign or reassign duties, responsibilities, and working hours/conditions to this position at any time. This position is “at will,” which means that either the employee or Watts may terminate the employment relationship at any time, with or without notice, and for any lawful reason.
#LI (Hybrid)
Watts in it for you:
Please note that the following benefits apply only to permanent roles and do not apply to internship roles.
- Competitive compensation based on your skills, qualifications and experience
- Comprehensive medical and dental coverage, retirement benefits
- Family building benefits, including paid maternity/paternity leave
- 10 paid holidays and Paid Time Off
- Continued professional development opportunities and educational reimbursement
- Additional perks such as fitness reimbursements and employee discount programs
- Learn more about our benefit offerings here: https://tapintowattsbenefits.com/
How we work:
At Watts, our culture is team-oriented and supportive. Employees here genuinely care about the quality of their work, and about each other. Our people are the heart of who we are and contribute to our longevity and continued success.
And this is a place where you can have a big career. No matter your role, there are opportunities for learning and development, and your daily contributions make a meaningful impact on the lives of people who use our products and on the future of water.
Watts is committed to equal employment opportunity. We follow a policy of administering all employment decisions and personnel actions without regard to race, color, religion, creed, sex, pregnancy, national origin, sexual orientation, age, physical or mental disability, genetic disposition or carrier status, marital status, military or veteran status, minorities, or any other category protected under applicable federal, state, or local law. Consistent with the obligations of state and federal law, Watts will make reasonable accommodations for qualified individuals with disabilities. Any employee who needs a reasonable accommodation should contact Human Resources.
We’re Watts. Together, we’re reimagining the future of water.
We feel proud every day about what we do. We're all part of the same crucial mission, no matter what function we support - it's to provide safe, clean water for the world, and to protect our planet's most valuable resource.
What we do:
For 150 years, Watts has built best-in-class products that are trusted by customers in residential and commercial settings across the world. We are at the forefront of innovation, working with cutting-edge technology to provide smart and connected, sustainable water solutions for the future. Watts is a leading brand with a quality reputation — and we have a dynamic future ahead.
The Watts Internship Program is your chance to bring what you’ve learned in the classroom to life! You’ll dive into real-world projects, gaining hands-on experience while learning how business really works from the inside. During the program, you’ll get to roll up your sleeves and make an impact on day-to-day operations. Plus, you'll have tons of opportunities to network with passionate professionals across manufacturing, industrial engineering, and more—sparking new ideas through cross-department collaboration. It’s all about expanding your skills, challenging yourself, and exploring where your ambitions can take you!
Scope of Position
This analytical and results-oriented individual, as part of the Corporate Marketing team, will support a strategic initiative focused on improving visibility into Watts' sales performance across key end-market verticals. The intern will leverage data analysis, customer segmentation, and stakeholder collaboration to transform product-level sales data into actionable business insights and develop a sustainable framework for ongoing market segmentation and reporting.
This position reports to Marketing. This role is hybrid and is based in N Andover, MA
Primary Job Duties and Responsibilities
Consolidate and organize multiple years of product-level sales data into a clean, documented, and usable dataset.
Partner with Marketing leadership to establish and apply end-market vertical segmentation standards and taxonomy.
Develop product- and bill-of-material-based classification logic to identify likely end-market verticals when customer information is unavailable.
Analyze sales, customer, and transaction data to identify trends, patterns, and business opportunities across market segments.
Conduct outreach with agency representatives and distributors to validate customer information and improve segmentation accuracy.
Create and maintain dashboards, reports, and visualizations that provide leadership with actionable market and sales insights.
Document methodologies, assumptions, data sources, and classification rules to support future business use.
Collaborate with Sales, Marketing, Finance, Operations, and external partners to gather information and align on project objectives.
Develop recommendations to improve future customer and market segmentation data collection processes.
Assume responsibility for other projects and duties as assigned by the Senior Manager of Strategic Marketing Research, Business Intelligence & Analytics
Responsibility directly tied to Watts Value (Integrity, Accountability, Continuous Improvement, Transparency)
Required Qualifications
Current student (senior status)
Pursuing a bachelor’s degree in Marketing, Business Administration, Economics, Strategy, Market Research, or a related field.
Strong analytical and problem-solving skills.
Advanced proficiency with Microsoft Excel, including PivotTables, Power Query, and lookup functions.
Experience with SQL, Python, or other data analysis tools.
Strong communication and stakeholder engagement skills.
Ability to organize, analyze, and interpret large datasets.
Strong attention to detail and ability to manage multiple priorities simultaneously.
Demonstrated commitment to integrity and respect in interactions with others, fostering a positive and inclusive work environment.
Strong sense of accountability, taking ownership of tasks and following through on commitments.
Understanding of and adherence to applicable laws, codes, policies, regulations, and safety practices and procedures, as applicable.
Must successfully establish employment eligibility and satisfactorily complete background checks, including required pre-employment testing as a condition of employment.
Preferred Qualifications
Experience building dashboards using Power BI, Tableau, or similar business intelligence tools.
Prior internship, project work, or coursework involving real-world data analysis.
Exposure to B2B, industrial manufacturing, or channel sales environments.
Experience with data governance, customer segmentation, or business analytics initiatives.
General Applicable Company Competencies
Commitment to Watts’ values of integrity, accountability, continuous improvement and innovation, and transparency.
Punctuality and dependability.
Ability to be flexible and adapt to changing work priorities and stressful conditions.
Adherence to all personnel policies, procedures, and standards of process as implemented by Watts.
Maintain productive and collaborative relationships with other Watts employees.
Adherence to Watts’ seven cultural beliefs: Growth Mindset, Customer-Focused Innovation, Constant Communication, Clear Goals, Collaborate Globally, Be Inclusive, and Take Action.
Working Conditions
While performing the job duties, you will be working in an office environment. You will be required to work in the office at the N Andover, MA location three days per week (Monday – Wednesday) and can work remotely two days per week (Thursday and Friday).
Physical Requirements: Specific physical abilities required for this position include, but are not limited to:
Ability to remain seated at a desk or workstation for extended periods.
Ability to physically move around the office, organize or transport files, packages, or other office-related materials.
Ability to read documents, use a computer, and perform data entry tasks.
Ability to communicate clearly with management and coworkers, particularly in meetings or phone calls.
Ability to operate standard office equipment such as computers, printers, phones, and copiers.
Ability to stand for long periods of time.
Ability to lift and carry up to 20 pounds.
Ability to push and pull up to 20 pounds.
Ability to physically move around manufacturing floor.
Ability to read documents and communicate clearly with management and coworkers.
Ability to wear personal protective equipment, which may include, but is not limited to, safety shoes, hearing protection, and safety glasses.
Pay Range: $21-23 per hour
The expected hourly range for this position is $21-23 per hour. Actual compensation will be dependent upon individual skills, experience, qualifications, and applicable law.
What’s In It for You
People-First Culture – Enriching and caring for people is at the core of who we are; this includes executing our Diversity, Equity, and Inclusion (DEI) strategy, and providing you with meaningful career growth opportunities, a positive and safe work environment, and affirmation that you are heard, valued, and respected.
Flexible PTO Policy – Work-life balance is important at Watts and our interns receive one (1) hour of flexible PTO for every thirty (30) hours worked. Your flexible PTO can be utilized for any type of absence.
Paid Holidays – Celebrate the holidays with your loved ones and still get paid! You will receive the following paid holidays off during your time as an Intern with Watts. Where a holiday falls during the weekend, it will be observed on an adjacent weekday.
Lunch and Learns – Throughout your internship, there will be opportunities for you to sign up to learn and network with some of the key strategic leaders and thought partners within our core operating model!
Sustainability – For five years in a row, Watts has been named one of "America's Most Responsible Companies" by Newsweek. Join our journey as we continue to distinguish Watts as a responsible and committed corporate citizen.
Nothing in this job description restricts Watts’ right to assign or reassign duties, responsibilities, and working hours/conditions to this position at any time. This position is “at will,” which means that either the employee or Watts may terminate the employment relationship at any time, with or without notice, and for any lawful reason.
#LI (Hybrid)
Watts in it for you:
Please note that the following benefits apply only to permanent roles and do not apply to internship roles.
- Competitive compensation based on your skills, qualifications and experience
- Comprehensive medical and dental coverage, retirement benefits
- Family building benefits, including paid maternity/paternity leave
- 10 paid holidays and Paid Time Off
- Continued professional development opportunities and educational reimbursement
- Additional perks such as fitness reimbursements and employee discount programs
- Learn more about our benefit offerings here: https://tapintowattsbenefits.com/
How we work:
At Watts, our culture is team-oriented and supportive. Employees here genuinely care about the quality of their work, and about each other. Our people are the heart of who we are and contribute to our longevity and continued success.
And this is a place where you can have a big career. No matter your role, there are opportunities for learning and development, and your daily contributions make a meaningful impact on the lives of people who use our products and on the future of water.
Watts is committed to equal employment opportunity. We follow a policy of administering all employment decisions and personnel actions without regard to race, color, religion, creed, sex, pregnancy, national origin, sexual orientation, age, physical or mental disability, genetic disposition or carrier status, marital status, military or veteran status, minorities, or any other category protected under applicable federal, state, or local law. Consistent with the obligations of state and federal law, Watts will make reasonable accommodations for qualified individuals with disabilities. Any employee who needs a reasonable accommodation should contact Human Resources.
See All 14 Marketing Analytics Manager Jobs in Massachusetts
Find roles in Massachusetts that match your experience and apply in just a few clicks.
Find JobsMarketing Analytics Manager Jobs by City in Massachusetts
Where Massachusetts roles are concentrated, by current openings.
Marketing Analytics Manager Job Market in Massachusetts
A snapshot from current Massachusetts openings, updated as new roles post.
Who's Hiring
Top Industries Hiring
- Biotechnology & Pharmaceuticals
- Medical Devices
- Technology & Software
What Massachusetts Employers Look For
The qualifications that appear most often in marketing analytics manager jobs across Massachusetts.
- Bachelor's degree in marketing, statistics, mathematics, or a related quantitative field
- Proficiency in SQL and at least one analytics platform such as Google Analytics or Adobe Analytics
- Experience building and presenting data-driven marketing strategies to senior business stakeholders
- Hands-on knowledge of A/B testing, attribution modeling, and marketing mix measurement techniques
- Proven ability to lead and develop a team of analysts or junior marketing data professionals
- Familiarity with CRM platforms and customer segmentation tools used in Massachusetts's B2B and B2C markets
Marketing Analytics Manager Jobs in Massachusetts: Frequently Asked Questions
How do you become a marketing analytics manager in Massachusetts?
Marketing analytics manager roles in Massachusetts do not require a state-issued license or certification. Most employers expect a bachelor's degree in a quantitative discipline such as statistics, data science, economics, or marketing, and several years of hands-on analytics experience. A master's degree in business analytics or an MBA strengthens candidacy at larger Massachusetts firms, particularly in financial services and life sciences. Certifications in Google Analytics, Tableau, or similar platforms are commonly listed as preferred qualifications in local postings.
Which companies hire marketing analytics managers in Massachusetts?
Employers hiring marketing analytics managers in Massachusetts right now include Careers at KKR, Kohlberg Kravis Roberts &, and Staples, based on current listings on Migrate Mate as of September 2026. Massachusetts's concentration of established technology companies, financial institutions, and large consumer brands creates consistent, recurring demand for this role year-round.
Which Massachusetts cities have the most marketing analytics manager jobs?
Boston, Waltham, and Andover have the most marketing analytics manager openings in Massachusetts. Boston drives the bulk of demand as the state's commercial and financial hub, where major headquarters in e-commerce, insurance, and professional services are based, while Cambridge and Waltham attract postings from technology firms and life sciences companies clustered along the Route 128 corridor.
Are there remote marketing analytics manager jobs in Massachusetts?
Yes, and more than most fields. Marketing analytics is a desk-based, data-driven role that transfers well to remote and hybrid arrangements. About 100% of marketing analytics manager openings tied to Massachusetts are remote or hybrid as of September 2026, reflecting employer flexibility that has held steady since pandemic-era shifts. Campaign reporting, modeling, and dashboard work are the functions most commonly performed fully remotely.
How can I get hired as a marketing analytics manager in Massachusetts with little or no experience?
The most realistic entry path is landing a marketing analyst or data analyst role first, then building toward management. Large Massachusetts employers in financial services and e-commerce, including insurance carriers and retail technology companies headquartered in the Boston metro, regularly hire new graduates into structured analyst programs that develop reporting, attribution, and experimentation skills. A portfolio of independent analytics projects, along with certification in a major analytics or business intelligence platform, significantly strengthens applications for those without formal work history in the field.
Where can I find and apply to marketing analytics manager jobs in Massachusetts?
You can find and apply to marketing analytics manager jobs in Massachusetts on Migrate Mate, which lists current Massachusetts openings for this role. Find roles that fit your experience and location and apply directly to each one.
See All 14 Marketing Analytics Manager Jobs in Massachusetts
Find roles in Massachusetts that match your experience and apply in just a few clicks.
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