Marketing Coordinator Jobs in Maryland

Marketing Coordinator Job Description

Location: Hybrid, Rosedale, Maryland
Employment Type: Full-Time, Salary

Reports To: Digital Operations
Compensation: $55,000–$70,000 annually, plus performance-based bonus of up to $5,000 per year

Benefits: Employer paid medical, dental, vision, life, short-term, and long-term disability.

3.5% 401(k) employer contribution.

About Call Amazing Home Services

Call Amazing Home Services is a residential home services company serving Maryland homeowners with HVAC, plumbing, and electrical solutions. We help our customers maintain comfortable, safe, and reliable homes through quality workmanship, honest recommendations, and dependable service.

We believe marketing should do more than promote services. It should build trust, strengthen relationships with our community, showcase the people behind our work, and give homeowners a reason to choose Amazing when they need help.

About the Role

The Marketing Coordinator will work directly with the President and collaborate closely with our digital operations team to plan, execute, and evaluate marketing initiatives that support brand awareness, customer engagement, and company growth.

This is a hands-on role for someone who enjoys both creative work and execution. From developing social media content and managing advertising campaigns to visiting job sites, capturing technician stories, coordinating promotions, and supporting community events, this person will help ensure our marketing reflects the quality of our work and the people who deliver it.

The ideal candidate is comfortable taking ownership of projects, balancing multiple priorities, reviewing performance data, and turning ideas into effective marketing initiatives. Experience in the home services or skilled trades industry and familiarity with ServiceTitan are strong advantages.

Key Responsibilities

1. Social Media and Content Creation

• Manage our social media presence, including content planning, creation, scheduling, publishing, and audience engagement across relevant platforms.
• Create graphics, short-form videos, promotional materials, and educational content that showcase our services, employees, company culture, and customer success stories.
• Maintain a content calendar aligned with seasonal promotions, business priorities, and community events while ensuring consistent brand messaging.

2. Digital Advertising and Marketing Campaigns

• Create, coordinate, and monitor Google Ads, Meta Ads, email marketing, and promotional campaigns to support lead generation, customer retention, and business growth.
• Collaborate with the digital operations team on Search Engine Optimization (SEO), Answer Engine Optimization (AEO), website content, landing pages, and other digital marketing initiatives.
• Monitor campaign performance, advertising spend, and lead generation, using results to recommend improvements.

3. Field Content and Local Marketing

• Visit customer properties and job sites as needed to capture photos, videos, before-and-after projects, and customer testimonials, coordinating with technicians and obtaining appropriate permissions.
• Coordinate local marketing initiatives, including community events, sponsorships, partnerships, and promotional activities throughout our Maryland service area.
• Attend company events and help develop marketing materials that strengthen our visibility and reputation in the community.

4. Marketing Analytics and Reporting

• Track and report on marketing performance, including campaign results, social media engagement, advertising spend, website traffic, and lead generation.
• Work with the digital operations team to evaluate lead attribution and campaign effectiveness, identifying opportunities to improve results.

5. Internal Collaboration and Project Management

• Work directly with the President and collaborate with department managers to coordinate marketing priorities, service promotions, hiring initiatives, and company announcements.
• Maintain organized marketing calendars, project timelines, creative assets, and campaign materials while managing multiple projects and deadlines.

Qualifications and Experience

• 3+ years of experience in marketing, digital marketing, social media management, communications, or a related field.
• Basic graphic design and video editing skills using Canva, Adobe, Photoshop, etc.
• Ability to manage multiple projects, meet deadlines, and work independently.
• Strong attention to detail and an ability to maintain consistent brand messaging.
• Experience in trade industry and using ServiceTitan is a plus.

Equal Opportunity Employer

Call Amazing Home Services is an equal opportunity employer. We are committed to creating an inclusive environment for all employees and applicants and do not discriminate based on race, color, religion, sex, national origin, age, disability, veteran status, or any other protected status under applicable law.