Marketing Jobs in Nevada

About Dig This

Dig This is the Las Vegas attraction where guests climb into real excavators and bulldozers - and actually operate them. They dig trenches, push mounds of dirt, and move giant tires under the guidance of our instructors. It's a bucket-list experience for tourists, a memorable outing for locals, and a genuinely different option for corporate groups and team events. One flagship location, a small team, and a product that sells itself once people see it. Your job is to make sure more people see it.

Why this role exists

Until now, our marketing has been managed by an outside agency

We are now bringing the day-to-day work in-house, starting with our first full-time marketing hire. You will own the execution across paid media, tracking, landing pages, website updates, reporting, and conversion improvement.

You will not be expected to figure everything out alone. You will work directly with the owner, and a marketing advisor will support you with strategy, feedback, and coaching. You will own the execution, while the advisor helps you make better decisions.

What you'll own

Paid media

• Run Google Ads and Meta hands-on: campaign structure, budgets, bidding, audiences, creative testing. These are your accounts.
• Break performance out by product line instead of one blended number. Tourist digs, kids and birthdays, corporate and team building, the Academy, and gift cards behave completely differently and deserve their own campaigns.
• Own the seasonal calendar that actually drives this business: Q4 gift cards, holidays, summer family travel, convention weeks.
• Add channels when they earn their place, not because they're new.

Anayltics

• Own conversion tracking end to end (GA4, GTM, and FareHarbor booking data) so the numbers we act on are real.
• Take over the Looker Studio dashboard and finish the spend-to-bookings view, then bring a monthly readout to the owner: what we spent, what we booked, what changes next.

Landing pages and conversion

• Build and edit the landing pages your campaigns point to. You won't wait in a queue to launch a test.
• Improve the path from ad click to FareHarbor checkout, one deliberate test at a time.

Group and corporate demand

• Landing pages and campaigns that feed the corporate and group pipeline.
• Make sure campaign source data lands in Pipedrive so we can tell which spend produced which booking. You feed the pipeline; the salesperson works it.

What we're looking for

Core requirements:

• 3+ years of hands-on digital marketing experience
• Strong practical experience with Google Ads and Meta Ads
• GA4 and GTM literate: you can build, debug, and verify conversion tracking
• A scrappy generalist who's comfortable being the only marketer in the building

Also important:

• WordPress page-builder work: you can build and edit pages on your own
• Solid understanding of on-page SEO, local SEO, redirects, and Google Business Profile
• CRO: structuring and reading conversion tests from ad click to checkout
• Comfortable working as the main in-house marketer in a small team
• Able to move between planning and hands-on execution
• Clear communicator who can explain results in simple language
• Organized, practical, and comfortable taking ownership

One more thing, and it's about fit rather than skill. You're a performance marketer first. That's what we're hiring, and most of your week will be in the accounts. But this is a small company, so around optimizing your accounts, you'll also write the creative brief, ship the landing page the campaign points to, pull the booking report, and argue about the offer. Nobody upstream of you is going to do those for you. If you like owning the whole line from ad click to booking, this is a place where you can grow a lot.

Compensation and logistics

• $70,000–$90,000 per year, depending on experience
• Full-time, based in Las Vegas, NV
• Join a small team, and direct access to the owner. It's a build-it role where your work visibly moves the business - not a big company ladder with layers above you.

Pay: $70,000.00 - $90,000.00 per year

Benefits:

• Employee discount
• Flexible schedule

People with a criminal record are encouraged to apply

Work Location: In person