Regional Marketing Manager Jobs in California
Regional Marketing Manager jobs in California are among the most active in the country, concentrated in consumer goods, technology, entertainment, and healthcare across a seniority range from associate-level to senior director. Los Angeles, San Francisco, and San Diego account for the majority of openings, with major employers like Salesforce, The Walt Disney Company, and Kaiser Permanente consistently seeking regional marketing talent. Multi-channel campaign management, brand strategy, and B2B demand generation are the specialties California employers ask for most. Find a role that fits below and apply directly.
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Regional Marketing & Growth Manager, LatAm
Location: São Paulo or remote in Brazil, OR based in SF Bay Area with experience in the LatAm market
Capacity: Full-time
TL;DR: Own OpenArt’s growth in LatAm. Set the regional strategy, build our local presence, and execute across digital marketing, creators, community, partnerships, and events.
About OpenArt
We built OpenArt for people who have a vision but not a studio, and creators who have a story but not an entire production team.
Today, OpenArt is one of the fastest-growing AI creative platforms, helping millions of people create images, videos, stories, ads, and other creative content with AI.
OpenArt is #12 on a16z’s Top 50 Consumer AI Apps by Monthly Revenue, was selected as one of just five companies in the 2026 Disney Accelerator, and was recognized by Notable Capital’s Prosumer AI 40 as one of the 40 most innovative AI-native companies.
We’re a small, ambitious team that moves fast, takes ownership, and builds without waiting for a playbook.
About the Role
We’re hiring our first dedicated marketing and growth lead for LatAm, starting with Brazil.
You’ll own how OpenArt reaches, earns the trust of, and grows with creators in your market. You’ll decide which audiences to prioritize, which channels to invest in, which partnerships to build, and how to turn local interest into active users and paying customers.
You should have spent years working in the market and be closely connected to its creative and digital culture. You know what people are watching, sharing, and making; which communities and voices matter; and how people discover and adopt new products.
This is a hands-on role with broad ownership. You should be comfortable setting a regional plan, writing campaign copy, recruiting creators, organizing a workshop, and reviewing conversion data. You’ll work closely with our global Growth, Product, Creative, and Marketing teams to bring that plan to life.
You’ll also prioritize expansion into additional markets across the region, building local partnerships and language support as needed.
What You’ll Own
Regional strategy and growth. Set priorities, goals, channel plans, and budgets. Use local insights and performance data to guide investment and scale what works.
Local campaigns and launches. Execute across social, content, paid acquisition, and relevant local channels. Adapt global launches with messaging, creative, and use cases that resonate.
Creators, community, and events. Build local relationships and run partnerships, workshops, meetups, and community programs that drive adoption, advocacy, and referrals.
Product and marketing localization. Make our messaging, creative, website, and product experience feel natural to local users while staying consistent with OpenArt’s global brand.
Regional insights and execution. Bring user feedback and growth opportunities to the global team. Partner on improvements to onboarding, conversion, and retention, and manage local agencies and partners against clear expectations.
Who We’re Looking For
6+ years in marketing, growth, or go-to-market roles, ideally with consumer technology, SaaS, subscription products, or creative tools.
Substantial experience working in Brazil or LatAm. You have deep local knowledge, current relationships, and a strong understanding of its social platforms, creator culture, consumer behavior, and marketing channels.
A track record of measurable growth. You can explain what you owned, what you tried, and how it affected user acquisition, adoption, conversion, or revenue.
Versatile execution. You have delivered across several areas such as digital campaigns, creator partnerships, community, events, and product launches, and are comfortable learning the rest.
Strong localization judgment. You know how to adapt a global brand to local expectations across messaging, creative, and the user experience.
Creative and analytical ability. You can give useful feedback on an ad or video and use performance data to decide what to test next.
Independent ownership. You can prioritize, manage partners, and move projects forward across teams and time zones.
Active interest in AI creativity. You’re curious about how people use AI tools and willing to use the product yourself.
Even Better If You
Have helped a global product establish or expand its presence in your market.
Bring existing relationships with creators, communities, agencies, or local platforms.
Have experience marketing AI, video, design, or other creative tools.
Have built successful referral, affiliate, ambassador, or education programs.
Have managed growth across multiple countries or languages.
Spanish proficiency and experience in Latin American markets beyond Brazil are strongly preferred
Why OpenArt
You’ll shape how an entire market discovers and experiences OpenArt.
You’ll have room to build local relationships, experiment with new ideas, and influence both the product and how we bring it to market. Your work will connect a global AI creative platform with the people and communities who can make it part of their everyday creative lives.
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Where California roles are concentrated, by current openings.
Regional Marketing Manager Job Market in California
A snapshot from current California openings, updated as new roles post.
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Top Industries Hiring
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What California Employers Look For
The qualifications that appear most often in regional marketing manager jobs across California.
- Bachelor's degree in marketing, business, or a related field required by most California employers
- Five or more years of progressive marketing experience with regional or multi-market scope
- Demonstrated ability to manage cross-functional teams and agency partners across multiple California markets
- Proficiency in marketing automation platforms such as Salesforce Marketing Cloud or HubSpot
- Experience developing and executing integrated campaigns across digital, social, and offline channels
- Strong analytical skills with comfort interpreting performance data and presenting to senior leadership
Regional Marketing Manager Jobs in California: Frequently Asked Questions
How do you become a regional marketing manager in California?
Most regional marketing managers in California enter the role by building five or more years of experience in marketing coordinator, specialist, or campaign manager positions before stepping into regional oversight. California does not require a state-issued license for marketing roles, so the path centers on a bachelor's degree in marketing or business, a strong portfolio of multi-market campaigns, and demonstrated team leadership. Earning certifications from Google, HubSpot, or the American Marketing Association can strengthen candidacy with California employers.
How much do regional marketing managers make in California?
Regional marketing managers in California earn a median of about $193,620 a year, based on May 2025 Bureau of Labor Statistics wage data, ranging from around $104,370 for the lowest 10% to over $326,400 for the top 10%. Pay rises with experience, specialty, and employer.
Which companies hire regional marketing managers in California?
Employers hiring regional marketing managers in California right now include Citi, Uber, and Bayer, based on current listings on Migrate Mate as of November 2026. California's concentration of Fortune 500 headquarters, entertainment studios, and major health systems means consistent regional marketing demand across a wide range of industries throughout the state.
Which California cities have the most regional marketing manager jobs?
San Francisco, San Diego, and Los Angeles have the most regional marketing manager openings in California. Los Angeles dominates due to its entertainment, media, and consumer brand headquarters, while San Francisco draws demand from technology and SaaS companies, and San Diego's biotech and defense sectors support a steady volume of regional marketing roles across both corporate and agency employers.
Are there remote regional marketing manager jobs in California?
Yes, and more than many comparable management roles. About 86% of regional marketing manager openings tied to California are remote or hybrid as of November 2026, reflecting how much of the work involves digital strategy, reporting, and agency coordination that can happen off-site. Functions tied to in-person field activation, retail partnerships, or event marketing are more likely to require a physical presence in a specific California market.
How can I get hired as a regional marketing manager in California with little or no experience?
The most realistic entry path is landing a marketing coordinator or specialist role at a mid-size or large California employer and building visible multi-market experience from there. Technology companies in the Bay Area and consumer brands headquartered in Los Angeles regularly hire junior marketers through rotational programs that expose candidates to regional campaign work early. Roles in field marketing, retail marketing, or brand ambassador programs at California-based retailers and health systems also create a clear ladder toward regional oversight, particularly when combined with a Google Analytics or HubSpot certification.
Where can I find and apply to regional marketing manager jobs in California?
You can find and apply to regional marketing manager jobs in California on Migrate Mate, which lists current California openings updated regularly. Search the available roles, find the ones that fit your background and target market, and apply directly to each employer without leaving the platform.
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