Marketing Analyst Jobs in Michigan
Marketing Analyst jobs in Michigan are concentrated in automotive, manufacturing, retail, and financial services, with consistent demand from entry-level positions through senior strategy roles. Detroit, Grand Rapids, and Ann Arbor account for the bulk of openings, where established employers like General Motors, Meijer, and Kellogg Company maintain active marketing functions. The most in-demand specialties include digital analytics, consumer insights, and marketing mix modeling tied to Michigan's product-driven economy. Find a role that fits below and apply directly.
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Showing 5 of 9+ Marketing Analyst jobs
For the North American market, TGW is currently seeking a Marketing Analyst Intern for the Integrated Systems Division, Sales. In this role, you will work at our North American headquarters in Grand Rapids, MI and be responsible for uncovering market insights, improving reporting mechanisms, and making strategic marketing recommendations.
This position requires junior or senior level standing that is majoring in Marketing, Business Analytics, Statistics, or a related degree. This is a part-time, up to thirty hours a week, summer 2027 internship position.
DUTIES AND RESPONSIBILITIES
- Dive into marketing reporting and find previously missed optimizations
- Develop efficient reporting mechanisms and report layouts for content to learn what marketing content performs well and where
- Research and recommend KPI benchmarks
- Use a mix of research tools and AI to develop more detailed customer personas
- Find tools and processes for capturing the latest relevant market insights and trending topics for content planning
- Support other reporting and analytics-based initiatives for marketing and business development teams as requested
- Performs other duties as assigned.
Education: Actively pursuing a Bachelor’s degree in Marketing, Business Analytics, Statistics, or a related field
Experience: Some experience or exposure to an office setting, previous internship experience preferred.
Skills & Abilities
- Highly proficient in Microsoft Excel and PowerPoint
- Familiarity with AI prompting preferred
- Ability to work independently and complete assigned tasks within identified timeframes
- Self-motivated, curious, and willing to dig into the details
- Organized and analytical mindset
Physical and Cognitive Requirements
- Ability to remain stationary at a desk for prolonged periods of time.
- Ability to lift and carry supplies and materials up to 20 lbs on occasion.
- Ability to use office equipment, computers, and various electronic devices constantly throughout workday.
- Ability to move around office environment and reach with hands and arms regularly.
- Ability to communicate with others verbally and in writing, on a frequent basis.
- Ability to focus and complete tasks throughout workday in office environment.
The physical and cognitive demands described above are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Other Requirements
This position may require work at TGW customer sites. TGW’s customers may require background checks before accessing their sites. Refusal to participate in a customer-required background check may result in a customer barring access and a subsequent reduction in work.
Equal Opportunity Employer
TGW Systems Inc. provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
For the North American market, TGW is currently seeking a Marketing Analyst Intern for the Integrated Systems Division, Sales. In this role, you will work at our North American headquarters in Grand Rapids, MI and be responsible for uncovering market insights, improving reporting mechanisms, and making strategic marketing recommendations.
This position requires junior or senior level standing that is majoring in Marketing, Business Analytics, Statistics, or a related degree. This is a part-time, up to thirty hours a week, summer 2027 internship position.
DUTIES AND RESPONSIBILITIES
- Dive into marketing reporting and find previously missed optimizations
- Develop efficient reporting mechanisms and report layouts for content to learn what marketing content performs well and where
- Research and recommend KPI benchmarks
- Use a mix of research tools and AI to develop more detailed customer personas
- Find tools and processes for capturing the latest relevant market insights and trending topics for content planning
- Support other reporting and analytics-based initiatives for marketing and business development teams as requested
- Performs other duties as assigned.
Education: Actively pursuing a Bachelor’s degree in Marketing, Business Analytics, Statistics, or a related field
Experience: Some experience or exposure to an office setting, previous internship experience preferred.
Skills & Abilities
- Highly proficient in Microsoft Excel and PowerPoint
- Familiarity with AI prompting preferred
- Ability to work independently and complete assigned tasks within identified timeframes
- Self-motivated, curious, and willing to dig into the details
- Organized and analytical mindset
Physical and Cognitive Requirements
- Ability to remain stationary at a desk for prolonged periods of time.
- Ability to lift and carry supplies and materials up to 20 lbs on occasion.
- Ability to use office equipment, computers, and various electronic devices constantly throughout workday.
- Ability to move around office environment and reach with hands and arms regularly.
- Ability to communicate with others verbally and in writing, on a frequent basis.
- Ability to focus and complete tasks throughout workday in office environment.
The physical and cognitive demands described above are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Other Requirements
This position may require work at TGW customer sites. TGW’s customers may require background checks before accessing their sites. Refusal to participate in a customer-required background check may result in a customer barring access and a subsequent reduction in work.
Equal Opportunity Employer
TGW Systems Inc. provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
See All 9 Marketing Analyst Jobs in Michigan
Find roles in Michigan that match your experience and apply in just a few clicks.
Find Marketing Analyst JobsMarketing Analyst Jobs by City in Michigan
Where Michigan roles are concentrated, by current openings.
Marketing Analyst Job Market in Michigan
A snapshot from current Michigan openings, updated as new roles post.
Who's Hiring
Top Industries Hiring
- Automotive
- Manufacturing
- Chemicals & Materials
- Electronics & Hardware
What Michigan Employers Look For
The qualifications that appear most often in marketing analyst jobs across Michigan.
- Bachelor's degree in marketing, business, statistics, or a related quantitative field
- Proficiency in data analysis tools such as Excel, Tableau, or Google Analytics
- Experience interpreting campaign performance metrics and translating findings into recommendations
- Familiarity with CRM platforms and marketing automation software such as Salesforce or HubSpot
- Strong written and verbal communication skills for presenting insights to cross-functional teams
- Knowledge of digital advertising channels including paid search, social media, and programmatic display
Marketing Analyst Jobs in Michigan: Frequently Asked Questions
How do you become a marketing analyst in Michigan?
Most Michigan employers require a bachelor's degree in marketing, business, economics, or a data-related field as the foundation for a marketing analyst role. There is no state-issued license or registration required to work as a marketing analyst in Michigan. Candidates who add credentials such as the Google Analytics certification or a platform-specific certification from a major CRM provider tend to stand out in a competitive market, particularly with Michigan's automotive and retail employers.
How much do marketing analysts make in Michigan?
Marketing analysts in Michigan earn a median of about $66,780 a year, based on May 2025 Bureau of Labor Statistics wage data, ranging from around $40,930 for the lowest 10% to over $127,190 for the top 10%. Pay rises with experience, specialty, and employer.
Which companies hire marketing analysts in Michigan?
Employers hiring marketing analysts in Michigan right now include Whirlpool Corporation, PPG, and TGW Systems, based on current listings on Migrate Mate as of November 2026. Michigan's concentration of automotive headquarters, regional retailers, and financial services firms creates sustained demand for analysts who can translate customer and product data into actionable strategy.
Which Michigan cities have the most marketing analyst jobs?
The cities with the most marketing analyst openings in Michigan are Benton Harbor, Novi, and Troy. Detroit and its suburbs drive the largest share of demand, anchored by automotive and financial services headquarters, while Grand Rapids supports a growing cluster of consumer goods and healthcare marketing roles and Ann Arbor draws openings from the University of Michigan's extensive research and commercial partnerships.
Are there remote marketing analyst jobs in Michigan?
Yes, and more than most fields. About 60% of marketing analyst openings tied to Michigan are remote or hybrid as of November 2026, reflecting the desk-based, data-driven nature of the role. The parts of the work most commonly done remotely include reporting, campaign analysis, and dashboard maintenance, while roles requiring close collaboration with product or sales teams more often call for at least some in-office presence.
How can I get hired as a marketing analyst in Michigan with little or no experience?
The most realistic entry path is applying for marketing coordinator or junior analyst roles at Michigan's large consumer goods and automotive companies, which regularly hire recent graduates from programs at Michigan State University, the University of Michigan, and Wayne State University. General Motors and Meijer both run rotational and early-career programs that place candidates without extensive experience into analytical support functions. Building a portfolio of Google Analytics or Meta Ads Manager work, even from freelance or course projects, gives applicants a concrete edge over candidates who hold only a degree.
Where can I find and apply to marketing analyst jobs in Michigan?
You can find and apply to marketing analyst jobs in Michigan on Migrate Mate, which lists current openings across the state. Find roles that fit your experience and location and apply directly to the employers posting them.
See All 9 Marketing Analyst Jobs in Michigan
Find roles in Michigan that match your experience and apply in just a few clicks.
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