Marketing Analyst Jobs in California

Marketing Analyst jobs in California are among the most active in the country, concentrated in technology, entertainment, e-commerce, and financial services, with openings at every level from entry-level to senior and director-track. The heaviest hiring is in Los Angeles, San Francisco, and San Diego, where companies like Google, Salesforce, and The Walt Disney Company maintain deep marketing functions. The most in-demand specialties are digital analytics, customer data and CRM analysis, and performance marketing measurement. Find a role that fits below and apply directly.

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Overview

Open roles50
Top employerSigma
Top citySan Francisco, CA
Cities hiring29
Work type48% Hybrid
Top industryTechnology

Showing 5 of 50+ Marketing Analyst jobs

Senior Analyst, Marketing Strategy & Operations
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Added 3d ago
Senior Analyst, Marketing Strategy & Operations
ServiceTitan
Glendale, California
Program Management
Project & Program Management
Project Management
$105k - $168k/yr
1,001-5,000

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Senior FP&A Analyst - Games Marketing
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Added 3d ago
Senior FP&A Analyst - Games Marketing
Sony Interactive Entertainment
San Mateo, California
Business Analysis
Business Analyst
Business Operations
$141k - $212k/yr
Hybrid
1,001-5,000

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Senior Marketing Analyst
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Added 4d ago
Senior Marketing Analyst
David and Goliath
El Segundo, California
Content Marketing
Marketing
Social Media Management
$85k - $120k/yr
Hybrid
51-200

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Product Marketing Analyst
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Added 5d ago
Product Marketing Analyst
Benefit Cosmetics
San Francisco, California
Brand Marketing
Content & Communications
Marketing
$90k - $125k/yr
Hybrid
Bachelor's degree in statistics
51-200

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Analyst, Marketing Business Intelligence
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Added 1w ago
Analyst, Marketing Business Intelligence
Williams-Sonoma, Inc.
San Francisco, California
Business Analysis
Compensation & Benefits
Human Resources (HR) — Generalist
$71k - $80k/yr
Bachelor's degree in statistics
10,000+

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See All 50 Marketing Analyst Jobs in California

Find roles in California that match your experience and apply in just a few clicks.

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Marketing Analyst Jobs by City in California

Where California roles are concentrated, by current openings.

San Francisco
8 jobs
Irvine
4 jobs
San Jose
4 jobs
Los Angeles
4 jobs
Oakland
2 jobs
San Diego
2 jobs
El Segundo
2 jobs
Mountain View
2 jobs
Dublin
1 job

Marketing Analyst Job Market in California

A snapshot from current California openings, updated as new roles post.

Who's Hiring

Sigma3 open roles
Intuit2 open roles
Williams-Sonoma2 open roles

Top Industries Hiring

  • Technology & Software
  • Banking & Financial Services

What California Employers Look For

The qualifications that appear most often in marketing analyst jobs across California.

  • Bachelor's degree in marketing, statistics, business, or a closely related field
  • Proficiency in analytics tools such as Google Analytics, Tableau, or Looker
  • Experience with SQL or other data querying languages for pulling and analyzing datasets
  • Hands-on background with CRM platforms such as Salesforce or HubSpot
  • Demonstrated ability to build and present data-driven campaign performance reports
  • Familiarity with paid digital channels including search, social, and programmatic advertising

Marketing Analyst Jobs in California: Frequently Asked Questions

How do you become a marketing analyst in California?

A bachelor's degree in marketing, business analytics, economics, or statistics is the standard entry point for marketing analyst roles in California. No state-issued license or certification is required to work in this role. Most California employers expect candidates to demonstrate proficiency with analytics platforms and data visualization tools, and industry certifications from Google or similar technology vendors are widely recognized by California hiring managers as a practical credential.

How much do marketing analysts make in California?

Marketing analysts in California earn a median of about $94,700 a year, based on May 2025 Bureau of Labor Statistics wage data, ranging from around $48,440 for the lowest 10% to over $181,600 for the top 10%. Pay rises with experience, specialty, and employer.

Which companies hire marketing analysts in California?

Employers hiring marketing analysts in California right now include Sigma, Intuit, and Williams-Sonoma, based on current listings on Migrate Mate as of November 2026. California's concentration of technology headquarters, entertainment studios, and large consumer brands means the hiring pool is broad, covering both in-house corporate teams and marketing agencies with dedicated analytics functions.

Which California cities have the most marketing analyst jobs?

San Francisco, Irvine, and San Jose have the most marketing analyst openings in California. Los Angeles drives volume through its entertainment, media, and e-commerce sectors, while the San Francisco Bay Area reflects demand from technology and SaaS companies headquartered there, and San Diego's growing biotech and defense-adjacent commercial sectors contribute a steady share of openings.

Are there remote marketing analyst jobs in California?

Yes, and more than most fields. About 74% of marketing analyst openings tied to California are remote or hybrid as of November 2026, reflecting the desk-based and data-focused nature of the work. Performance analysis, reporting, and digital campaign tracking are the sub-areas most consistently offered on a fully remote basis by California employers.

How can I get hired as a marketing analyst in California with little or no experience?

The most realistic entry path is applying for a marketing coordinator or junior data analyst role at a mid-size California technology or consumer brand, where internal movement into analytics is common. Large California employers like those in the Los Angeles entertainment corridor and the Bay Area tech cluster run rotational marketing associate programs and regularly promote from adjacent roles in customer support, sales operations, and social media. Building a portfolio of Google Analytics projects or completing a Google Data Analytics certificate gives early-career candidates a measurable edge.

Where can I find and apply to marketing analyst jobs in California?

You can find and apply to marketing analyst jobs in California on Migrate Mate, which lists current California openings across industries and experience levels. Find the roles that fit your background and apply directly from the listing.

See All 50 Marketing Analyst Jobs in California

Find roles in California that match your experience and apply in just a few clicks.

Find Marketing Analyst Jobs