Marketing Analyst Jobs in North Carolina
Marketing Analyst jobs in North Carolina are consistently active, with demand concentrated in financial services, technology, healthcare, and consumer goods across a range from entry-level associates through senior strategists. The heaviest hiring comes out of Charlotte, Raleigh, and the Research Triangle, where employers like Bank of America, Red Hat, and Lowe's Companies regularly bring on marketing analysts. The most sought-after specialties are digital analytics, marketing data science, and customer insights. Find a role that fits below and apply directly.
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We believe in the promise of science and technical solutions, and we push ourselves every day to deliver on that promise for the good of people, communities, and businesses in the US and around the world. If you are looking for the opportunity to make a real difference, RTI is the place for you.
The Early-Career Marketing Intelligence Analyst plays a critical role within the Marketing function, supporting data collection, integration, analysis, and reporting to enable data-driven decision-making across the enterprise. This role builds upon established data analyst practices by ensuring the accuracy, consistency, and accessibility of marketing and enterprise data. Working closely with stakeholders, this position contributes to the development of reporting frameworks, insight generation, and scalable data processes that align with organizational priorities and performance goals.
This position sits within the Institute-wide integrated brand and marketing function. This team is a part of an evolving marketing and brand ecosystem designed to power institutional growth, strengthen market presence, and deliver consistent, high-value experiences across the buyer journey.
While this is a US-based remote position, local candidates within commuting distance to RTI’s headquarters office (Research Triangle Park, North Carolina) are preferred for a hybrid work arrangement.
What You'll Do:- Data Collection and Integration: Support the collection, integration, and validation of marketing and enterprise data from multiple systems, ensuring accuracy and reliability. Assist in developing data workflows to streamline processes and improve data quality.
- Data Analysis and Insights: Conduct analysis to identify trends, patterns, and opportunities across marketing, client, and performance datasets. Translate complex data into actionable insights and recommendations for stakeholders.
- Reporting and Visualization: Develop and maintain dashboards, reports, and visualizations that communicate key metrics and performance trends in a clear and compelling way.
- Performance Measurement: Support KPI tracking and performance measurement aligned to marketing and enterprise objectives, ensuring consistency and timeliness of reporting.
- Systems and Tools: Assist in integrating and optimizing data across systems such as Salesforce, Demandbase, Pardot, or Google Analytics. Contribute to improvements in tools, automation, and AI-enabled capabilities.
- Data Quality and Governance: Ensure integrity and consistency of data across systems. Support governance practices including documentation, standardization, and issue resolution.
- Stakeholder Collaboration: Partner with Marketing, Growth, and enterprise stakeholders to understand data needs and deliver insights that support decision-making.
- Workflow Management: Support management of data workflows and reporting processes to ensure efficiency and scalability.
- Ad Hoc Analysis: Respond to ad hoc data requests by consolidating and analyzing data to provide timely insights.
- Data Privacy and Compliance: Adhere to data privacy regulations and internal policies, ensuring secure handling of sensitive data.
Minimum Qualifications
- Bachelor's degree in Marketing, Business, Data Analytics, Statistics, or a related field.
- Demonstrated ability to collect, organize, analyze, and interpret data from multiple sources through academic coursework, projects, internships, or professional experience.
- Experience using Excel to analyze and manipulate data, including functions such as pivot tables, formulas, and data visualization.
- Experience with business intelligence or data visualization tools, such as Power BI, Tableau, or comparable platforms, to develop reports, dashboards, or other visual presentations of data.
- Ability to identify trends and patterns in data and translate findings into meaningful insights and recommendations.
- Strong attention to detail, including the ability to identify data inconsistencies and maintain data accuracy.
- Strong written and verbal communication skills, including the ability to present analytical findings to non-technical audiences.
- Ability to manage multiple priorities, work collaboratively, and independently solve problems.
- To qualify, applicants must be legally authorized to work in the United States and should not require, now or in the future, sponsorship for employment visa status (e.g., H-1B visa status, etc.).
Preferred Qualifications
- Internship, academic project, or professional experience involving marketing analytics, business intelligence, marketing operations, or performance reporting.
- Experience using SQL or other data querying tools to retrieve, manipulate, or analyze data.
- Familiarity with CRM, marketing automation, or web analytics platforms, such as Salesforce, Demandbase, Pardot, or Google Analytics.
- Understanding of marketing performance metrics, such as campaign engagement, lead generation, conversion rates, or website performance.
- Experience combining data from multiple sources to develop reports, dashboards, or actionable insights.
- Exposure to data cleaning, process automation, or improving reporting workflows.
RTI accepts applications to our job openings from candidates with criminal histories or conviction records in accordance with all applicable laws, including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.
For Applicants in Massachusetts Only: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
The anticipated pay range for this role is listed below. Our pay ranges represent national averages and may vary by location as a geographic differential may be applied to some locations within the United States. RTI considers multiple factors when making an offer including, for example: established salary range, internal budget, business needs, and education and years of work experience possessed by the applicant. Further, salary is merely one element to our offer.
At RTI, we demonstrate our commitment to rewarding individual and team achievement through a total rewards package. This package includes (among other things) a competitive base salary, a generous paid time off policy, merit based annual increases, bonus opportunities and a robust recognition program. Other benefits include a competitive range of insurance plans (including health, dental, life, and short-term and long-term disability), access to a retirement savings program such as a 401(k) plan, paid parental leave for all parents, financial assistance with adoption expenses or infertility treatments, financial reimbursement for education and developmental opportunities, an employee assistance program, and numerous other offerings to support a healthy work-life balance.
We believe in the promise of science and technical solutions, and we push ourselves every day to deliver on that promise for the good of people, communities, and businesses in the US and around the world. If you are looking for the opportunity to make a real difference, RTI is the place for you.
The Early-Career Marketing Intelligence Analyst plays a critical role within the Marketing function, supporting data collection, integration, analysis, and reporting to enable data-driven decision-making across the enterprise. This role builds upon established data analyst practices by ensuring the accuracy, consistency, and accessibility of marketing and enterprise data. Working closely with stakeholders, this position contributes to the development of reporting frameworks, insight generation, and scalable data processes that align with organizational priorities and performance goals.
This position sits within the Institute-wide integrated brand and marketing function. This team is a part of an evolving marketing and brand ecosystem designed to power institutional growth, strengthen market presence, and deliver consistent, high-value experiences across the buyer journey.
While this is a US-based remote position, local candidates within commuting distance to RTI’s headquarters office (Research Triangle Park, North Carolina) are preferred for a hybrid work arrangement.
What You'll Do:- Data Collection and Integration: Support the collection, integration, and validation of marketing and enterprise data from multiple systems, ensuring accuracy and reliability. Assist in developing data workflows to streamline processes and improve data quality.
- Data Analysis and Insights: Conduct analysis to identify trends, patterns, and opportunities across marketing, client, and performance datasets. Translate complex data into actionable insights and recommendations for stakeholders.
- Reporting and Visualization: Develop and maintain dashboards, reports, and visualizations that communicate key metrics and performance trends in a clear and compelling way.
- Performance Measurement: Support KPI tracking and performance measurement aligned to marketing and enterprise objectives, ensuring consistency and timeliness of reporting.
- Systems and Tools: Assist in integrating and optimizing data across systems such as Salesforce, Demandbase, Pardot, or Google Analytics. Contribute to improvements in tools, automation, and AI-enabled capabilities.
- Data Quality and Governance: Ensure integrity and consistency of data across systems. Support governance practices including documentation, standardization, and issue resolution.
- Stakeholder Collaboration: Partner with Marketing, Growth, and enterprise stakeholders to understand data needs and deliver insights that support decision-making.
- Workflow Management: Support management of data workflows and reporting processes to ensure efficiency and scalability.
- Ad Hoc Analysis: Respond to ad hoc data requests by consolidating and analyzing data to provide timely insights.
- Data Privacy and Compliance: Adhere to data privacy regulations and internal policies, ensuring secure handling of sensitive data.
Minimum Qualifications
- Bachelor's degree in Marketing, Business, Data Analytics, Statistics, or a related field.
- Demonstrated ability to collect, organize, analyze, and interpret data from multiple sources through academic coursework, projects, internships, or professional experience.
- Experience using Excel to analyze and manipulate data, including functions such as pivot tables, formulas, and data visualization.
- Experience with business intelligence or data visualization tools, such as Power BI, Tableau, or comparable platforms, to develop reports, dashboards, or other visual presentations of data.
- Ability to identify trends and patterns in data and translate findings into meaningful insights and recommendations.
- Strong attention to detail, including the ability to identify data inconsistencies and maintain data accuracy.
- Strong written and verbal communication skills, including the ability to present analytical findings to non-technical audiences.
- Ability to manage multiple priorities, work collaboratively, and independently solve problems.
- To qualify, applicants must be legally authorized to work in the United States and should not require, now or in the future, sponsorship for employment visa status (e.g., H-1B visa status, etc.).
Preferred Qualifications
- Internship, academic project, or professional experience involving marketing analytics, business intelligence, marketing operations, or performance reporting.
- Experience using SQL or other data querying tools to retrieve, manipulate, or analyze data.
- Familiarity with CRM, marketing automation, or web analytics platforms, such as Salesforce, Demandbase, Pardot, or Google Analytics.
- Understanding of marketing performance metrics, such as campaign engagement, lead generation, conversion rates, or website performance.
- Experience combining data from multiple sources to develop reports, dashboards, or actionable insights.
- Exposure to data cleaning, process automation, or improving reporting workflows.
RTI accepts applications to our job openings from candidates with criminal histories or conviction records in accordance with all applicable laws, including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.
For Applicants in Massachusetts Only: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
The anticipated pay range for this role is listed below. Our pay ranges represent national averages and may vary by location as a geographic differential may be applied to some locations within the United States. RTI considers multiple factors when making an offer including, for example: established salary range, internal budget, business needs, and education and years of work experience possessed by the applicant. Further, salary is merely one element to our offer.
At RTI, we demonstrate our commitment to rewarding individual and team achievement through a total rewards package. This package includes (among other things) a competitive base salary, a generous paid time off policy, merit based annual increases, bonus opportunities and a robust recognition program. Other benefits include a competitive range of insurance plans (including health, dental, life, and short-term and long-term disability), access to a retirement savings program such as a 401(k) plan, paid parental leave for all parents, financial assistance with adoption expenses or infertility treatments, financial reimbursement for education and developmental opportunities, an employee assistance program, and numerous other offerings to support a healthy work-life balance.
See All 7 Marketing Analyst Jobs in North Carolina
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Find Marketing Analyst JobsMarketing Analyst Jobs by City in North Carolina
Where North Carolina roles are concentrated, by current openings.
Marketing Analyst Job Market in North Carolina
A snapshot from current North Carolina openings, updated as new roles post.
Who's Hiring
What North Carolina Employers Look For
The qualifications that appear most often in marketing analyst jobs across North Carolina.
- Bachelor's degree in marketing, business, statistics, or a related field
- Proficiency in analytics platforms such as Google Analytics, Adobe Analytics, or similar tools
- Experience building reports and dashboards in Tableau, Power BI, or comparable software
- Strong working knowledge of SQL for querying and manipulating marketing data
- Familiarity with CRM systems such as Salesforce or HubSpot is commonly expected
- Experience with A/B testing, campaign performance analysis, or conversion optimization methods
Marketing Analyst Jobs in North Carolina: Frequently Asked Questions
How do you become a marketing analyst in North Carolina?
Most marketing analyst roles in North Carolina require a bachelor's degree in marketing, business, statistics, economics, or a related field. There is no state-issued license for this role. North Carolina employers, particularly in Charlotte's financial sector and the Research Triangle's technology and pharmaceutical industries, frequently favor candidates with hands-on experience in analytics tools, a portfolio of past campaigns or data projects, and certifications from platforms like Google or HubSpot.
How much do marketing analysts make in North Carolina?
Marketing analysts in North Carolina earn a median of about $78,410 a year, based on May 2025 Bureau of Labor Statistics wage data, ranging from around $43,780 for the lowest 10% to over $155,670 for the top 10%. Pay rises with experience, specialty, and employer.
Which companies hire marketing analysts in North Carolina?
Employers hiring marketing analysts in North Carolina right now include Gildan, CPI Security, and Pillar4 Media, based on current listings on Migrate Mate as of November 2026. North Carolina's concentration of major financial institutions, technology firms, and healthcare networks in Charlotte and the Raleigh-Durham area makes it one of the more active hiring markets in the Southeast for this role.
Which North Carolina cities have the most marketing analyst jobs?
Charlotte, Raleigh, and Davidson have the most marketing analyst openings in North Carolina. Charlotte leads because of its dense concentration of financial services companies and corporate headquarters, while Raleigh and Durham benefit from the technology, pharmaceutical, and university-affiliated employers anchored by Research Triangle Park, which draws a high volume of data-driven marketing roles.
Are there remote marketing analyst jobs in North Carolina?
Yes, and more than most fields. Marketing analyst work is largely desk-based and data-driven, making it well suited to remote and hybrid arrangements. About 67% of marketing analyst openings tied to North Carolina are remote or hybrid as of November 2026, reflecting how broadly this role has adapted to flexible work. Roles focused on digital analytics, SEO analysis, and campaign reporting tend to have the highest share of fully remote positions.
How can I get hired as a marketing analyst in North Carolina with little or no experience?
The most realistic entry path is applying for marketing coordinator, data analyst associate, or business analyst roles at North Carolina's large employers, where responsibilities overlap with marketing analysis and internal movement is common. Companies with large Charlotte or Research Triangle offices, including major banks, healthcare systems, and technology firms, run rotational or new-graduate programs that place candidates into analytics-adjacent roles. Building a portfolio of real projects using publicly available data and earning a Google Analytics or HubSpot certification significantly strengthens a candidate's application with no prior full-time experience.
Where can I find and apply to marketing analyst jobs in North Carolina?
You can find and apply to marketing analyst jobs in North Carolina on Migrate Mate, which lists current openings across the state. Find roles that fit your background and apply directly to the ones that match.
See All 7 Marketing Analyst Jobs in North Carolina
Find roles in North Carolina that match your experience and apply in just a few clicks.
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