Marketing Communications Specialist Jobs in Minnesota

Duties and Responsibilities:

Marketing and Communications Leadership

• Partner with the Vice President of Marketing and Communications to implement departmental goals, strategic priorities, and annual operating plans.

• Develop and execute integrated marketing and communications plans, campaigns, messaging frameworks, and stakeholder engagement strategies that support organizational objectives.

• Serve as a strategic advisor to leaders across ARRT, translating complex business initiatives into clear, audience-centered communications and marketing approaches.

• Foster cross-functional collaboration and alignment on organizational priorities, messaging, and stakeholder engagement efforts.

• Ensure stakeholder needs, feedback, and insights are incorporated into communications and marketing planning and execution.

Brand, Content, and Channel Management

• Ensure consistent application of ARRT's brand standards, messaging, voice, tone, visual identity, and communication principles across all communications and marketing activities.

• Establish and maintain editorial standards, content governance practices, and quality review processes.

• Oversee communications and marketing activities across publications, internal communications, social media, advertising, conferences, sponsorships, and stakeholder outreach channels.

• Personally lead or contribute to high-priority, complex, or organization-wide communications and marketing initiatives, including the development, review, and approval of communications plans, presentations, reports, messaging, and other strategic deliverables.

• Manage external vendor relationships and coach staff and organizational partners on effective communications, marketing, and storytelling practices.

Measurement and Continuous Improvement

• Establish and monitor performance measures and key performance indicators for marketing and communications initiatives.

• Analyze results using data, stakeholder feedback, and research to identify opportunities for improvement and optimization.

• Develop and communicate performance reports, insights, and recommendations to leadership and key stakeholders.

Leadership and Operations

• Lead the day-to-day operations of ARRT's marketing and communications activities, ensuring effective prioritization, coordination, and execution of work.

• Establish team goals, workflows, priorities, performance expectations, and operating processes aligned with organizational objectives.

• Allocate resources, balance workloads, and delegate responsibilities while maintaining accountability for departmental performance and outcomes.

• Provide leadership, coaching, mentoring, performance management, and professional development for communications and marketing staff.

• Manage assigned budgets, vendor relationships, and external partnerships, including resource planning and budget recommendations.

• Foster a collaborative, inclusive, and high-performing team culture while leading organizational projects and cross-functional initiatives.

Digital Partnership

• Partner closely with the Manager of Digital Content and UX to align content, audience engagement, and digital experiences across ARRT channels.

• Provide marketing, communications, audience, and brand expertise in support of digital initiatives and projects.

• Collaborate to ensure a consistent and effective stakeholder experience across communications, marketing, and digital platforms.

General Supervisory Responsibilities

• Monitor work responsibilities of departmental staff. Ensure coverage for departmental responsibilities.

• Oversee staff schedules, approve leave, review, and finalize pay period timesheets.

• Develop and coach staff through one-on-one meetings and additional methods, respond to staff needs and suggestions, and provide ongoing feedback.

• Orient and train new staff. Assess the need for and provide or coordinate ongoing personal development training.

• Model and enforce staff policies as set in ARRT Employee Handbook and ARRT Portal.

• Manage staff performance, correlate job descriptions with performance management, participate in talent acquisition process, and participate in salary review sessions.

• Work with staff to develop an inclusive and effective teamwork environment.

• Maintain and elevate working relationships with other ARRT departments. Mentor the team on effective ways to communicate and work as a group.

• Participate in ARRT projects as assigned.

• Participate in professional development activities.

• Establish and implement short and long-term departmental goals, objectives, policies, and operating procedures.

• Lead and contribute to ARRT initiatives and projects as assigned.

• Proactively manage and deliver assigned ARRT project work.

• Other duties as assigned and modified as business needs dictate.

Minimum Qualifications:

• Bachelor's degree in Communications, Marketing, Journalism, Public Relations, Business, or a related field.

• 10+ years of progressively responsible experience in marketing, communications, public relations, journalism, content strategy, or a related field

• 3-5 years of people leadership and demonstrated success developing strategy while remaining accountable for execution.

• Demonstrated experience developing and executing integrated marketing and communications initiatives, including communications plans, presentations, reports, messaging, and other strategic deliverables.

• Demonstrated experience leading complex projects and building collaborative relationships across teams.

• Experience supervising staff, contractors, agencies, vendors, or cross-functional initiatives.

Preferred Qualifications:

• Master's degree in Communications, Marketing, Business Administration, or a related field.

• Experience in healthcare, credentialing, certification, association, nonprofit, or mission-driven organizations.

• Experience supporting stakeholder engagement, organizational communications, or change-management initiatives.

• Experience using analytics and reporting tools to evaluate performance and inform strategy.

Skills and Abilities:

• Exceptional written, verbal, editing, proofreading, and presentation skills.

• Strong knowledge of marketing, communications, brand management, content strategy, and audience engagement.

• Knowledge of AP Style, editorial best practices, accessibility standards, and audience-centered communication principles.

• Strong business acumen and ability to interpret data and translate insights into actionable recommendations.

• Demonstrated ability to build relationships, influence without direct authority, and collaborate effectively across teams and functions.

• Strong leadership, coaching, talent development, project management, prioritization, and organizational skills.

• Adaptability and resilience in a dynamic and evolving environment.

• Proficiency in working across Microsoft 365 and other platforms and technologies

• Comfort working within and across various platforms and technologies including the Microsoft 365 Suite

The American Registry of Radiologic Technologists (ARRT) is a leading credentialing organization. ARRT offers certification and registration in a wide range of radiologic disciplines, helping people who work in medical imaging and radiation therapy to develop their careers. With nearly 360,000 registrants, we promote high standards of patient care with each new credential we award. Visit www.arrt.org for more information and for details on our benefit offerings including health insurance, 401k retirement contributions, paid time off, and more.

The pay range is $106,850- $125,706 annually. Review a full job description, which includes additional information on duties and responsibilities, skills and abilities, and physical demands.

Please contact your recruiter or email resumes@arrt.org with any questions or requests for reasonable accommodations during the interview process.