Marketing Communications Specialist Jobs in New York
Marketing Communications Specialist jobs in New York represent one of the most active markets in the country, with strong demand from media companies, financial services firms, consumer brands, and nonprofit institutions at every level from entry-level coordinator through senior director. Most hiring is concentrated in New York City, with additional openings in Buffalo and Albany, and well-established employers such as NBCUniversal, Pfizer, and JPMorgan Chase consistently seek communications talent. Content strategy, digital and social media communications, and corporate messaging are the most in-demand specialties across the state. Find a role that fits below and apply directly.
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Assistant Vice President for Marketing and Communications
POSITION DETAILS
Brooklyn College of the City University of New York (CUNY), invites applications for the position of Assistant Vice President for Marketing and Communications.
Reporting to the Vice President for Institutional Advancement, the Assistant Vice President for Marketing and Communications (AVP) leads an integrated communications strategy that raises the profile and public perception of Brooklyn College. The AVP works closely with the College’s senior leadership team, providing leadership and oversight to marketing, brand management, communications, and media relations across all areas of the institution. The Assistant Vice President’s functional responsibilities include marketing strategy and integration, digital and interactive communications, visual identity and editorial standards, design and creative services, and media relations to promote the College's priorities, programs, and people.
General Duties include but are not limited to:
Lead development and implementation of strategic communications, marketing, and media relations activities for the College.
Work in close collaboration with the Office of Admissions to oversee the creation of a dynamic, multifaceted admissions marketing strategy that expands enrollment and enhances the reputation of Brooklyn College.
Manage the College’s website and work collaboratively with key campus stakeholders to develop and update content.
Oversee the execution of the College’s comprehensive brand and messaging strategy and ensure consistency across the College.
Work with the President and the Vice President for Institutional Advancement to articulate the College position on complex and sensitive issues.
Manage an annual lineup of print and digital publications for key audiences.
Work with the Vice President for Institutional Advancement to create high-quality engagement materials for alumni and donors, the annual fund, and fundraising campaigns; ensure that communications materials are well integrated with advancement objectives.
Collaborate with faculty, students, and staff to foster coordinated College communications and marketing activities that promote faculty accomplishments and student achievement.
Generate positive media coverage about Brooklyn College and serve as official spokesperson to the press.
Manage and mentor professional marketing and communications staff to be a high-functioning and integrated unit.
Manage a comprehensive, data-driven assessment process, using clear metrics to measure efficacy of marketing activities. Assess College-wide investments in marketing and communications, and advise the Vice President for Institutional Advancement and senior leadership on the priority deployment of resources to maximize results.
Oversee College crisis communications plan, working closely with the Director of Campus Safety and other senior administrators.
Maintain regular internal communications that keep students, faculty, and staff abreast of important campus news and priorities.
Represent the College with the City University of New York on matters related to marketing and communications and coordinate with members of the chancellery on broad issues that affect the university as a whole.
Perform other related duties as assigned by the Vice President for Institutional Advancement.
QUALIFICATIONS
This position is in CUNY’s Executive Compensation Plan. All executive positions require a minimum of a Bachelor’s degree and eight years’ related experience, preferably in higher education.
Master's degree in marketing, public relations, journalism, or related field a plus.
Extensive experience in a marketing and communications leadership role, managing cross-functional teams and overseeing all aspects of marketing strategy and achieving performance results.
Demonstrated ability to develop integrated strategies and plans in complex organizations with diverse stakeholder groups.
Effective leader with experience managing communications teams responsible for broad range of functions, including digital marketing, brand management, websites, design, writing and editing, media relations, executive communications, and project management.
Track record of success creating innovative marketing strategies and utilizing new technologies and approaches to advance college priorities.
A creative problem solver and results-driven catalyst for improvement.
A demonstrated commitment to the mission of educational success for first-generation college students.
CUNY TITLE
Assistant Vice President
COMPENSATION AND BENEFITS
$185,000 - $192,000; Salary commensurate with education and experience.
CUNY's benefits contribute significantly to total compensation, supporting health and wellness, financial well-being, and professional development. We offer a range of health plans, competitive retirement/pension benefits and savings plans, tuition waivers for CUNY graduate study and generous paid time off. Our staff also benefits from the extensive academic, arts, and athletic programs on our campuses and the opportunity to participate in a lively, diverse academic community in one of the greatest cities in the world.
HOW TO APPLY
From our job posting system, select "Apply Now", create or log in to a user account, and provide the requested information. If you are viewing this posting from outside our system, please visit https://cuny.jobs/campus/brooklyn-college/jobs/ .
Applicants should provide a cover letter and resume in .docx or .pdf format.
CLOSING DATE
October 5, 2026
JOB SEARCH CATEGORY
CUNY Job Posting: Executive
EQUAL EMPLOYMENT OPPORTUNITY
CUNY encourages people with disabilities, minorities, veterans and women to apply. At CUNY, Italian Americans are also included among our protected groups. Applicants and employees will not be discriminated against on the basis of any legally protected category, including sexual orientation or gender identity. EEO/AA/Vet/Disability Employer.
Job ID: 32727
Location: Brooklyn College
Job Type: Full-Time
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Where New York roles are concentrated, by current openings.
Marketing Communications Specialist Job Market in New York
A snapshot from current New York openings, updated as new roles post.
Who's Hiring


Top Industries Hiring
- Law & Legal Services
What New York Employers Look For
The qualifications that appear most often in marketing communications specialist jobs across New York.
- Bachelor's degree in communications, marketing, journalism, or a related field required
- Demonstrated experience developing integrated marketing communications campaigns across multiple channels
- Proficiency with content management systems, email marketing platforms, and analytics tools
- Strong writing and editing skills with experience producing press releases and digital content
- Familiarity with brand guidelines and ability to maintain consistent voice across materials
- Experience collaborating with creative, PR, and digital teams in a fast-paced environment
Marketing Communications Specialist Jobs in New York: Frequently Asked Questions
How do you become a marketing communications specialist in New York?
Most employers in New York require a bachelor's degree in communications, marketing, public relations, or journalism as the foundation for entry into this role. There is no state-issued license required to work as a marketing communications specialist in New York. Building a portfolio of writing samples, campaign work, or digital content projects significantly strengthens a candidacy, and credentials such as the Public Relations Society of America accreditation are recognized by many New York employers.
How much do marketing communications specialists make in New York?
Marketing communications specialists in New York earn a median of about $98,580 a year, based on May 2025 Bureau of Labor Statistics wage data, ranging from around $56,070 for the lowest 10% to over $165,920 for the top 10%. Pay rises with experience, specialty, and employer.
Which companies hire marketing communications specialists in New York?
Employers hiring marketing communications specialists in New York right now include Ohio home pro, White & Case Llp, and New York University, based on current listings on Migrate Mate as of September 2026. New York's density of media conglomerates, global financial institutions, and major consumer brands means consistent demand across both corporate and agency environments throughout the state.
Which New York cities have the most marketing communications specialist jobs?
New York, Brooklyn, and Rochester have the most marketing communications specialist openings in New York. New York City accounts for the largest share by far, driven by its concentration of media companies, advertising agencies, and corporate headquarters, while cities like Buffalo and Albany see demand from regional healthcare systems, universities, and state government communications offices.
Are there remote marketing communications specialist jobs in New York?
Yes, and more than most fields. About 54% of marketing communications specialist openings tied to New York are remote or hybrid as of September 2026, reflecting how well the core work of writing, campaign planning, and content production translates to distributed teams. Roles focused on media monitoring, social media management, and digital content creation are the most consistently offered on a fully remote basis.
How can I get hired as a marketing communications specialist in New York with little or no experience?
The most realistic entry path is an internship or coordinator role at a New York-based agency, media company, or nonprofit, where you build a portfolio under supervision. Large New York employers including universities, hospital systems, and consumer brands regularly hire communications assistants and marketing coordinators as starting points. Coming in from adjacent roles such as social media assistant, editorial assistant, or public relations assistant is common, and a portfolio of published writing or managed campaigns gives candidates a clear edge over those without one.
Where can I find and apply to marketing communications specialist jobs in New York?
You can find and apply to marketing communications specialist jobs in New York on Migrate Mate, which lists current openings from employers hiring across the state right now. Find roles that fit your experience and location and apply directly to the ones that match.
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