Marketing Jobs in Louisiana
Marketing jobs in Louisiana are active across the state's hospitality, energy, and healthcare sectors, with openings ranging from entry-level coordinators to senior brand and digital strategy roles. New Orleans, Baton Rouge, and Shreveport account for the bulk of hiring, where employers like Ochsner Health, Shell, and Entergy maintain sustained marketing teams. The most in-demand specialties are digital marketing, content strategy, and healthcare marketing communications. See the openings below and apply to the ones that match your experience.
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Marketing Growth Specialist
Location: Baton Rouge, LA
Company: JM Test Systems, LLC
Category: Sales & Marketing
Our customers rely on us for the equipment and services that keep their operations safe and running. We’re looking for a Marketing Growth Specialist to help more of them find us, and to give them reasons to keep coming back.
You’ll own the work that turns online interest into revenue: paid search, SEO, marketing analytics, and website and eCommerce conversion. You’ll dig into the data, find where the customer journey breaks down, test fixes, and scale what works. You’ll work from our Baton Rouge headquarters with the Marketing Manager, sales teams, and branch leaders. Together you’ll set performance goals and build the reporting leadership uses to make decisions.
This role suits someone who enjoys both the numbers and the creative side of marketing, and who’s curious enough to learn technical products and the industries that depend on them.
What you’ll do
Drive qualified demand. Manage Google Ads and paid social budgets. Test targeting, bidding, and creative to improve lead quality, conversion rates, and return on spend.
Turn data into decisions. Analyze website, advertising, CRM, and eCommerce data. Build dashboards and regular reports that explain results and trends and recommend next steps.
Improve conversion across the digital experience. Design and evaluate A/B tests on product pages, landing pages, and purchase and inquiry flows. Partner with web teams to improve the website, eCommerce store, and customer portal.
Grow organic visibility. Assess SEO performance, find keyword and content opportunities, recommend technical fixes, and measure the results.
Nurture and retain customers. Optimize HubSpot (or comparable) automation, including nurture sequences, lead scoring, and segmentation, to drive repeat business and renewals.
Show marketing’s revenue impact. Strengthen attribution so we know which channels drive pipeline and where to invest next.
Run a disciplined experimentation program. Prioritize growth tests, define success measures, and turn what works into documented campaign playbooks.
Align with sales and branches. Work with sales teams across our branch network and with content and design partners to launch campaigns and assets (landing pages, emails, ad copy, sales enablement) that match regional and industry priorities. Use competitor and market insight to shape them.
Why join JM Test Systems, LLC
Be part of a team that values dependable support, clear communication, and continuous improvement. This full-time position offers the chance to contribute directly to a well-run workplace.
Schedule type: Full-Time
Ready to apply? Submit your resume to be considered for the Marketing Growth Specialist role at JM Test Systems, LLC.
REQUIREMENTS
- A bachelor’s degree in Marketing, Business, Analytics, Communications, or a related field, or equivalent experience
- 3+ years in digital or growth marketing with proven results in paid acquisition, analytics, or conversion optimization, including hands-on Google Ads and budget management
- Working knowledge of GA4, Google Search Console, SEO fundamentals, and A/B testing, plus strong Excel or Google Sheets skills for reporting and dashboards
- Experience with HubSpot, Salesforce, Marketo, or a similar CRM or marketing automation platform
- Strong analytical and writing skills: you can turn data into clear recommendations and write copy that converts, while managing several campaigns and stakeholders at once
- Preferred: Experience in B2B, industrial, or technical services marketing, especially test and measurement, electrical products, or the Oil & Gas, Utilities, or Chemical sectors
- Preferred: Experience with SQL, WordPress/WooCommerce, Looker Studio, Hotjar, CallRail, Klaviyo, or LinkedIn/YouTube advertising
JM Test Systems, a full service metrology lab founded in 1982, provides NIST Traceable calibration and repair for electronic test instruments, as well as dimensional and mechanical test equipment. Our commitment is to accuracy, reliability, quality and service.
Marketing Growth Specialist
Location: Baton Rouge, LA
Company: JM Test Systems, LLC
Category: Sales & Marketing
Our customers rely on us for the equipment and services that keep their operations safe and running. We’re looking for a Marketing Growth Specialist to help more of them find us, and to give them reasons to keep coming back.
You’ll own the work that turns online interest into revenue: paid search, SEO, marketing analytics, and website and eCommerce conversion. You’ll dig into the data, find where the customer journey breaks down, test fixes, and scale what works. You’ll work from our Baton Rouge headquarters with the Marketing Manager, sales teams, and branch leaders. Together you’ll set performance goals and build the reporting leadership uses to make decisions.
This role suits someone who enjoys both the numbers and the creative side of marketing, and who’s curious enough to learn technical products and the industries that depend on them.
What you’ll do
Drive qualified demand. Manage Google Ads and paid social budgets. Test targeting, bidding, and creative to improve lead quality, conversion rates, and return on spend.
Turn data into decisions. Analyze website, advertising, CRM, and eCommerce data. Build dashboards and regular reports that explain results and trends and recommend next steps.
Improve conversion across the digital experience. Design and evaluate A/B tests on product pages, landing pages, and purchase and inquiry flows. Partner with web teams to improve the website, eCommerce store, and customer portal.
Grow organic visibility. Assess SEO performance, find keyword and content opportunities, recommend technical fixes, and measure the results.
Nurture and retain customers. Optimize HubSpot (or comparable) automation, including nurture sequences, lead scoring, and segmentation, to drive repeat business and renewals.
Show marketing’s revenue impact. Strengthen attribution so we know which channels drive pipeline and where to invest next.
Run a disciplined experimentation program. Prioritize growth tests, define success measures, and turn what works into documented campaign playbooks.
Align with sales and branches. Work with sales teams across our branch network and with content and design partners to launch campaigns and assets (landing pages, emails, ad copy, sales enablement) that match regional and industry priorities. Use competitor and market insight to shape them.
Why join JM Test Systems, LLC
Be part of a team that values dependable support, clear communication, and continuous improvement. This full-time position offers the chance to contribute directly to a well-run workplace.
Schedule type: Full-Time
Ready to apply? Submit your resume to be considered for the Marketing Growth Specialist role at JM Test Systems, LLC.
REQUIREMENTS
- A bachelor’s degree in Marketing, Business, Analytics, Communications, or a related field, or equivalent experience
- 3+ years in digital or growth marketing with proven results in paid acquisition, analytics, or conversion optimization, including hands-on Google Ads and budget management
- Working knowledge of GA4, Google Search Console, SEO fundamentals, and A/B testing, plus strong Excel or Google Sheets skills for reporting and dashboards
- Experience with HubSpot, Salesforce, Marketo, or a similar CRM or marketing automation platform
- Strong analytical and writing skills: you can turn data into clear recommendations and write copy that converts, while managing several campaigns and stakeholders at once
- Preferred: Experience in B2B, industrial, or technical services marketing, especially test and measurement, electrical products, or the Oil & Gas, Utilities, or Chemical sectors
- Preferred: Experience with SQL, WordPress/WooCommerce, Looker Studio, Hotjar, CallRail, Klaviyo, or LinkedIn/YouTube advertising
JM Test Systems, a full service metrology lab founded in 1982, provides NIST Traceable calibration and repair for electronic test instruments, as well as dimensional and mechanical test equipment. Our commitment is to accuracy, reliability, quality and service.
See All 19 Marketing Jobs in Louisiana
Find roles in Louisiana that match your experience and apply in just a few clicks.
Find Marketing JobsMarketing Jobs by City in Louisiana
Where Louisiana roles are concentrated, by current openings.
Marketing Job Market in Louisiana
A snapshot from current Louisiana openings, updated as new roles post.
Who's Hiring
What Louisiana Employers Look For
The qualifications that appear most often in marketing jobs across Louisiana.
- Bachelor's degree in marketing, communications, or a closely related field
- Demonstrated experience with digital marketing platforms and campaign management tools
- Proficiency in content creation, SEO strategy, and social media management
- Ability to analyze marketing data and report on campaign performance metrics
- Experience with CRM software such as Salesforce or HubSpot
- Strong written and verbal communication skills for client and stakeholder engagement
Marketing Jobs in Louisiana: Frequently Asked Questions
How do you become a marketing in Louisiana?
Marketing roles in Louisiana do not require a state-issued license, but most employers expect a bachelor's degree in marketing, communications, business, or a related field. Many Louisiana employers, particularly in healthcare and energy, also look for candidates with Google Analytics or HubSpot certifications. Building a portfolio of campaign work and gaining hands-on experience through internships at Louisiana-based agencies or corporate marketing departments strengthens a candidacy considerably.
Which companies hire marketings in Louisiana?
Employers hiring marketings in Louisiana right now include Shift Digital, Theus Law Offices, and Elifin, based on current listings on Migrate Mate as of November 2026. Louisiana's anchor industries in energy, hospitality, and healthcare consistently drive sustained marketing demand from large regional employers and national brands with Gulf Coast operations.
Which Louisiana cities have the most marketing jobs?
New Orleans, Lafayette, and Baton Rouge have the most marketing openings in Louisiana. New Orleans leads because of its concentration of hospitality, tourism, and advertising agency employers, while Baton Rouge draws marketing roles from the state government, petrochemical sector, and LSU Health, and Shreveport supports hiring through its regional healthcare systems and media companies.
Are there remote marketing jobs in Louisiana?
Yes, and more than most fields, since marketing work is largely desk-based and well-suited to remote arrangements. About 38% of marketing openings tied to Louisiana are remote or hybrid as of November 2026, reflecting how broadly distributed digital work has become. Roles in content creation, SEO, social media management, and digital advertising are the most consistently offered as fully remote positions.
How can I get hired as a marketing in Louisiana with little or no experience?
The most realistic entry path is through a marketing coordinator or marketing assistant role at a Louisiana-based agency, healthcare system, or university. Large employers like Ochsner Health and Louisiana state agencies regularly bring on entry-level marketing associates and communications assistants. Lateral moves from customer service, event coordination, or public relations are common. A portfolio of real projects, even from freelance or volunteer work with Louisiana nonprofits or festivals, combined with a Google Analytics or HubSpot certification, gives candidates a clear edge.
Where can I find and apply to marketing jobs in Louisiana?
You can find and apply to marketing jobs in Louisiana on Migrate Mate, which lists current openings tied to the state. Search the listings to find roles that match your background and apply directly to the ones that fit your experience and target location.
See All 19 Marketing Jobs in Louisiana
Find roles in Louisiana that match your experience and apply in just a few clicks.
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