National Account Sales Jobs in California

Creative Outdoor Advertising of America Inc. has been a leader in outdoor signage for over 40 years. Our well-established business is seeking a highly driven, results focused National/Regional Business Development Manager to join our National Sales Team. This role will lead revenue growth across the Westcoast region. We are looking for a true hunter—someone energized by prospecting, opening new doors, and building long term client partnerships.

Compensation & Location: Annual salary of $80,000 plus 6% commission on all new sales. The schedule is Monday – Friday 8:30 am to 5:00 pm. The role is based in Los Angeles. The position is remote - working predominantly from your home office but also in the field. There will be regular travel throughout the Los Angeles sales region and on occasion to other areas – a valid passport and flexibility to travel are a must.

Position Overview: This position focuses on developing new business, building relationships with direct retail and regional brand clients, and engaging regional agency media strategists and buyers. COA Group is one of the nation’s leaders in street level OOH media, delivering impactful advertising opportunities across transit shelters, benches, and kiosks throughout the U.S. and Canada.

What will set you apart? With an entrepreneurial mindset and a passion for building businesses from the ground up, you bring a competitive, goal-oriented drive focused on closing deals. You are a resourceful and proactive professional, capable of independently managing fast-paced territories with high levels of integrity and client service excellence.

Key Responsibilities

New Business Development (Primary Focus)

• Conduct proactive outreach—including in person meetings, cold calling, email campaigns, and industry networking—to secure new advertising partners
• Aggressively prospect, identify, and acquire new regional national accounts across Los Angeles
• Build and manage a robust pipeline of qualified opportunities with weekly and monthly activity targets
• Present COA’s full portfolio of OOH products, data capabilities, and market insights

Sales Strategy & Account Growth

• Collaborate with internal teams to ensure accurate inventory availability, competitive pricing, and client satisfaction
• Develop tailored proposals, packages, and presentations aligned with client objectives and marketing strategies
• Analyze market trends and competitive activity to drive strategic positioning and new revenue opportunities
• Maintain strong relationships with agencies, brand direct clients, media planners, and buyers

Territory Leadership

• Serve as the primary business development lead for the Los Angeles markets while contributing to national account initiatives
• Provide insights into market demand, emerging categories, and regional growth strategies
• Represent the company at industry events, conferences, and client engagements

Forecasting & Reporting

• Deliver regular updates on pipeline status, revenue projections, and client activities
• Maintain accurate CRM documentation and forecasting
• Meet or exceed quarterly and annual revenue targets

Our ideal candidate

Required

• Proven ability to pitch, negotiate, and close deals with senior level decision makers at large and mid size businesses
• Proficiency with technology, including internal inventory management systems and CRM platforms (Salesforce)
• 3–10+ years of successful B2B sales experience, preferably in similar or nontraditional OOH advertising media
• Demonstrated hunter mentality—persistent, self motivated, disciplined, and enthusiastic about prospecting
• Strong network of midsize agency and regional brand contacts in the West Coast (LA preferred)
• Excellent communication, presentation, and storytelling skills

Preferred

• Experience selling media—especially nontraditional OOH, transit advertising, or street level media assets
• Ability to analyze data, audience metrics, and market research to inform sales strategies
• Knowledge of the Los Angeles advertising marketplace and Westcoast regional dynamics
• University or College degree or equivalent experience

We Provide

• Comprehensive introductory training (including Health & Safety) and ongoing support
• Eligibility for flexible ICHRA medical benefits after 3 months, with options for dental, vision, life, and disability insurance
• Eligibility in our profit-sharing program after 1 year
• Convenient bi-weekly direct deposit pay
• Company-provided work cell phone
• 2 weeks of paid vacation per year

Creative Outdoor accepts applications from all career backgrounds—while municipal and sales experience are helpful, your personal dedication and drive to succeed are what matter most. We welcome and encourage applications from people with disabilities; accommodations are available on request for candidates taking part in all aspects of the selection process. This posting is for an existing vacancy, and artificial intelligence tools are not used to screen, assess, or select applicants for this position.

Visit us at www.CreativeOutdoor.com to learn more about our dynamic, growing company.

“Remember, a business without a sign is a sign of no business”

Pay: From $80,000.00 per year

Benefits:

• Health insurance
• Paid time off
• Vision insurance

Application Question(s):

• Do you have a valid driver's license and passport?
• Are you able to travel throughout Los Angeles and related west coast markets as needed for in-person meetings, presentations, client relations, and other sales initiatives?

Experience:

• Account management: 2 years (Required)

Work Location: On the road