Social Media Manager Jobs in Pennsylvania

Social Media Manager jobs in Pennsylvania are concentrated in Philadelphia and Pittsburgh, with a growing cluster in Harrisburg, where employers like Comcast, UPMC, and Wawa have built in-house content and brand teams that hire across seniority levels from coordinator to director. The most in-demand specialties are paid social, content strategy, and community management, particularly for healthcare, retail, and media brands rooted in the state. Demand is strong year-round, making Pennsylvania one of the more active mid-Atlantic markets for this role. See the openings below and apply to the ones that match your experience.

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Overview

Open roles47
Top employerPenn State University
Top cityPittsburgh, PA
Cities hiring25
Work type48% Hybrid
Top industryHealthcare

Showing 5 of 47+ Social Media Manager jobs

Social Media Specialist - Dietrich College
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Added 3d ago
Social Media Specialist - Dietrich College
Carnegie Mellon University
Pittsburgh, Pennsylvania
Content Marketing
Growth Marketing
Marketing
SEO & SEM
Hybrid
Bachelor's degree in communications
5,001-10,000

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Content Creator & Social Media Strategist
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Added 4d ago
Content Creator & Social Media Strategist
Night Vision Devices
Whitehall Township, Pennsylvania
Brand Marketing
Content & Communications
Marketing
$50k - $75k/yr

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Communications and Social Media Specialist – NREC
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Added 5d ago
Communications and Social Media Specialist – NREC
Carnegie Mellon University
Pittsburgh, Pennsylvania
Biotech & Life Sciences
Clinical Trials & Medical Research
Research & Academia
Associate's degree
5,001-10,000

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Social Media Coordinator
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Added 5d ago
Social Media Coordinator
232 Creative
Pittsburgh, Pennsylvania
Brand Marketing
Content & Communications
Marketing
Hybrid
Bachelor's degree in communications

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Director of Social Media & Content Strategy
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Added 6d ago
Director of Social Media & Content Strategy
Dream Then Go
Philadelphia, Pennsylvania
Growth Marketing
Marketing
Performance Marketing
Hybrid

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See All 47 Social Media Manager Jobs in Pennsylvania

Find roles in Pennsylvania that match your experience and apply in just a few clicks.

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Social Media Manager Jobs by City in Pennsylvania

Where Pennsylvania roles are concentrated, by current openings.

Pittsburgh
8 jobs
Philadelphia
6 jobs
University Park
5 jobs
Harrisburg
3 jobs
Sayre
2 jobs
Butler
2 jobs
Bristol
2 jobs
Erie
1 job
York
1 job

Social Media Manager Job Market in Pennsylvania

A snapshot from current Pennsylvania openings, updated as new roles post.

Who's Hiring

Penn State University5 open roles
WebFX3 open roles
232 Creative2 open roles

Top Industries Hiring

  • Healthcare & Medical Services
  • Biotechnology & Pharmaceuticals
  • Education

What Pennsylvania Employers Look For

The qualifications that appear most often in social media manager jobs across Pennsylvania.

  • Bachelor's degree in marketing, communications, or a related field required
  • Demonstrated experience managing brand accounts across major social platforms
  • Proficiency with social media management tools such as Hootsuite or Sprout Social
  • Ability to analyze performance metrics and translate data into content decisions
  • Experience creating and editing short-form video content for organic and paid use
  • Strong written communication skills with a consistent and on-brand voice

Social Media Manager Jobs in Pennsylvania: Frequently Asked Questions

How do you become a social media manager in Pennsylvania?

Pennsylvania does not require a state-issued license or certification to work as a social media manager. Most employers in Philadelphia, Pittsburgh, and Harrisburg hire candidates with a bachelor's degree in marketing, communications, journalism, or a related field, combined with a portfolio showing platform management and campaign results. Certifications from Meta Blueprint or HubSpot can strengthen an application, and many roles list platform-specific advertising credentials as a meaningful differentiator.

How much do social media managers make in Pennsylvania?

Social media managers in Pennsylvania earn a median of about $68,760 a year, based on May 2025 Bureau of Labor Statistics wage data, ranging from around $34,160 for the lowest 10% to over $128,810 for the top 10%. Pay rises with experience, specialty, and employer.

Which companies hire social media managers in Pennsylvania?

Pennsylvania social media manager roles are posted by Penn State University, WebFX, and 232 Creative and others right now, based on current listings on Migrate Mate as of November 2026. Pennsylvania's concentration of healthcare systems, consumer brands, and regional media companies generates consistent demand for in-house social media talent throughout the year.

Which Pennsylvania cities have the most social media manager jobs?

Pittsburgh, Philadelphia, and University Park account for the largest share of social media manager openings in Pennsylvania. Philadelphia leads because of its dense concentration of corporate headquarters, healthcare systems, and consumer brands, while Pittsburgh's tech and healthcare sectors drive demand there, and Harrisburg's government agencies and regional associations generate a steady but smaller stream of openings.

Are there remote social media manager jobs in Pennsylvania?

Yes, and more than most fields. About 68% of social media manager openings tied to Pennsylvania are remote or hybrid as of November 2026, reflecting how naturally the work fits distributed teams. Content creation, scheduling, analytics, and community management are the functions most commonly done fully remote, while roles requiring on-site shoots or executive collaboration tend to require at least a hybrid arrangement.

How can I get hired as a social media manager in Pennsylvania with little or no experience?

The most realistic entry path is a marketing coordinator or content coordinator role at a Pennsylvania-based healthcare system, university, or regional consumer brand, where social media is one part of a broader communications function. UPMC, Jefferson Health, and Penn Medicine all run structured marketing associate programs that bring in candidates without dedicated social experience. Building a portfolio through freelance work for local nonprofits or small businesses in Philadelphia or Pittsburgh, combined with a Meta Blueprint or Google Digital Marketing certificate, gives early-career candidates a concrete edge in the Pennsylvania market.

Where can I find and apply to social media manager jobs in Pennsylvania?

You can find and apply to social media manager jobs in Pennsylvania on Migrate Mate, which lists current Pennsylvania openings updated regularly. Search for roles that match your experience level and specialty, then apply directly to the ones that fit. No signup is needed to see the listings.

See All 47 Social Media Manager Jobs in Pennsylvania

Find roles in Pennsylvania that match your experience and apply in just a few clicks.

Find Social Media Manager Jobs