Brand Marketing Jobs in Colorado
Brand Marketing jobs in Colorado are in strong demand, with the market concentrated in consumer goods, outdoor and recreation brands, technology, and healthcare across Denver, Boulder, and Colorado Springs. Major employers with lasting brand marketing teams in Colorado include Coors Brewing (Molson Coors), Arrow Electronics, and DaVita, alongside a dense cluster of outdoor and lifestyle brands anchored along the Front Range. Roles cover everything from entry-level coordinator and content positions to senior brand strategists and directors, with the most consistent openings in digital brand management, integrated campaign strategy, and product marketing. Find a role that fits below and apply directly.
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Position Title: Director of Brand & Editorial Marketing
Department/Program: Marketing & Enrollment Mgmt 62200
# of Openings 1
Work Location: Hybrid On-Site/Remote
Campus Location: Arapahoe Campus
Reports to: Vice President, Enrollment Management & Marketing
FLSA Classification: Exempt/Salaried
FTE: 100% (40 hrs/week)
Compensation: $66,797 - $83,274
Application Deadline 9/15 or until filled
Job Summary
The Director of Brand & Editorial provides strategic and creative leadership for Naropa University's brand storytelling, editorial content, creative production, social media, and community connection. As one of Naropa's chief storytellers and brand stewards, the Director is responsible for bringing the University's mission, academic programs, people, and community to life through authentic, compelling, and consistent storytelling across channels.
The Director leads the Content, Creative, & Community functional area within Enrollment Management & Marketing and oversees the development of content and creative assets that strengthen Naropa's reputation, support enrollment growth, deepen engagement, and authentically represent the University and its mission.
Working in close partnership with the Director of Marketing Strategy & Operations, the Director translates institutional and enrollment marketing priorities into meaningful stories and creative experiences. The role leads editorial direction and creative execution while developing systems that enable content to be captured, organized, repurposed, and distributed effectively across web, social, email, digital advertising, print, media relations, and other University channels.
The Director must be a collaborative and highly self-motivated leader with exceptional editorial judgment, strong creative instincts, demonstrated experience managing people and creative production, and an ability to balance institutional storytelling with measurable enrollment and marketing objectives.
Job Duties & Responsibilities
- Serve as a primary steward of Naropa University's brand voice, storytelling, and creative expression, ensuring consistency and authenticity across marketing and communications channels.
- Identify, develop, and elevate compelling stories about Naropa students, alumnx, faculty, academic programs, community members, and institutional impact.
- Translate Naropa's mission, values, and distinctive educational experience into accessible and compelling stories for prospective students and broader audiences.
- Establish and maintain editorial and creative standards that support consistent expression of the Naropa brand.
- Partner with University stakeholders to identify emerging stories, experiences, accomplishments, and opportunities that strengthen Naropa's reputation and support enrollment.
- Serve as executive editor for major University marketing and storytelling initiatives.
- Lead development of editorial content across web, social media, email, newsletters, print, digital advertising, media relations, and other channels.
- Establish and manage an integrated editorial and content calendar aligned with enrollment priorities, institutional initiatives, academic calendars, events, and community storytelling opportunities.
- Provide high-level writing, editing, and copyediting support for priority University marketing and communications materials.
- Develop a sustainable pipeline and repository of student stories, alumnx stories, faculty expertise, testimonials, quotes, photography, video, and other reusable content.
- Ensure content is developed with opportunities for thoughtful reuse and adaptation across multiple audiences and channels.
- Provide creative direction for University marketing campaigns, publications, photography, video, digital content, print materials, and other creative assets.
- Lead and manage staff, student employees, freelancers, and external creative partners responsible for design, photography, video, writing, and multimedia production.
- Establish standards and workflows for creative requests, production, review, approval, asset management, and delivery.
- Ensure photography, illustration, video, design, and other creative assets are culturally appropriate, accessible, brand-aligned, and relevant to intended audiences.
- Develop scalable approaches to creative production that balance quality, institutional needs, team capacity, and responsible stewardship of University resources.
- Lead Naropa's organic social media presence and content strategy in partnership with Marketing Strategy & Operations.
- Oversee content creation, publishing, community engagement, and storytelling across appropriate University social platforms.
- Build opportunities for students, faculty, staff, alumnx, and community partners to contribute authentically to Naropa's storytelling.
- Develop approaches for student-generated content, ambassador programs, community storytelling, and other forms of authentic engagement.
- Monitor emerging platforms, formats, cultural conversations, and content trends and identify opportunities appropriate for Naropa.
- Strengthen connections between Naropa's campus community and external audiences through storytelling, events, partnerships, and engagement.
- Support and lead media relations efforts, including development of press releases, story pitches, media materials, and relationships with local, regional, and national media.
- Serve as an institutional resource for storytelling, editorial quality, brand voice, and external-facing content.
- Support crisis and issues communications in partnership with the Vice President of Enrollment Management & Marketing, Director of Marketing Strategy & Operations, President's Office, and other institutional leaders as appropriate.
- Identify opportunities to elevate faculty expertise, institutional accomplishments, student experiences, and Naropa's thought leadership through earned media and external storytelling.
- Lead editorial quality and content development for Naropa's website in partnership with the Director of Marketing Strategy & Operations and appropriate web/technology partners.
- Ensure website content reflects Naropa's brand, tells compelling stories, supports prospective student needs, and effectively showcases academic and experiential learning.
- Support SEO and organic discovery through high-quality, relevant, audience-centered content.
- Maintain standards for content accuracy, voice, accessibility, freshness, and consistency.
- Partner closely with the Director of Marketing Strategy & Operations, Admissions, Financial Aid, Registrar, Academic Affairs, and other University partners to support strategic enrollment priorities.
- Translate enrollment marketing briefs, audience insights, and campaign strategies into effective creative concepts, messaging, and content.
- Develop content and creative assets that help prospective students discover, understand, choose, and enroll at Naropa.
- Use performance insights and audience feedback to continuously refine storytelling and creative approaches.
- Support new academic program launches and other strategic enrollment initiatives through content development and creative execution.
- Lead, coach, and develop members of the Content, Creative & Community team.
- Establish clear expectations, priorities, workflows, and accountability while fostering creativity, experimentation, collaboration, and professional growth.
- Build a culture that values strong creative work while recognizing institutional priorities, deadlines, capacity, data, and measurable outcomes.
- Partner closely with the Director of Marketing Strategy & Operations to ensure the two functional areas operate as one integrated Enrollment Marketing team.
- Support the Vice President of Enrollment Management & Marketing with strategic planning, brand management, team development, and other institutional priorities as assigned.
What Naropa Requires…
- All job candidates must hold a commitment to co-create a diverse and inclusive community and actively participate in related JEDI (Justice, Equity, Diversity & Inclusion) professional development regarding the dynamics of privilege and oppression and the impact these have in the workplace.
- All job candidates must demonstrate their level of understanding of the dynamics of privilege and oppression, and the impact these have on equity, access, and opportunity.
- All job candidates must demonstrate an appropriate level of understanding of and appreciation for the values of Naropa University and the capacity to demonstrate an integration and embodiment of these values as evidenced in work, communication, collaboration styles, and other general workplace behaviors.
Educational requirement:
- High school diploma or equivalent
Minimum length of prior applicable professional experience required:
- Minimum of five (5) years of prior applicable experience in communications, content creation, and managing creative teams.
May prior relevant experience substitute for degree? (If yes, please explain.) Yes No N/A
If “Yes”, describe experience and educational equivalents in the space below:
(PLEASE NOTE: each applicant’s experience and demonstrated skills are assessed on a case-by-case basis as to their relevancy to the position applied for as well as whether they may substitute for required degree.)
- Excellent writing and copyediting skills, including experience working with style guides.
- Strong knowledge of SEO and crafting content to increase organic search.
- Comfortable in content management platforms, specifically Wordpress and SharePoint.
- Stays up to date in trends in SEO, social media, and digital content distribution.
- Is known within a network of media editors, journalists, bloggers, and content syndicators.
- Experience working on Naropa’s social platforms (Instagram, Twitter, Facebook, LinkedIn, and Pinterest) and others with potential to assist Naropa (Discord, TikTok, Reddit, etc.).
- Strong working knowledge of standard office procedures and productivity software such as Microsoft Office, MS Teams, and various video conferencing platforms.
- Experience managing photographers, videographers, and podcasters
- Ability to use marketing analytics to guide content development decisions
- Experience managing creative teams
- Minimum required length of experience with Bachelor’s degree in related field
JOB CODE: AY2627 0040
Position Title: Director of Brand & Editorial Marketing
Department/Program: Marketing & Enrollment Mgmt 62200
# of Openings 1
Work Location: Hybrid On-Site/Remote
Campus Location: Arapahoe Campus
Reports to: Vice President, Enrollment Management & Marketing
FLSA Classification: Exempt/Salaried
FTE: 100% (40 hrs/week)
Compensation: $66,797 - $83,274
Application Deadline 9/15 or until filled
Job Summary
The Director of Brand & Editorial provides strategic and creative leadership for Naropa University's brand storytelling, editorial content, creative production, social media, and community connection. As one of Naropa's chief storytellers and brand stewards, the Director is responsible for bringing the University's mission, academic programs, people, and community to life through authentic, compelling, and consistent storytelling across channels.
The Director leads the Content, Creative, & Community functional area within Enrollment Management & Marketing and oversees the development of content and creative assets that strengthen Naropa's reputation, support enrollment growth, deepen engagement, and authentically represent the University and its mission.
Working in close partnership with the Director of Marketing Strategy & Operations, the Director translates institutional and enrollment marketing priorities into meaningful stories and creative experiences. The role leads editorial direction and creative execution while developing systems that enable content to be captured, organized, repurposed, and distributed effectively across web, social, email, digital advertising, print, media relations, and other University channels.
The Director must be a collaborative and highly self-motivated leader with exceptional editorial judgment, strong creative instincts, demonstrated experience managing people and creative production, and an ability to balance institutional storytelling with measurable enrollment and marketing objectives.
Job Duties & Responsibilities
- Serve as a primary steward of Naropa University's brand voice, storytelling, and creative expression, ensuring consistency and authenticity across marketing and communications channels.
- Identify, develop, and elevate compelling stories about Naropa students, alumnx, faculty, academic programs, community members, and institutional impact.
- Translate Naropa's mission, values, and distinctive educational experience into accessible and compelling stories for prospective students and broader audiences.
- Establish and maintain editorial and creative standards that support consistent expression of the Naropa brand.
- Partner with University stakeholders to identify emerging stories, experiences, accomplishments, and opportunities that strengthen Naropa's reputation and support enrollment.
- Serve as executive editor for major University marketing and storytelling initiatives.
- Lead development of editorial content across web, social media, email, newsletters, print, digital advertising, media relations, and other channels.
- Establish and manage an integrated editorial and content calendar aligned with enrollment priorities, institutional initiatives, academic calendars, events, and community storytelling opportunities.
- Provide high-level writing, editing, and copyediting support for priority University marketing and communications materials.
- Develop a sustainable pipeline and repository of student stories, alumnx stories, faculty expertise, testimonials, quotes, photography, video, and other reusable content.
- Ensure content is developed with opportunities for thoughtful reuse and adaptation across multiple audiences and channels.
- Provide creative direction for University marketing campaigns, publications, photography, video, digital content, print materials, and other creative assets.
- Lead and manage staff, student employees, freelancers, and external creative partners responsible for design, photography, video, writing, and multimedia production.
- Establish standards and workflows for creative requests, production, review, approval, asset management, and delivery.
- Ensure photography, illustration, video, design, and other creative assets are culturally appropriate, accessible, brand-aligned, and relevant to intended audiences.
- Develop scalable approaches to creative production that balance quality, institutional needs, team capacity, and responsible stewardship of University resources.
- Lead Naropa's organic social media presence and content strategy in partnership with Marketing Strategy & Operations.
- Oversee content creation, publishing, community engagement, and storytelling across appropriate University social platforms.
- Build opportunities for students, faculty, staff, alumnx, and community partners to contribute authentically to Naropa's storytelling.
- Develop approaches for student-generated content, ambassador programs, community storytelling, and other forms of authentic engagement.
- Monitor emerging platforms, formats, cultural conversations, and content trends and identify opportunities appropriate for Naropa.
- Strengthen connections between Naropa's campus community and external audiences through storytelling, events, partnerships, and engagement.
- Support and lead media relations efforts, including development of press releases, story pitches, media materials, and relationships with local, regional, and national media.
- Serve as an institutional resource for storytelling, editorial quality, brand voice, and external-facing content.
- Support crisis and issues communications in partnership with the Vice President of Enrollment Management & Marketing, Director of Marketing Strategy & Operations, President's Office, and other institutional leaders as appropriate.
- Identify opportunities to elevate faculty expertise, institutional accomplishments, student experiences, and Naropa's thought leadership through earned media and external storytelling.
- Lead editorial quality and content development for Naropa's website in partnership with the Director of Marketing Strategy & Operations and appropriate web/technology partners.
- Ensure website content reflects Naropa's brand, tells compelling stories, supports prospective student needs, and effectively showcases academic and experiential learning.
- Support SEO and organic discovery through high-quality, relevant, audience-centered content.
- Maintain standards for content accuracy, voice, accessibility, freshness, and consistency.
- Partner closely with the Director of Marketing Strategy & Operations, Admissions, Financial Aid, Registrar, Academic Affairs, and other University partners to support strategic enrollment priorities.
- Translate enrollment marketing briefs, audience insights, and campaign strategies into effective creative concepts, messaging, and content.
- Develop content and creative assets that help prospective students discover, understand, choose, and enroll at Naropa.
- Use performance insights and audience feedback to continuously refine storytelling and creative approaches.
- Support new academic program launches and other strategic enrollment initiatives through content development and creative execution.
- Lead, coach, and develop members of the Content, Creative & Community team.
- Establish clear expectations, priorities, workflows, and accountability while fostering creativity, experimentation, collaboration, and professional growth.
- Build a culture that values strong creative work while recognizing institutional priorities, deadlines, capacity, data, and measurable outcomes.
- Partner closely with the Director of Marketing Strategy & Operations to ensure the two functional areas operate as one integrated Enrollment Marketing team.
- Support the Vice President of Enrollment Management & Marketing with strategic planning, brand management, team development, and other institutional priorities as assigned.
What Naropa Requires…
- All job candidates must hold a commitment to co-create a diverse and inclusive community and actively participate in related JEDI (Justice, Equity, Diversity & Inclusion) professional development regarding the dynamics of privilege and oppression and the impact these have in the workplace.
- All job candidates must demonstrate their level of understanding of the dynamics of privilege and oppression, and the impact these have on equity, access, and opportunity.
- All job candidates must demonstrate an appropriate level of understanding of and appreciation for the values of Naropa University and the capacity to demonstrate an integration and embodiment of these values as evidenced in work, communication, collaboration styles, and other general workplace behaviors.
Educational requirement:
- High school diploma or equivalent
Minimum length of prior applicable professional experience required:
- Minimum of five (5) years of prior applicable experience in communications, content creation, and managing creative teams.
May prior relevant experience substitute for degree? (If yes, please explain.) Yes No N/A
If “Yes”, describe experience and educational equivalents in the space below:
(PLEASE NOTE: each applicant’s experience and demonstrated skills are assessed on a case-by-case basis as to their relevancy to the position applied for as well as whether they may substitute for required degree.)
- Excellent writing and copyediting skills, including experience working with style guides.
- Strong knowledge of SEO and crafting content to increase organic search.
- Comfortable in content management platforms, specifically Wordpress and SharePoint.
- Stays up to date in trends in SEO, social media, and digital content distribution.
- Is known within a network of media editors, journalists, bloggers, and content syndicators.
- Experience working on Naropa’s social platforms (Instagram, Twitter, Facebook, LinkedIn, and Pinterest) and others with potential to assist Naropa (Discord, TikTok, Reddit, etc.).
- Strong working knowledge of standard office procedures and productivity software such as Microsoft Office, MS Teams, and various video conferencing platforms.
- Experience managing photographers, videographers, and podcasters
- Ability to use marketing analytics to guide content development decisions
- Experience managing creative teams
- Minimum required length of experience with Bachelor’s degree in related field
JOB CODE: AY2627 0040
See All 7 Brand Marketing Jobs in Colorado
Find roles in Colorado that match your experience and apply in just a few clicks.
Find Brand Marketing JobsBrand Marketing Jobs by City in Colorado
Where Colorado roles are concentrated, by current openings.
Brand Marketing Job Market in Colorado
A snapshot from current Colorado openings, updated as new roles post.
Who's Hiring
Top Industries Hiring
- Retail
What Colorado Employers Look For
The qualifications that appear most often in brand marketing jobs across Colorado.
- Bachelor's degree in marketing, communications, business, or a related field
- Demonstrated experience building or managing a brand across multiple channels
- Proficiency with marketing analytics platforms and campaign measurement tools
- Experience developing creative briefs and collaborating with design and content teams
- Strong written and verbal communication skills for cross-functional stakeholder work
- Familiarity with digital advertising platforms including paid social and search
Brand Marketing Jobs in Colorado: Frequently Asked Questions
How do you become a brand marketing professional in Colorado?
Brand marketing in Colorado requires no state-issued license or registration, so the path runs through education and portfolio. Most Colorado employers expect a bachelor's degree in marketing, communications, or business. From there, candidates build experience through internships, agency roles, or in-house coordinator positions, often with Colorado's active outdoor, tech, or consumer goods companies. A strong portfolio of campaigns or brand work consistently outweighs credentials alone when competing for mid-level roles.
Which companies hire brand marketings in Colorado?
Colorado brand marketing roles are posted by Crocs, Perdue, and Fanatics and others right now, based on current listings on Migrate Mate as of September 2026. Colorado's concentration of consumer brands, outdoor lifestyle companies, and growing technology firms along the Front Range makes it one of the more active brand marketing hiring markets in the Mountain West.
Which Colorado cities have the most brand marketing jobs?
Denver, Boulder, and Golden account for the largest share of brand marketing openings in Colorado. Denver dominates because of its headquarters density across consumer goods, healthcare, and financial services, while Boulder draws openings tied to the outdoor industry and natural products sector, and Colorado Springs supports brand roles within defense contractors, healthcare systems, and regional retail operations.
Are there remote brand marketing jobs in Colorado?
Yes, and more than most fields. Brand marketing is primarily a desk-based, digital discipline, making it well suited to remote and hybrid arrangements. About 100% of brand marketing openings tied to Colorado are remote or hybrid as of September 2026, reflecting how broadly employers have adopted flexible work for this function. Roles focused on digital strategy, content, and campaign management are the most likely to be fully remote.
How can I get hired as a brand marketing professional in Colorado with little or no experience?
The most realistic entry path is an internship or coordinator role at one of Colorado's outdoor, consumer, or tech brands, where many teams are small enough that junior staff gain cross-functional exposure quickly. Companies like Coors Brewing, Vail Resorts, and Boulder-based natural foods brands regularly bring on marketing associates and brand coordinators as entry points. Lateral moves from social media management, content creation, or marketing operations are common routes in. Building a portfolio of real or speculative brand projects, even from freelance or volunteer work, gives candidates a measurable edge over a resume alone.
Where can I find and apply to brand marketing jobs in Colorado?
You can find and apply to brand marketing jobs in Colorado on Migrate Mate, which lists current Colorado openings. Find the roles that fit your background and apply directly from the listings on this page.
See All 7 Brand Marketing Jobs in Colorado
Find roles in Colorado that match your experience and apply in just a few clicks.
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