Digital Marketing Director Jobs in Texas
Digital Marketing Director jobs in Texas are among the most active in the country, concentrated heavily in technology, retail, healthcare, and financial services sectors and open to candidates from senior managers stepping up to veteran directors. Austin, Dallas, and Houston drive the bulk of hiring, with companies like Dell Technologies, American Airlines, and H-E-B regularly seeking digital marketing directors to lead integrated campaigns. The most in-demand specialties are paid media strategy, marketing automation, and data-driven brand growth. Find a role that fits below and apply directly.
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Showing 5 of 75+ Digital Marketing Director jobs
- 401(k)
- 401(k) matching
- Dental insurance
- Flexible schedule
- Health insurance
- Paid time off
- Training & development
- Tuition assistance
- Vision insurance
- Wellness resources
SPECIFIC RESPONSIBILITIES:
- Assist the Marketing and Communications Manager with development, coordination, and implementation of a digital marketing strategy for TXCPA and related entities that translates organizational goals into specific campaigns.
- Coordinate and execute campaigns across email, web, social media, search, display advertising, and other digital channels.
- Create and manage a digital marketing calendar.
- Write clear, persuasive and audience-focused marketing copy.
- Provide creative and content support with graphics, ads, email layout, videos and website design.
- Follow AP style, TXCPA editorial standards, and established brand voice.
- Proactively work with TXCPA entities and staff to ensure adequate and timely coverage of events and programs in all digital campaigns and communications.
- Collaborate with internal teams to create and update website content and optimize the user experience for tx.cpa, acctofi.com, and hosted chapter websites.
- Maintain TXCPA’s social media presence with a focus on delivering relevant updates and growing the number of followers and impressions.
- Create and publish channel-appropriate content.
- Monitor engagement, report on results, and recommend changes to content, format, timing and channel strategy.
- Track and report the performance of websites, email campaigns, social media, digital advertising and other digital initiatives.
- Evaluate results against established objectives.
- Identify trends and insights and recommend strategies that optimize TXCPA’s spend and performance based on the insights.
- Perform other duties as assigned.
- Bachelor’s degree in marketing, communications, journalism, digital media, or a related field.
- Three or more years of professional digital marketing, content marketing, or marketing communications experience.
- Demonstrable professional experience writing marketing copy, optimizing landing pages, managing SEO/SEM, working with email automation, creating polished digital graphics, editing short-form video, and implementing social media and digital advertising campaigns
- Strong knowledge of website and marketing analytics tools (e.g., Google Analytics)
- Working knowledge of web publishing, HTML, CSS, and JavaScript development.
- Strong proofreading and quality-control skills.
- Ability to manage multiple priorities, meet deadlines and communicate promptly when questions or obstacles arise.
- Demonstrated initiative, curiosity, resourcefulness and willingness to learn unfamiliar subject matter.
- Ability to receive feedback professionally, apply it consistently and take accountability for the accuracy and completion of assigned work.
- Strong interpersonal, written and verbal communication skills.
- Experience working for a professional membership association or nonprofit organization.
- Knowledge of the accounting profession, business community.
- Experience with Sitefinity, Higher Logic Thrive or Informz, MemberSuite, Canva, Adobe Creative Cloud, CapCut, Monday.com or comparable platforms.
- Experience with paid search, paid social media and display advertising campaigns.
- Familiarity with web and email accessibility standards.
- Experience covering events through photography, video, interviews or real-time social content.
Flexible work from home options available.
- 401(k)
- 401(k) matching
- Dental insurance
- Flexible schedule
- Health insurance
- Paid time off
- Training & development
- Tuition assistance
- Vision insurance
- Wellness resources
SPECIFIC RESPONSIBILITIES:
- Assist the Marketing and Communications Manager with development, coordination, and implementation of a digital marketing strategy for TXCPA and related entities that translates organizational goals into specific campaigns.
- Coordinate and execute campaigns across email, web, social media, search, display advertising, and other digital channels.
- Create and manage a digital marketing calendar.
- Write clear, persuasive and audience-focused marketing copy.
- Provide creative and content support with graphics, ads, email layout, videos and website design.
- Follow AP style, TXCPA editorial standards, and established brand voice.
- Proactively work with TXCPA entities and staff to ensure adequate and timely coverage of events and programs in all digital campaigns and communications.
- Collaborate with internal teams to create and update website content and optimize the user experience for tx.cpa, acctofi.com, and hosted chapter websites.
- Maintain TXCPA’s social media presence with a focus on delivering relevant updates and growing the number of followers and impressions.
- Create and publish channel-appropriate content.
- Monitor engagement, report on results, and recommend changes to content, format, timing and channel strategy.
- Track and report the performance of websites, email campaigns, social media, digital advertising and other digital initiatives.
- Evaluate results against established objectives.
- Identify trends and insights and recommend strategies that optimize TXCPA’s spend and performance based on the insights.
- Perform other duties as assigned.
- Bachelor’s degree in marketing, communications, journalism, digital media, or a related field.
- Three or more years of professional digital marketing, content marketing, or marketing communications experience.
- Demonstrable professional experience writing marketing copy, optimizing landing pages, managing SEO/SEM, working with email automation, creating polished digital graphics, editing short-form video, and implementing social media and digital advertising campaigns
- Strong knowledge of website and marketing analytics tools (e.g., Google Analytics)
- Working knowledge of web publishing, HTML, CSS, and JavaScript development.
- Strong proofreading and quality-control skills.
- Ability to manage multiple priorities, meet deadlines and communicate promptly when questions or obstacles arise.
- Demonstrated initiative, curiosity, resourcefulness and willingness to learn unfamiliar subject matter.
- Ability to receive feedback professionally, apply it consistently and take accountability for the accuracy and completion of assigned work.
- Strong interpersonal, written and verbal communication skills.
- Experience working for a professional membership association or nonprofit organization.
- Knowledge of the accounting profession, business community.
- Experience with Sitefinity, Higher Logic Thrive or Informz, MemberSuite, Canva, Adobe Creative Cloud, CapCut, Monday.com or comparable platforms.
- Experience with paid search, paid social media and display advertising campaigns.
- Familiarity with web and email accessibility standards.
- Experience covering events through photography, video, interviews or real-time social content.
Flexible work from home options available.
See All 75 Digital Marketing Director Jobs in Texas
Find roles in Texas that match your experience and apply in just a few clicks.
Find JobsDigital Marketing Director Jobs by City in Texas
Where Texas roles are concentrated, by current openings.
Digital Marketing Director Job Market in Texas
A snapshot from current Texas openings, updated as new roles post.
Who's Hiring
Top Industries Hiring
- Education
- Manufacturing
- Electronics & Hardware
- Construction & Real Estate
- Banking & Financial Services
What Texas Employers Look For
The qualifications that appear most often in digital marketing director jobs across Texas.
- Bachelor's degree in marketing, communications, business, or a related field required
- Seven or more years of progressive digital marketing experience including leadership roles
- Proven experience managing paid search, SEO, social media, and email marketing programs
- Proficiency with marketing automation platforms such as HubSpot, Marketo, or Salesforce Marketing Cloud
- Experience leading cross-functional teams and managing agency or vendor relationships
- Strong command of analytics tools including Google Analytics and data visualization platforms
Digital Marketing Director Jobs in Texas: Frequently Asked Questions
How do you become a digital marketing director in Texas?
Digital marketing directors in Texas are not required to hold a state-issued license, so the path runs through education and experience. Most employers expect a bachelor's degree in marketing, business, or communications, followed by progressive roles in digital marketing, typically moving from coordinator to manager to director. Texas's dense tech and retail sectors in Austin and Dallas offer strong upward paths, and earning platform certifications from Google, HubSpot, or Meta strengthens a candidacy considerably.
How much do digital marketing directors make in Texas?
Digital marketing directors in Texas earn a median of about $147,880 a year, based on May 2025 Bureau of Labor Statistics wage data, ranging from around $81,820 for the lowest 10% to over $259,200 for the top 10%. Pay rises with experience, specialty, and employer.
Which companies hire digital marketing directors in Texas?
Employers hiring digital marketing directors in Texas right now include Abbott, AYC, and LocaliQ, based on current listings on Migrate Mate as of September 2026. Texas's mix of Fortune 500 headquarters, fast-growing tech firms, and major retail and healthcare brands creates consistent, year-round demand for senior digital marketing leadership.
Which Texas cities have the most digital marketing director jobs?
Houston, Austin, and Irving hold the most digital marketing director openings in Texas. Dallas leads because of its dense concentration of corporate headquarters and financial services firms, Austin's tech sector drives steady demand, and Houston's energy, healthcare, and retail industries sustain a strong base of senior marketing roles across the metro.
Are there remote digital marketing director jobs in Texas?
Yes, and more than most fields, since digital marketing director work is inherently desk-based and output-driven. About 48% of digital marketing director openings tied to Texas are remote or hybrid as of September 2026, reflecting how well the role translates to distributed teams. Strategy, campaign oversight, and analytics functions are the most commonly offered remotely, while roles requiring close collaboration with local creative or sales teams tend to stay hybrid or on-site.
How can I get hired as a digital marketing director in Texas with little or no experience?
The most realistic entry path is through a digital marketing manager or senior specialist role, then building toward a director title once you have team leadership experience. Large Texas employers in retail and technology, including grocery chains and regional banks, regularly hire marketing coordinators and associates into rotational or growth-track programs. Building a portfolio of measurable campaign results and earning certifications in Google Ads or HubSpot gives candidates a meaningful edge when applying to Texas companies for the first time.
Where can I find and apply to digital marketing director jobs in Texas?
You can find and apply to digital marketing director jobs in Texas on Migrate Mate, which lists current Texas openings from employers actively hiring. Find roles that fit your experience and location, then apply directly to each one.
See All 75 Digital Marketing Director Jobs in Texas
Find roles in Texas that match your experience and apply in just a few clicks.
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