Field Sales Representative Jobs in California

The Field Sales Representative plays a key role in driving product visibility, brand presence, and sales performance across assigned retail locations on behalf of multiple-syndicated clients. This role focuses on building strong in-store relationships, assisted selling, product training, brand advocacy, merchandising activities, and identifying opportunities to optimize product performance.

Pay: Pay rate plus reimbursement for miles

Sales, Training, & Relationship Management

• Build and maintain effective working relationships with store management and key retail staff to support in‑store execution and sales goals.
• Drive increased sell‑through and market share within the designated territory through a comprehensive approach that includes direct consumer (B2C) engagement, assisted selling, associate training, and influencing store personnel.
• Engage directly with consumers in a retail environment to influence purchase decisions by confidently presenting product features, benefits, and value propositions.
• Act as a brand ambassador during in‑store interactions, product demonstrations, and promotional activities to increase consumer awareness, advocacy, and loyalty.
• Communicate program objectives and product knowledge to retail partners and reinforce consumer‑facing messaging that aligns with brand and promotional strategies.
• Identify consumer needs through active listening and recommend appropriate products to maximize sales outcomes and conversion.
• Identify upselling opportunities, incremental merchandising activities, and additional display placement to enhance product visibility and performance.

In‑Store Execution & Merchandising

• Ensure product availability, accurate pricing, and full shelf presence for assigned client brands.
• Execute merchandising standards including planogram compliance, stock rotation, and promotional display setup.
• Proactively identify on‑shelf issues and take corrective action (e.g., replenishment, facing, placement adjustments).

Data Collection & Reporting

• Capture in-store observations, photos, inventory counts, and competitive insights using designated reporting tools.
• Submit accurate and timely activity reports to support client analytics and program performance tracking.
• Share feedback from retailers that may influence product strategy, promotional planning, or operational improvements.

Program Coordination

• Represent multiple clients within a syndicated program while maintaining neutrality and professionalism.
• Prioritize workflow across brands based on program expectations, visit frequency, and client requirements.
• Participate in virtual or in‑person training sessions to stay current on product knowledge and execution standards.

• 1–3 years of experience in retail sales, field sales, consumer marketing, brand advocacy, or a related customer‑facing role.
• Demonstrated experience engaging directly with consumers and influencing purchasing decisions in a retail or in‑person sales environment.
• Strong understanding of sales fundamentals, customer engagement techniques, and promotional execution.
• Strong communication, interpersonal, and relationship‑building skills.
• Ability to work independently, manage schedules, and prioritize tasks across multiple client mandates.
• Comfortable using mobile applications for reporting, photo capture, and time management.
• Valid driver’s license and access to reliable transportation (if applicable to program structure).
• Willingness to complete company‑provided sales and product certification programs as required.
• Commitment to ongoing learning and skill development through structured sales training and certification opportunities provided by the company.

Key Competencies

• Customer Focus – Builds strong relationships and provides value to retail partners.
• Execution Excellence – Delivers high‑quality in-store work consistently and efficiently.
• Adaptability – Moves fluidly between brands and adjusts to changing program requirements.
• Organizational Skills – Manages workload across multiple clients with accuracy and timeliness.
• Problem Solving – Quickly identifies issues and proposes practical solutions.

Working Conditions

• Field-based role with travel between retail locations.
• May require occasional lifting, shelf adjustments, or display installation.
• Flexible scheduling aligned with store hours and program requirements.