Marketing Specialist Jobs in Michigan
Marketing Specialist jobs in Michigan are consistently active, with strong demand running from entry-level coordinators through senior strategists across automotive, healthcare, manufacturing, and higher education sectors. Detroit, Grand Rapids, and Ann Arbor anchor most of the hiring, with major employers like General Motors, Beaumont Health, and Consumers Energy maintaining ongoing marketing teams in the state. Digital marketing, content strategy, and brand management are the specialties Michigan employers ask for most. Find a role that fits below and apply directly.
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How to Apply
The hiring team requires a cover letter and resume to get a sense of your experience. In the cover letter, one page or less, please let us know more about your experience and how your career aspirations and skills align with this role. Specifically highlight your past experience and/or interest in the food service industry. Submit both a cover letter and resume as one file, due to system limitations.
Job Summary
The Marketing Communications Specialist supports Michigan Dining's marketing efforts through the hands-on development of marketing campaigns and communications across retail, residential dining, and catering operations. You will manage marketing requests and projects, create print and digital materials, maintain brand consistency, and evaluate campaign performance to improve engagement and effectiveness.
You will also coordinate social media content and digital communications, manage student marketing staff, and collaborate with Michigan Dining leadership and HR to support employee recruitment marketing plans. The specialist represents Michigan Dining at campus events and promotional activities, helping strengthen awareness, engagement, and participation in dining programs.
As directed by leadership, you will also support marketing and communications needs across the Student Life Auxiliaries portfolio.
You will report to M Dining's Associate Director of Marketing.
You will work hybrid, three days a week in an office in Ann Arbor, MI. With remote optional days on the other two days.
Find the full job description here.
Responsibilities*
- Develop and complete marketing campaigns and communications that promote Michigan Dining's retail, residential dining, catering, and other services.
- Manage incoming marketing requests and projects
- Design and produce engaging print and digital marketing materials, ensuring consistency with University and Student Life brand guidelines.
- Create social media content across multiple platforms, monitoring engagement and identifying opportunities to improve performance.
- Manage student marketing employees, including assigning work, providing feedback, and supporting their professional development.
- Collaborate with Michigan Dining leadership, Human Resources, and Talent Acquisition to develop recruitment marketing materials and campaigns that attract student and professional staff.
- Monitor and evaluate marketing campaign performance, using data and feedback to inform improvements and support departmental goals.
- Represent Michigan Dining at campus events, recruitment fairs, and promotional activities, while supporting marketing plans across Student Life Auxiliaries.
Required Qualifications*
- Bachelor's degree in marketing, communications, public relations, or a similar field; or equivalent combination of education and experience.
- Minimum 3 years of marketing and/or communications experience.
- Graphic design skills and familiarity with design programs such as Canva and Adobe Creative Suite.
- Familiarity and experience with social media platforms, including Facebook, Instagram, X, YouTube, and LinkedIn.
- This includes content gathering and design, posting, social media strategy, and analytics.
- Demonstrated 1 or more years of experience managing marketing projects and campaigns across digital and print platforms, including content planning, execution, and performance analysis.
Why Work at Michigan?
In addition to a career filled with purpose and opportunity, The University of Michigan offers a comprehensive benefits package to help you stay well, protect yourself and your family, and plan for a secure future. Benefits include:
- Generous time off
- A retirement plan that provides two-for-one matching contributions with immediate vesting
- Many choices for comprehensive health insurance
- Life insurance
- Long-term disability coverage
- Flexible spending accounts for healthcare and dependent care expenses
Modes of Work
Positions that are eligible for hybrid or mobile/remote work mode are at the discretion of the hiring department. Work agreements are reviewed annually at a minimum and are subject to change at any time, and for any reason, throughout the course of employment. Learn more about the work modes.
Additional Information
This role may have reporting obligations under Title IX and Clery.
Authorization to work in the U.S. is a precondition of employment and applicants for this position will not be sponsored for work visas.
Salary may vary depending on qualifications, experience, and education of the selected candidate.
#studentlife
Application Deadline
Job openings are posted for a minimum of seven calendar days. The review and selection process may begin as early as the eighth day after posting. This opening may be removed from posting boards and filled any time after the minimum posting period has ended.
U-M EEO Statement
The University of Michigan is an Equal Opportunity Employer. We are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants, including protected veterans and individuals with disabilities.
Job Opening ID
285105
Working Title
M Dining, Marketing Communications Specialist
Job Title
Mktg Communications Specialist
Work Location
Ann Arbor Campus
Ann Arbor, MI
Modes of Work
Hybrid
Full/Part Time
Full-Time
Regular/Temporary
Regular
FLSA Status
Exempt
Organizational Group
Dsa Housing Services
Department
MI Dining - Administration
Posting Begin/End Date
10/30/2026 - 11/13/2026
Salary
$54,100.00 - $62,200.00
Career Interest
Communications & Marketing
See All 46 Marketing Specialist Jobs in Michigan
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Find Marketing Specialist JobsMarketing Specialist Jobs by City in Michigan
Where Michigan roles are concentrated, by current openings.
Marketing Specialist Job Market in Michigan
A snapshot from current Michigan openings, updated as new roles post.
Who's Hiring



Top Industries Hiring
- Consulting & Professional Services
What Michigan Employers Look For
The qualifications that appear most often in marketing specialist jobs across Michigan.
- Bachelor's degree in marketing, communications, business, or a related field
- Demonstrated experience developing and executing multi-channel marketing campaigns
- Proficiency with marketing automation platforms such as HubSpot or Salesforce Marketing Cloud
- Strong analytical skills with experience interpreting campaign data and reporting on ROI
- Familiarity with SEO, SEM, and paid digital advertising platforms including Google Ads
- Excellent written and verbal communication skills with ability to collaborate across teams
Marketing Specialist Jobs in Michigan: Frequently Asked Questions
How do you become a marketing specialist in Michigan?
A bachelor's degree in marketing, communications, or business is the standard starting point for marketing specialist roles in Michigan, and no state-issued license is required. Michigan employers, particularly in the automotive and healthcare industries, increasingly value platform certifications from Google, HubSpot, or Meta alongside formal education. Building a portfolio of campaign work and gaining experience through internships at Michigan-based companies or agencies strengthens a candidate's profile considerably.
How much do marketing specialists make in Michigan?
Marketing specialists in Michigan earn a median of about $66,780 a year, based on May 2025 Bureau of Labor Statistics wage data, ranging from around $40,930 for the lowest 10% to over $127,190 for the top 10%. Pay rises with experience, specialty, and employer.
Which companies hire marketing specialists in Michigan?
Employers hiring marketing specialists in Michigan right now include Sinclair Broadcast, Michigan Broadband Services, and SINTO, based on current listings on Migrate Mate as of November 2026. Michigan's concentration of automotive, healthcare, and financial services headquarters means marketing teams here often focus on brand, product launches, and B2B communications alongside consumer-facing campaigns.
Which Michigan cities have the most marketing specialist jobs?
Kalamazoo, Grand Rapids, and Detroit have the most marketing specialist openings in Michigan. Detroit leads because of its dense concentration of automotive and mobility company headquarters, corporate offices, and regional operations for healthcare and financial services firms, while Grand Rapids draws demand from its growing food, manufacturing, and healthcare industries, and Ann Arbor benefits from the University of Michigan and a robust technology and life sciences sector.
Are there remote marketing specialist jobs in Michigan?
Yes, and more than most fields. Marketing specialist work is largely desk-based and output-driven, making it well suited to remote and hybrid arrangements. About 52% of marketing specialist openings tied to Michigan are remote or hybrid as of November 2026, reflecting how broadly employers in the state have adopted flexible models since the pandemic. Roles focused on content creation, digital advertising, and email marketing tend to be the most consistently remote-eligible.
How can I get hired as a marketing specialist in Michigan with little or no experience?
The most realistic entry path is landing a marketing coordinator or communications assistant role, which large Michigan employers like Henry Ford Health, Michigan State University, and Dow regularly post as entry-level positions. Building a portfolio through freelance projects, university coursework campaigns, or volunteer work with Michigan nonprofits demonstrates practical ability before a first full-time role. A Google Analytics or HubSpot certification gives candidates a measurable credential that offsets limited work history in competitive applicant pools.
Where can I find and apply to marketing specialist jobs in Michigan?
You can find and apply to marketing specialist jobs in Michigan on Migrate Mate, which lists current openings from employers actively hiring in the state. Find the roles that fit your experience and specialization, then apply directly to the ones that match.
See All 46 Marketing Specialist Jobs in Michigan
Find roles in Michigan that match your experience and apply in just a few clicks.
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