Marketing Specialist Jobs in Missouri
Marketing Specialist jobs in Missouri are concentrated in consumer goods, healthcare, financial services, and higher education, with demand at every level from coordinator to senior strategist. Kansas City and St. Louis anchor most of the hiring activity, with Columbia rounding out the market as a growing university and healthcare hub. Hallmark, Cerner, and Edward Jones are among the established Missouri employers with consistent marketing specialist needs across digital, content, and brand specialties. Scan the live roles below and apply to whichever ones fit.
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Hiring Department
University of Missouri - Kansas City
Strategic Marketing and Communications
UMKC is looking for a dynamic, creative, collaborative public relations specialist with broad experience in digital content strategy and creation to join our strategic communications team. This person’s duties will include writing content to tell the UMKC story through a variety of earned and owned media for internal and external audiences; and creating content for the university’s website, digital newsletters, and social media channels. Strong organizational skills and experience in meeting deadlines are musts. The position reports to the Director of Strategic Communications within the Division of Strategic Marketing and Communications.
Job Description
The job also requires someone who can:
- Demonstrate ability to develop content ideas in multiple formats and quickly execute high-quality content in those areas.
- Juggle a variety of projects, demonstrating ability to move quickly on short-term needs while making progress on longer-term goals.
- Demonstrate strong news judgment and writing skills.
- Increase public visibility by developing and facilitating relationships with key campus and public constituents, including but not limited to academic units, campus leadership and local, regional, state, and national media.
- Other duties as assigned.
Minimum Qualifications
- A bachelor's degree or an equivalent combination of education and experience
- At least 2 years of experience from which comparable knowledge and skills can be acquired is necessary.
Preferred Qualifications
- A bachelor’s degree in English, Journalism or Communications or equivalent direct experience.
- At least 3 to 5 years experience in journalism and/or public relations and digital communications.
- Strong news judgment.
- Sound knowledge of editorial and journalistic principles and respect for deadlines.
- Experience in digital content strategy.
- Excellent storytelling skills.
- Availability to respond to occasional after-hours situations on short notice.
- Technical knowledge of major social media platforms.
- Familiarity with using Facebook, Twitter, YouTube, Instagram and LinkedIn in a professional setting.
- Superior interpersonal, written and oral communications skills.
- Ability to develop effective working relationships with administration, faculty, staff, students, alumni, benefactors, media and other key constituents.
- Ability to exercise reasonable judgment, often under intense deadline pressure.
- Strong organizational skills.
- Proven track record of producing high-quality digital media content.
- Creative problem-solving ability.
- Ability to proactively identify communications opportunities and develop supporting content.
Anticipated Hiring Range
The anticipated hiring range for this position has been established as $53,976 - $55,000 annually.
Salary is determined by a variety of factors, including but not limited to, the individual’s particular combination of education, skills, and experience, as well as organizational requirements.
Your total compensation goes beyond the number on your paycheck. The University of Missouri provides generous leave, health plans, and retirement contributions that add to your bottom line.
Grade: 9E
University Title: STRATEGIC COMMUNICATIONS CONSULTANT
To review the University of Missouri’s Staff Compensation Structure you can view the Job Code detail page. Internal applicants can determine their university title by accessing the Talent Profile tile in myHR.
Application Deadline
Applications will be accepted until this position is filled.
Sponsorship Information
Employment visa sponsorship is not available for this position.
Benefit Eligibility
This position is eligible for University benefits. As part of your total compensation, the University offers a comprehensive benefits package, including medical, dental and vision plans, retirement, paid time off, short- and long-term disability, paid parental leave, paid caregiver leave, and educational fee discounts for all four UM System campuses. For additional information on University benefits, please visit the Faculty & Staff Benefits website at https://www.umsystem.edu/departments-staff/human-resources/benefits-retirement
Equal Employment Opportunity
The University of Missouri is an Equal Opportunity Employer.
To request ADA accommodations, please call the Office of Equity & Title IX at 816-235-6910.
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Find Marketing Specialist JobsMarketing Specialist Jobs by City in Missouri
Where Missouri roles are concentrated, by current openings.
Marketing Specialist Job Market in Missouri
A snapshot from current Missouri openings, updated as new roles post.
Who's Hiring


Top Industries Hiring
- Retail
- Media & Entertainment
- Construction & Real Estate
What Missouri Employers Look For
The qualifications that appear most often in marketing specialist jobs across Missouri.
- Bachelor's degree in marketing, communications, or a closely related field
- Demonstrated experience managing digital marketing campaigns across multiple channels
- Proficiency with CRM platforms and marketing automation tools such as HubSpot or Salesforce
- Strong written and verbal communication skills for content creation and stakeholder presentations
- Ability to analyze campaign performance data and translate findings into actionable recommendations
- Experience coordinating with cross-functional teams including sales, product, and design
Marketing Specialist Jobs in Missouri: Frequently Asked Questions
How do you become a marketing specialist in Missouri?
Most marketing specialist roles in Missouri require a bachelor's degree in marketing, communications, business, or a related field. Missouri has no state-issued license for marketing professionals, so employers rely on education and demonstrated experience. Building a portfolio of campaign work, earning certifications from recognized platforms like Google or HubSpot, and targeting entry-level coordinator roles at Missouri-based consumer brands, healthcare systems, or financial institutions is the most direct path.
How much do marketing specialists make in Missouri?
Marketing specialists in Missouri earn a median of about $70,140 a year, based on May 2025 Bureau of Labor Statistics wage data, ranging from around $37,970 for the lowest 10% to over $129,140 for the top 10%. Pay rises with experience, specialty, and employer.
Which companies hire marketing specialists in Missouri?
Companies currently hiring marketing specialists in Missouri include Rankings.io, Frozen 4, and Bass Pro Shops, per current listings on Migrate Mate as of September 2026. Missouri's mix of consumer goods headquarters, regional healthcare networks, and financial services firms means demand for marketing specialists stays active across both corporate and agency settings year-round.
Which Missouri cities have the most marketing specialist jobs?
St. Louis, Kansas City, and Springfield are the Missouri cities with the most marketing specialist openings. Kansas City drives the largest share of demand, anchored by its concentration of consumer brands, financial firms, and ad agencies, while St. Louis adds volume through its healthcare systems and corporate headquarters, and Columbia contributes openings tied to the University of Missouri and its growing healthcare and tech sector.
Are there remote marketing specialist jobs in Missouri?
Yes, and more than most fields. About 69% of marketing specialist openings tied to Missouri are remote or hybrid as of September 2026, reflecting how much of the role centers on digital tools and content production that travel well outside an office. Content strategy, digital advertising, and email marketing positions are the specialties most likely to be fully remote.
How can I get hired as a marketing specialist in Missouri with little or no experience?
The most realistic entry path is a coordinator or marketing associate role at a Missouri-based company, which often requires only a degree and a basic portfolio. Large Missouri employers like BJC HealthCare, Commerce Bancshares, and regional ad agencies in Kansas City regularly bring on recent graduates. Building a portfolio through freelance projects, university marketing departments, or volunteer work with Missouri nonprofits, combined with a Google Analytics or HubSpot certification, gives candidates a concrete edge over applicants with no credentials.
Where can I find and apply to marketing specialist jobs in Missouri?
You can find and apply to marketing specialist jobs in Missouri on Migrate Mate, which lists current Missouri openings updated in real time. Search the listings, find the roles that match your background and preferences, and apply directly to the ones that fit.
See All 54 Marketing Specialist Jobs in Missouri
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