VP Marketing Jobs in Massachusetts
VP Marketing jobs in Massachusetts are consistently in demand, with the strongest concentration in life sciences, technology, and financial services, and openings at every level from director-track managers stepping up to seasoned executive leaders. Boston, Cambridge, and the Route 128 corridor account for the majority of postings, where established employers like Biogen, Liberty Mutual, and Fidelity Investments maintain active marketing leadership teams. Digital marketing strategy, brand positioning in regulated industries, and B2B demand generation are the specialties Massachusetts employers request most often. Find a role that fits below and apply directly.
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Job Summary
The Vice President of Marketing leads marketing strategy and execution across digital channels, campaigns, social media, and creative work. This role combines team leadership, project management, CRM proficiency, and data-driven decision-making with close cross-functional collaboration to support organizational goals.
Responsibilities
- Lead marketing management and guide team priorities.
- Plan and oversee digital marketing initiatives.
- Manage campaigns from planning through execution.
- Coordinate marketing projects and cross-functional work.
- Direct social media marketing and graphic design efforts.
- Use CRM systems and performance data to inform decisions.
- Your impact: Effective campaigns help audiences understand and engage with the organization’s offerings.
Qualifications
- Demonstrated capability in marketing management and team leadership.
- Knowledge of digital marketing channels and campaign practices.
- Strong project management and organizational skills.
- Experience collaborating across functions and teams.
- Familiarity with social media marketing and graphic design.
- Proficiency with CRM systems and data-informed decision-making.
Pay: $220,000.00 - $287,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Employee assistance program
- Employee discount
- Flexible spending account
- Happy hour
- Health insurance
- Health savings account
- Life insurance
- Paid time off
- Parental leave
- Professional development assistance
- Relocation assistance
- Retirement plan
- Tuition reimbursement
- Vision insurance
- Work from home stipend
Work Location: Hybrid remote in Boston, MA 02109
Job Summary
The Vice President of Marketing leads marketing strategy and execution across digital channels, campaigns, social media, and creative work. This role combines team leadership, project management, CRM proficiency, and data-driven decision-making with close cross-functional collaboration to support organizational goals.
Responsibilities
- Lead marketing management and guide team priorities.
- Plan and oversee digital marketing initiatives.
- Manage campaigns from planning through execution.
- Coordinate marketing projects and cross-functional work.
- Direct social media marketing and graphic design efforts.
- Use CRM systems and performance data to inform decisions.
- Your impact: Effective campaigns help audiences understand and engage with the organization’s offerings.
Qualifications
- Demonstrated capability in marketing management and team leadership.
- Knowledge of digital marketing channels and campaign practices.
- Strong project management and organizational skills.
- Experience collaborating across functions and teams.
- Familiarity with social media marketing and graphic design.
- Proficiency with CRM systems and data-informed decision-making.
Pay: $220,000.00 - $287,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Employee assistance program
- Employee discount
- Flexible spending account
- Happy hour
- Health insurance
- Health savings account
- Life insurance
- Paid time off
- Parental leave
- Professional development assistance
- Relocation assistance
- Retirement plan
- Tuition reimbursement
- Vision insurance
- Work from home stipend
Work Location: Hybrid remote in Boston, MA 02109
See All 23 VP Marketing Jobs in Massachusetts
Find roles in Massachusetts that match your experience and apply in just a few clicks.
Find VP Marketing JobsVP Marketing Jobs by City in Massachusetts
Where Massachusetts roles are concentrated, by current openings.
VP Marketing Job Market in Massachusetts
A snapshot from current Massachusetts openings, updated as new roles post.
Who's Hiring
Top Industries Hiring
- Banking & Financial Services
What Massachusetts Employers Look For
The qualifications that appear most often in VP marketing jobs across Massachusetts.
- Bachelor's degree in marketing, business, or communications required by most Massachusetts employers
- Ten or more years of progressive marketing experience with at least three in a leadership role
- Demonstrated expertise in digital marketing strategy, including SEO, paid media, and marketing automation platforms
- Experience marketing within life sciences, financial services, or enterprise technology preferred in Massachusetts
- Proven ability to build and manage cross-functional teams of five or more marketing professionals
- Strong data fluency with experience using analytics platforms to guide budget allocation and campaign decisions
VP Marketing Jobs in Massachusetts: Frequently Asked Questions
How do you become a vp marketing in Massachusetts?
The vp marketing role in Massachusetts has no state-issued license or exam, so the path runs through education and experience. Most Massachusetts employers expect a bachelor's degree in marketing, business, or a related field, and many prefer an MBA for executive-level roles. From there, candidates typically progress through manager and director positions within Massachusetts's tech, life sciences, or financial services sectors before being considered for a VP seat.
How much do VP marketings make in Massachusetts?
VP marketings in Massachusetts earn a median of about $212,020 a year, based on May 2025 Bureau of Labor Statistics wage data, ranging from around $122,350 for the lowest 10% to over $310,510 for the top 10%. Pay rises with experience, specialty, and employer.
Which companies hire vp marketings in Massachusetts?
Employers hiring vp marketings in Massachusetts right now include State Street, Highwire, and Careers at KKR, based on current listings on Migrate Mate as of November 2026. Massachusetts's concentration of life sciences companies along Route 128 and major financial and technology firms headquartered in Boston creates steady executive marketing demand throughout the year.
Which Massachusetts cities have the most vp marketing jobs?
Boston, Needham, and Cambridge have the most vp marketing openings in Massachusetts. Boston drives the bulk of demand as the state's commercial and financial hub, while Cambridge draws postings from its dense cluster of biotech and research institutions, and suburban Route 128 corridor cities attract listings from the large technology and life sciences companies headquartered there.
Are there remote vp marketing jobs in Massachusetts?
Yes, and more than most fields. About 90% of vp marketing openings tied to Massachusetts are remote or hybrid as of November 2026, reflecting the desk-based and strategic nature of the work. Brand strategy, content leadership, and digital marketing oversight are the functions most commonly offered with location flexibility, though roles tied to product launches or regulated industries like life sciences tend to require more on-site presence.
How can I get hired as a vp marketing in Massachusetts with little or no experience?
The most realistic entry path is building toward the role through a marketing manager or senior manager position at a Massachusetts employer, then moving laterally or upward internally. Large Boston-area employers in life sciences and financial services, such as major hospital networks and asset management firms, regularly hire associate or manager-level marketers into rotational or high-visibility roles that create a clear track to director and VP titles. A strong portfolio demonstrating campaign results and team leadership, combined with an MBA from one of Massachusetts's well-regarded business programs, significantly accelerates the timeline.
Where can I find and apply to vp marketing jobs in Massachusetts?
You can find and apply to vp marketing jobs in Massachusetts on Migrate Mate, which lists current openings from Massachusetts employers. Search the listings to find roles that match your experience and industry background, then apply directly to the ones that fit.
See All 23 VP Marketing Jobs in Massachusetts
Find roles in Massachusetts that match your experience and apply in just a few clicks.
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