Marketing Director Jobs in Indiana
Marketing Director jobs in Indiana are concentrated in Indianapolis, Fort Wayne, and South Bend, where companies across healthcare, manufacturing, and consumer brands actively recruit for senior marketing leadership. Employers such as Eli Lilly, Salesforce (Indianapolis hub), and Indiana University Health regularly bring on marketing directors to lead brand strategy, digital growth, and integrated campaign work. The market draws candidates at the senior manager through VP level, with the most consistent demand in B2B marketing, healthcare marketing, and product-led growth. See the openings below and apply to the ones that match your experience.
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Date Posted:
2026-10-29Country:
United States of AmericaLocation:
OTINH: Indiana Home Offices Remote Location, Remote City, IN, 47441 USAThe Opportunity
Otis is a global leader with a multi-billion-dollar installed base and a highly localized commercial execution model across New Equipment, Modernization, and Service. As we accelerate our growth transformation, marketing is evolving into a critical commercial engine—driving demand, enabling sales, and strengthening customer engagement.
We are seeking a Senior Director, Regional Marketing to lead the execution of global marketing strategy at the regional level, ensuring strong alignment with commercial priorities and delivering measurable pipeline and revenue impact.
This is a high-impact leadership role responsible for translating strategy into execution, building high-performing regional teams, and enabling a data-driven, digitally enabled, and commercially focused marketing engine.
Why This Role Matters Now
- Critical to driving pipeline growth and commercial execution at the regional level
- Enables stronger alignment between marketing and sales
- Key role in scaling Account-Based Marketing (ABM) and demand generation globally
- Opportunity to modernize marketing capabilities, technology, and data-driven decision making
- Direct impact on revenue growth, customer engagement, and brand strength
24–36 Month Mandate
- Establish a best-in-class regional marketing model aligned to sales priorities
- Drive demand generation and pipeline creation with measurable impact
- Scale Account-Based Marketing (ABM) for strategic and enterprise accounts
- Strengthen marketing and sales alignment on accounts, pipeline, and conversion
- Embed data, insights, and performance management into all marketing activities
- Optimize marketing technology, processes, and ROI across regions
Key Responsibilities
Regional Go-to-Market Strategy
- Shape and execute the regional go-to-market strategy , aligned with commercial priorities, target industries, and key accounts
- Translate global marketing strategy into locally relevant, high-impact execution plans
- Ensure alignment between marketing, sales, and product priorities
Demand Generation & Pipeline Growth
- Drive integrated, multi-channel demand generation campaigns targeting high-value B2B customers
- Deliver measurable pipeline creation and revenue contribution
- Scale and lead Account-Based Marketing (ABM) programs for strategic accounts
Sales Partnership & Commercial Alignment
- Partner closely with regional sales leadership to align on account priorities, pipeline targets, and conversion strategies
- Ensure tight integration between marketing activities and sales execution
- Support sales teams with targeted insights, campaigns, and enablement
Customer Insights & Market Intelligence
- Deliver data-driven insights on customer segments, buying behavior, and competitive dynamics
- Refine targeting, messaging, and value propositions based on insights
- Support more effective commercial decision-making and campaign effectiveness
Campaign Execution & Performance Management
- Oversee execution of regional campaigns and programs , ensuring strong ROI and performance
- Track and manage marketing KPIs (pipeline, lead quality, conversion, revenue impact)
- Continuously optimize campaigns using data and performance insights
Brand, Content & Customer Experience
- Ensure consistency of brand, value proposition, and messaging across all touchpoints
- Align marketing content and communications with customer lifecycle and commercial priorities
- Coordinate across teams to deliver a seamless customer experience
Marketing Technology & Operational Excellence
- Optimize marketing technology ecosystem (CRM, automation, lead management)
- Improve processes, data quality, and operational efficiency
- Drive increased visibility into performance and ROI
Team Leadership & Capability Building
- Lead and develop a high-performing regional marketing organization
- Build capabilities in digital marketing, analytics, and commercial partnering
- Foster a performance-driven, collaborative, and customer-focused culture
Success Measures
- Marketing-qualified leads (MQLs) and sales-qualified leads (SQLs)
- Pipeline generated and influenced
- Campaign ROI and conversion rates
- Account engagement (for ABM programs) Sales alignment and stakeholder satisfaction
Ideal Candidate Profile
Experience
- 12–15+ years in B2B marketing, demand generation, or commercial roles
- Experience in global, matrixed organizations with strong regional execution
- Proven track record of delivering pipeline growth and revenue impact
- Experience with ABM, digital marketing, and CRM/marketing technology platforms
Capabilities
- Strong commercial acumen and understanding of B2B sales dynamics
- Data-driven mindset with ability to translate insights into action
- Expertise in demand generation, pipeline management, and campaign execution
- Strong stakeholder management and ability to influence across functions
- Leadership capability to build and scale high-performing teams
Organizational Scope
- Leadership of regional marketing teams (managers and specialists)
- Coverage across key global regions (Americas, EMEA, APAC)
- Close partnership with Sales, Product, and Global Marketing
- Accountability for regional marketing performance and pipeline contribution
Impact
This role is central to transforming marketing into a true growth engine at Otis . By aligning closely with sales, leveraging data and technology, and executing high-impact campaigns, the Senior Director will drive pipeline, revenue growth, and stronger customer engagement across regions .
The salary range for this role is $200,000-$240,000. Pay within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, and business or organizational needs.
If you live in a city, chances are we will give you a lift or play a role in keeping you moving every day.
Otis is the world’s leading elevator and escalator manufacturing, installation, and service company. We move 2.4 billion people every day and maintain approximately 2.4 million customer units worldwide, the industry's largest Service portfolio.
You may recognize our products in some of the world’s most famous landmarks including the Eiffel Tower, Empire State Building, Burj Khalifa and the Petronas Twin Towers! We are 72,000 people strong, including engineers, digital technology experts, sales, and functional specialists, as well as factory and field technicians, all committed to meeting the diverse needs of our customers and passengers in more than 200 countries and territories worldwide. We are proud to be a diverse, global team with a proven legacy of innovation that continues to be the bedrock of a fast-moving, high-performance company.
When you join Otis, you become part of an innovative global industry leader with a resilient business model. You’ll belong to a diverse, trusted, and caring community where your contributions, and the skills and capabilities you’ll gain working alongside the best and brightest, keep us connected and on the cutting edge.
We provide opportunities, training, and resources, that build leadership and capabilities in Sales, Field, Engineering and Major Projects and our Employee Scholar Program is a notable point of pride, through which Otis sponsors colleagues to pursue degrees or certification programs.
Today, our focus more than ever is on people. As a global, people-powered company, we put people – passengers, customers, and colleagues – at the center of everything we do. We are guided by our values that we call our Three Absolutes – prioritizing Safety, Ethics, Quality in all that we do. If you would like to learn more about environmental, social and governance (ESG) at Otis .
Become a part of the Otis team and help us #Buildwhatsnext!
Otis is An Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age, or any other protected class according to applicable law. To request an accommodation in completing an employment application due to a special need or a disability, please contact us at careers@otis.com.
See All 35 Marketing Director Jobs in Indiana
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Where Indiana roles are concentrated, by current openings.
Marketing Director Job Market in Indiana
A snapshot from current Indiana openings, updated as new roles post.
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What Indiana Employers Look For
The qualifications that appear most often in marketing director jobs across Indiana.
- Bachelor's degree in marketing, business, or communications required by most Indiana employers
- Seven or more years of progressive marketing experience including team leadership
- Demonstrated experience managing multi-channel campaigns across digital and traditional platforms
- Proficiency with marketing automation tools such as HubSpot, Marketo, or Salesforce Marketing Cloud
- Proven ability to develop and manage annual marketing budgets across business units
- Experience collaborating with sales, product, and executive leadership on go-to-market strategy
Marketing Director Jobs in Indiana: Frequently Asked Questions
How do you become a marketing director in Indiana?
Most marketing directors in Indiana hold a bachelor's degree in marketing, business, or a related field, and many Indiana employers prefer candidates with an MBA. There is no state-issued license or certification required to work as a marketing director in Indiana. Candidates typically build toward the role through progressively senior marketing positions in Indiana's healthcare, manufacturing, or technology sectors, and professional credentials such as the AMA's Professional Certified Marketer designation can strengthen a candidacy.
How much do marketing directors make in Indiana?
Marketing directors in Indiana earn a median of about $136,260 a year, based on May 2025 Bureau of Labor Statistics wage data, ranging from around $82,380 for the lowest 10% to over $233,460 for the top 10%. Pay rises with experience, specialty, and employer.
Which companies hire marketing directors in Indiana?
Companies currently hiring marketing directors in Indiana include Gardant Management Solutions, Salesforce, and Smith Farms, per current listings on Migrate Mate as of November 2026. Indiana's concentration of major healthcare systems, pharmaceutical companies, and regional manufacturers means demand for marketing directors with industry-specific experience is especially consistent across the state.
Which Indiana cities have the most marketing director jobs?
Indianapolis, Goshen, and Fort Wayne account for the largest share of marketing director openings in Indiana. Indianapolis drives the majority of postings as the state's corporate headquarters hub for healthcare, finance, and technology firms, while Fort Wayne and South Bend reflect the region's strong manufacturing and higher education employer bases that maintain in-house marketing teams.
Are there remote marketing director jobs in Indiana?
Yes, and more than most fields. About 60% of marketing director openings tied to Indiana are remote or hybrid as of November 2026, reflecting the desk-based, strategic nature of the role. Brand strategy, content leadership, and digital marketing functions are the most commonly offered as fully remote, while roles tied to event marketing or field sales collaboration tend to require an Indiana presence.
How can I get hired as a marketing director in Indiana with little or no experience?
The most realistic path is moving into the director level from a senior manager or lead role in digital marketing, brand management, or marketing operations at an Indiana employer. Large Indiana organizations such as Indiana University Health, Cummins, and Salesforce's Indianapolis offices hire marketing managers and senior specialists who can grow into director roles internally. Building a portfolio of campaign results and pursuing the American Marketing Association's PCM credential signals readiness for director-level responsibility to Indiana hiring teams.
Where can I find and apply to marketing director jobs in Indiana?
You can find and apply to marketing director jobs in Indiana on Migrate Mate, which lists current Indiana openings across industries and experience levels. Search the listings to find roles that fit your background and apply directly to the ones that match your experience and location preferences.
See All 35 Marketing Director Jobs in Indiana
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