Marketing Director Jobs in California
Marketing Director jobs in California are among the most active in the country, concentrated in technology, entertainment, consumer goods, and healthcare across a market that ranges from brand-new managers to VP-adjacent senior directors. Los Angeles, San Francisco, and San Diego lead on hiring volume, with major employers like Apple, Disney, and Kaiser Permanente maintaining deep marketing functions in the state. The most in-demand specialties are product marketing, digital and performance marketing, and integrated brand strategy. Find a role that fits below and apply directly.
Find Marketing Director JobsOverview
Open roles341+
Top employerIvy Living
Top citySan Francisco, CA
Cities hiring99
Work type52% On-site
Top industryTechnology
Showing 5 of 341+ Marketing Director jobs
Regional Marketing Director
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Added 2d ago
Gensler
Regional Marketing Director
San Francisco, California
Added 2d ago
Senior Director Global Entertainment & Influencer Marketing
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Added 2d ago
PUMA
Senior Director Global Entertainment & Influencer Marketing
Los Angeles, California
Added 2d ago
Senior Director, HCP Promotions, US HIV Treatment Marketing
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Added 2d ago
Gilead Sciences
Senior Director, HCP Promotions, US HIV Treatment Marketing
Foster City, California
Added 2d ago
Director, HCP NPP (Non-Personal Promotion) Marketing Oncology
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Added 2d ago
Gilead Sciences
Director, HCP NPP (Non-Personal Promotion) Marketing Oncology
Foster City, California
Added 2d ago
Senior Director, Marketing & Launch Lead, Pegtibatinase
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Added 2d ago
Travere Therapeutics
Senior Director, Marketing & Launch Lead, Pegtibatinase
San Diego, California
Added 2d ago
Added 2d ago
Regional Marketing Director
Gensler·San Francisco, California
Job functions:
Military encouraged
5,001-10,000 employees
Job Description
General Information
Posting Date
09-04-2026
Time Type
Full-Time
Job ID
8996
Areas of Expertise
Marketing
Job Category
Marketing, Communications, Public Relations
Locations
San Francisco, CA, US
Description
Your Role
Gensler's Northwest Regional Marketing & Communications team plays a critical role in shaping how the firm shows up in the market by driving growth, strengthening client relationships, attracting top talent, and amplifying Gensler's influence through integrated, insight-led marketing and communications strategies.
We are seeking a Regional Marketing Director (RMD) to serve as a strategic leader and trusted partner to Regional Managing Principals, Office Managing Directors, Practice Area Leaders, and Firmwide Marketing leadership. This role sits at the intersection of regional growth strategy, brand stewardship, business development, communications, and talent leadership.
The RMD will be a proven strategist, planner, and people leader who can balance high-level strategic vision with execution. They will lead an integrated team of marketing, communications, and PR professionals while developing regional plans, targets, and standards that support business growth and market differentiation. The ideal candidate thrives in a highly matrixed environment, brings clarity to complexity, and effectively translates firmwide priorities into regionally relevant and locally resonant strategies.
This leader will embody Gensler's Guiding Principles, champion a people-first culture, and actively develop the next generation of marketing and communications professionals across the region.
What You Will Do
Regional Strategy & Leadership
- Serve as a strategic partner to Regional Managing Principals, Office Managing Directors, Practice Area Leaders, and Shared Service Leaders to drive regional growth, market positioning, and business expansion.
- Develop an annual regional strategic plan alongside regional leadership.
- Create integrated marketing, communications, and business development plans that align firmwide priorities with regional opportunities and measurable performance goals.
- Leverage client insights, market intelligence, and competitive analysis to identify opportunities, allocate resources, and inform strategic decision-making.
- Build alignment and drive execution across a complex, matrixed organization through collaboration, influence, and stakeholder engagement.
Team Leadership & Talent Development
- Foster a high-performing, collaborative, and inclusive team focused on professional development, succession planning, and long-term career growth.
- Regularly assess team capabilities to identify strengths, development opportunities, resource gaps, and future talent needs.
- Build organizational capability by recruiting, retaining, and developing top marketing and communications talent.
- Serve as a coach-and-player, providing strategic leadership while directly contributing to high-priority initiatives when needed.
Business Development & Market Positioning
- Partner with regional and local leadership, Client Relationship Leaders, Practice Area leaders, and sector-specific marketers to support growth in existing markets and expansion into new ones.
- Provide strategic oversight for high-profile business development activities including pursuits and public engagements.
- Leverage Gensler's research, thought leadership, and intellectual property to strengthen market relevance and support client engagement.
Communications, Brand & Content
- Lead integrated internal and external communications strategies that strengthen brand visibility, employee engagement, and market positioning.
- Partner with regional leadership to develop internal communication programs that foster connectivity, alignment, and shared purpose across offices and teams.
- Oversee public relations, media engagement, social media strategy, thought leadership, awards programs, and executive visibility efforts.
Operations, Standards & Governance
- Work with the Regional Managing Principals, Office Managing Directors, Practice Area and Studio leaders to develop the regional marketing and communications budgets, overseeing investments across pursuits, events, content creation, photography, video, awards, and related initiatives.
- Oversee regional marketing operations, leveraging CRM platforms, business intelligence tools, email automation, social analytics, and emerging technologies to generate actionable insights.
- Establish and drive standardization of marketing processes, tools, reporting, templates, and best practices in partnership with Firmwide Marketing teams.
- Monitor performance, measure ROI, and deliver insights that inform strategic decision-making and resource allocation.
- Represent the region within Gensler's global marketing and communications network, sharing best practices and contributing to firmwide innovation.
Your Qualifications
- 15+ years of progressive experience in marketing, communications, business development, or related disciplines, preferably within architecture, design, real estate, or professional services.
- Demonstrated success leading multi-office, geographically dispersed, and cross-functional teams within complex, matrixed organizations.
- Proven ability to build trusted partnerships with executive leadership and influence decision-making without direct authority.
- Strong strategic planning skills with the ability to translate vision into actionable plans, measurable goals, and successful outcomes.
- Experience creating and managing regional marketing plans, business development strategies, and performance targets.
- Track record of leading through consensus while building alignment, trust, and commitment across diverse stakeholder groups.
- Demonstrated success identifying organizational strengths, talent gaps, and development opportunities to build high-performing teams.
- Exceptional written, verbal, and presentation communication skills, with strong design literacy and the ability to elevate creative output.
- Proficiency with CRM platforms (Salesforce preferred), Microsoft Office Suite, Adobe Creative Suite, social media platforms, marketing automation tools, and emerging visualization technologies.
**The base salary will be estimated between $165-195k plus bonuses and benefits and contingent on relevant experience.
From curated art exhibits to internal design competitions to “Well-being Awareness Week,” our offices reflect our people’s diverse interests.
We encourage every person at Gensler to lead a healthy and balanced life. Our comprehensive benefits include medical, dental, vision, disability, wellness programs, flex spending, paid holidays, and paid time off. We also offer a 401k, profit sharing, employee stock ownership, and twice annual bonus opportunities. Our annual base salary range has been established based on local markets.
As part of the firm’s commitment to licensure and professional development, Gensler offers reimbursement for certain professional licenses and associated renewals and exam fees. In addition, we reimburse tuition for certain eligible programs or classes. We view our professional development programs as strategic investments in our future.
NOTICE TO APPLICANTS
We are proud to be an Equal Employment Opportunity and Affirmative Action employer of choice. All aspects of employment decisions will be based on merit, performance, and business needs. We do not discriminate on the basis of any status protected under federal, state and local law.
Individuals with disabilities and protected veterans are encouraged to apply. We also consider qualified applicants with criminal histories consistent with federal, state and local law.
See also Know your rights: Workplace discrimination is illegal , right to work and E-verify program , as required by law.
Gensler endeavors to make gensler.com/careers accessible to all applicants. If you need assistance or an accommodation due to a disability, you may contact us .
Regarding Gensler’s approach to recruiting new talent, we will never ask an applicant for sensitive or personal financial information during the recruitment process. We advise all applicants seeking employment with Gensler to review available information on recruitment fraud . Anyone who suspects that they have been contacted by someone falsely representing Gensler should email
talentacquisition@gensler.com
.Gensler
Regional Marketing Director
San Francisco, California
Added 2d ago5,001-10,000 employees
Job functions:
Military encouraged
Job Description
General Information
Posting Date
09-04-2026
Time Type
Full-Time
Job ID
8996
Areas of Expertise
Marketing
Job Category
Marketing, Communications, Public Relations
Locations
San Francisco, CA, US
Description
Your Role
Gensler's Northwest Regional Marketing & Communications team plays a critical role in shaping how the firm shows up in the market by driving growth, strengthening client relationships, attracting top talent, and amplifying Gensler's influence through integrated, insight-led marketing and communications strategies.
We are seeking a Regional Marketing Director (RMD) to serve as a strategic leader and trusted partner to Regional Managing Principals, Office Managing Directors, Practice Area Leaders, and Firmwide Marketing leadership. This role sits at the intersection of regional growth strategy, brand stewardship, business development, communications, and talent leadership.
The RMD will be a proven strategist, planner, and people leader who can balance high-level strategic vision with execution. They will lead an integrated team of marketing, communications, and PR professionals while developing regional plans, targets, and standards that support business growth and market differentiation. The ideal candidate thrives in a highly matrixed environment, brings clarity to complexity, and effectively translates firmwide priorities into regionally relevant and locally resonant strategies.
This leader will embody Gensler's Guiding Principles, champion a people-first culture, and actively develop the next generation of marketing and communications professionals across the region.
What You Will Do
Regional Strategy & Leadership
- Serve as a strategic partner to Regional Managing Principals, Office Managing Directors, Practice Area Leaders, and Shared Service Leaders to drive regional growth, market positioning, and business expansion.
- Develop an annual regional strategic plan alongside regional leadership.
- Create integrated marketing, communications, and business development plans that align firmwide priorities with regional opportunities and measurable performance goals.
- Leverage client insights, market intelligence, and competitive analysis to identify opportunities, allocate resources, and inform strategic decision-making.
- Build alignment and drive execution across a complex, matrixed organization through collaboration, influence, and stakeholder engagement.
Team Leadership & Talent Development
- Foster a high-performing, collaborative, and inclusive team focused on professional development, succession planning, and long-term career growth.
- Regularly assess team capabilities to identify strengths, development opportunities, resource gaps, and future talent needs.
- Build organizational capability by recruiting, retaining, and developing top marketing and communications talent.
- Serve as a coach-and-player, providing strategic leadership while directly contributing to high-priority initiatives when needed.
Business Development & Market Positioning
- Partner with regional and local leadership, Client Relationship Leaders, Practice Area leaders, and sector-specific marketers to support growth in existing markets and expansion into new ones.
- Provide strategic oversight for high-profile business development activities including pursuits and public engagements.
- Leverage Gensler's research, thought leadership, and intellectual property to strengthen market relevance and support client engagement.
Communications, Brand & Content
- Lead integrated internal and external communications strategies that strengthen brand visibility, employee engagement, and market positioning.
- Partner with regional leadership to develop internal communication programs that foster connectivity, alignment, and shared purpose across offices and teams.
- Oversee public relations, media engagement, social media strategy, thought leadership, awards programs, and executive visibility efforts.
Operations, Standards & Governance
- Work with the Regional Managing Principals, Office Managing Directors, Practice Area and Studio leaders to develop the regional marketing and communications budgets, overseeing investments across pursuits, events, content creation, photography, video, awards, and related initiatives.
- Oversee regional marketing operations, leveraging CRM platforms, business intelligence tools, email automation, social analytics, and emerging technologies to generate actionable insights.
- Establish and drive standardization of marketing processes, tools, reporting, templates, and best practices in partnership with Firmwide Marketing teams.
- Monitor performance, measure ROI, and deliver insights that inform strategic decision-making and resource allocation.
- Represent the region within Gensler's global marketing and communications network, sharing best practices and contributing to firmwide innovation.
Your Qualifications
- 15+ years of progressive experience in marketing, communications, business development, or related disciplines, preferably within architecture, design, real estate, or professional services.
- Demonstrated success leading multi-office, geographically dispersed, and cross-functional teams within complex, matrixed organizations.
- Proven ability to build trusted partnerships with executive leadership and influence decision-making without direct authority.
- Strong strategic planning skills with the ability to translate vision into actionable plans, measurable goals, and successful outcomes.
- Experience creating and managing regional marketing plans, business development strategies, and performance targets.
- Track record of leading through consensus while building alignment, trust, and commitment across diverse stakeholder groups.
- Demonstrated success identifying organizational strengths, talent gaps, and development opportunities to build high-performing teams.
- Exceptional written, verbal, and presentation communication skills, with strong design literacy and the ability to elevate creative output.
- Proficiency with CRM platforms (Salesforce preferred), Microsoft Office Suite, Adobe Creative Suite, social media platforms, marketing automation tools, and emerging visualization technologies.
**The base salary will be estimated between $165-195k plus bonuses and benefits and contingent on relevant experience.
From curated art exhibits to internal design competitions to “Well-being Awareness Week,” our offices reflect our people’s diverse interests.
We encourage every person at Gensler to lead a healthy and balanced life. Our comprehensive benefits include medical, dental, vision, disability, wellness programs, flex spending, paid holidays, and paid time off. We also offer a 401k, profit sharing, employee stock ownership, and twice annual bonus opportunities. Our annual base salary range has been established based on local markets.
As part of the firm’s commitment to licensure and professional development, Gensler offers reimbursement for certain professional licenses and associated renewals and exam fees. In addition, we reimburse tuition for certain eligible programs or classes. We view our professional development programs as strategic investments in our future.
NOTICE TO APPLICANTS
We are proud to be an Equal Employment Opportunity and Affirmative Action employer of choice. All aspects of employment decisions will be based on merit, performance, and business needs. We do not discriminate on the basis of any status protected under federal, state and local law.
Individuals with disabilities and protected veterans are encouraged to apply. We also consider qualified applicants with criminal histories consistent with federal, state and local law.
See also Know your rights: Workplace discrimination is illegal , right to work and E-verify program , as required by law.
Gensler endeavors to make gensler.com/careers accessible to all applicants. If you need assistance or an accommodation due to a disability, you may contact us .
Regarding Gensler’s approach to recruiting new talent, we will never ask an applicant for sensitive or personal financial information during the recruitment process. We advise all applicants seeking employment with Gensler to review available information on recruitment fraud . Anyone who suspects that they have been contacted by someone falsely representing Gensler should email
talentacquisition@gensler.com
.See All 341+ Marketing Director Jobs in California
Find roles in California that match your experience and apply in just a few clicks.
Find Marketing Director JobsMarketing Director Jobs by City in California
Where California roles are concentrated, by current openings.
San Diego
21 jobsSanta Clara
10 jobsFoster City
9 jobsSan Mateo
8 jobsRedwood City
6 jobsPalo Alto
5 jobsCosta Mesa
5 jobsEl Segundo
5 jobsCulver City
5 jobsSanta Monica
5 jobsMountain View
5 jobsNewport Beach
4 jobsBrea
3 jobsNapa
3 jobsOrange
3 jobsCarlsbad
3 jobsSanta Barbara
3 jobsCarmel-by-the-Sea
3 jobsAlameda
2 jobsAnaheim
2 jobsHayward
2 jobsMilpitas
2 jobsOroville
2 jobsPasadena
2 jobsTorrance
2 jobsEscondido
2 jobsHawthorne
2 jobsSanta Ana
2 jobsBurlingame
2 jobsEmeryville
2 jobsMenlo Park
2 jobsSan Leandro
2 jobsWalnut Creek
2 jobsWest Hollywood
2 jobsDesert Hot Springs
2 jobsSouth San Francisco
2 jobsOjai
1 jobCarson
1 jobCorona
1 jobFresno
1 jobMalibu
1 jobMarina
1 jobSylmar
1 jobBurbank
1 jobConcord
1 jobCypress
1 jobFremont
1 jobGardena
1 jobOakdale
1 jobOakland
1 jobOntario
1 jobSalinas
1 jobBerkeley
1 jobBrisbane
1 jobCampbell
1 jobGlendale
1 jobHercules
1 jobHighland
1 jobMonterey
1 jobPacifica
1 jobStanford
1 jobTemecula
1 jobValencia
1 jobCalabasas
1 jobDaly City
1 jobEl Centro
1 jobElk Grove
1 jobOceanside
1 jobSan Bruno
1 jobGold River
1 jobLong Beach
1 jobPleasanton
1 jobSanta Rosa
1 jobSun Valley
1 jobAliso Viejo
1 jobLake Forest
1 jobPalm Desert
1 jobStudio City
1 jobWest Covina
1 jobAgoura Hills
1 jobLaguna Beach
1 jobBeverly Hills
1 jobHermosa Beach
1 jobPacific Grove
1 jobThousand Oaks
1 jobRancho Cordova
1 jobUniversal City
1 jobWoodland Hills
1 jobSan Luis Obispo
1 jobSan Mateo County
1 jobWestlake Village
1 jobGreater Los Angeles
1 jobRancho Palos Verdes
1 jobSan Juan Capistrano
1 jobLa Cañada Flintridge
1 jobMarketing Director Job Market in California
A snapshot from current California openings, updated as new roles post.
Who's Hiring
- Ivy Living19
- Gilead Sciences8
- Salesforce6
- Meta5
- Marriott International5
Top Industries Hiring
- Technology & Software30
- Electronics & Hardware6
- Consulting & Professional Services5
- Retail4
- Manufacturing4
What California Employers Look For
The qualifications that appear most often in marketing director jobs across California.
- Bachelor's degree in marketing, business, or a related field required by most California employers
- Seven or more years of progressive marketing experience with at least two in a leadership role
- Demonstrated ability to build and manage cross-functional marketing teams
- Proficiency with marketing automation platforms, CRM systems, and analytics tools
- Experience developing integrated campaigns across digital, social, and traditional channels
- Strong background in budget management and presenting strategy to executive stakeholders
Marketing Director Jobs in California: Frequently Asked Questions
How do you become a marketing director in California?
Most marketing directors in California follow a path of earning a bachelor's degree in marketing, business communications, or a related field, then building experience through individual contributor and manager roles before stepping into director-level work. California does not require a state-issued license for marketing directors, but employers in regulated industries such as healthcare and financial services often require knowledge of California Consumer Privacy Act compliance. An MBA or relevant professional certification from organizations like the American Marketing Association can accelerate advancement.
How much do marketing directors make in California?
Marketing directors in California earn a median of about $193,620 a year, based on May 2025 Bureau of Labor Statistics wage data, ranging from around $104,370 for the lowest 10% to over $326,400 for the top 10%. Pay rises with experience, specialty, and employer.
Which companies hire marketing directors in California?
Employers hiring marketing directors in California right now include Ivy Living, Gilead Sciences, and Salesforce, based on current listings on Migrate Mate as of September 2026. California's concentration of Fortune 500 headquarters, major studios, and high-growth technology companies creates consistent demand for experienced marketing leaders across a wide range of industries.
Which California cities have the most marketing director jobs?
San Francisco, Los Angeles, and San Diego consistently post the most marketing director openings in California. Los Angeles drives volume through its entertainment, media, and consumer brand headquarters, San Francisco and the surrounding Bay Area reflect demand from technology and fintech companies, and San Diego anchors hiring in biotech, defense, and healthcare marketing functions.
Are there remote marketing director jobs in California?
Yes, and more than most fields. About 48% of marketing director openings tied to California are remote or hybrid as of September 2026, reflecting the desk-based and strategy-focused nature of the role. Brand strategy, digital marketing leadership, and content oversight are the sub-functions most commonly offered on a fully remote or distributed basis by California employers.
How can I get hired as a marketing director in California with little or no experience?
The most realistic entry path is moving into a senior marketing manager role first, then stepping up once you have direct reports and campaign ownership on your record. Large California employers such as technology companies in the Bay Area and media companies in Los Angeles regularly hire marketing coordinators and associates through rotational or associate marketing programs that are designed to develop future leaders. Building a portfolio of measurable campaign results, earning a digital marketing or product marketing certification, and transitioning from adjacent roles such as communications manager or growth lead are the moves that open the door.
Where can I find and apply to marketing director jobs in California?
You can find and apply to marketing director jobs in California on Migrate Mate, which lists current California openings. Find roles that fit your background and apply directly to the ones that match.
See All 341+ Marketing Director Jobs in California
Find roles in California that match your experience and apply in just a few clicks.
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