Marketing Manager Jobs in Colorado
Marketing Manager jobs in Colorado are among the most active in the Mountain West, concentrated in technology, outdoor and consumer goods, healthcare, and financial services, with openings running from entry-level coordinator promotions to senior director roles. Denver, Boulder, and Colorado Springs anchor the bulk of hiring, with established employers like Arrow Electronics, Dish Network, and UCHealth consistently building out marketing teams. Digital and content marketing, demand generation, and product marketing are the sub-areas commanding the most consistent demand right now. Scan the live roles below and apply to whichever ones fit.
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Description -
Job Summary
This role is responsible for defining, planning, and executing the product strategy, collaborating with various teams to deliver software solutions that delight customers and meet business goals. The role plans and manages technical programs or projects, effectively steering them to meet specific roadmap and feature objectives. The role develops a comprehensive software vision and roadmap for product initiatives.
Key Responsibilities
Strategic Positioning & Messaging
- Own the messaging framework, value proposition, and competitive positioning for HP AI solutions within the Higher Education & Research segment.
- Define differentiated narratives for universities, research institutions, faculty, researchers, AI centers of excellence, and IT decision makers.
- Translate complex technologies including AI infrastructure, GPUs, workstations, AI software, hybrid AI environments, and agentic AI frameworks into business and research outcomes.
- Serve as the market expert for AI adoption trends, research computing needs, and emerging higher education priorities.
- Influence portfolio and roadmap decisions by bringing market insights, customer feedback, and competitive intelligence to cross-functional teams.
Go-to-Market Strategy & Execution
- Lead end-to-end go-to-market strategy for AI solutions targeting Higher Education and Research customers.
- Develop segment strategies, audience prioritization, launch plans, and growth initiatives aligned to business objectives.
- Partner with regional teams to drive adoption, pipeline creation, and customer engagement.
- Establish success metrics, track market performance, and continuously optimize GTM effectiveness.
- Drive alignment across product, marketing, sales, and partner organizations to ensure consistent execution.
Sales & Partner Enablement
- Own the development of strategic sales enablement assets, playbooks, solution briefs, competitive positioning, and executive presentations.
- Equip field teams with the messaging, tools, and insights required to effectively position HP AI solutions against competitors.
- Develop reference architectures, use case frameworks, and customer success stories demonstrating measurable value.
- Collaborate with alliance partners, ISVs, hardware providers, and AI ecosystem partners to strengthen HP's market position.
- Act as a trusted advisor to sales leadership on market trends, customer requirements, and competitive strategies.
Market Intelligence & Thought Leadership
- Monitor industry trends, emerging technologies, funding initiatives, competitive movement, and adoption of AI across higher education and research organizations.
- Conduct voice-of-customer programs and synthesize findings into actionable business recommendations.
- Represent HP at industry events, customer engagements, analyst briefings, and thought leadership opportunities.
- Develop market insights that inform investment priorities, product strategy, and future solution development.
- Establish HP as a recognized thought leader in AI infrastructure and solutions for Higher Education and Research.
Business Impact & Launch Leadership
- Lead complex product and solution launches across multiple stakeholder groups.
- Drive readiness across sales, marketing, and partner organizations.
- Influence revenue growth, pipeline development, customer adoption, and market awareness through strategic marketing initiatives.
- Measure and communicate business impact using data-driven metrics and executive-level reporting. Mentor and provide guidance to less experienced marketing team members.
Education & Experience Recommended
- Bachelor's degree in Computer Science, Engineering, Data Science, Marketing, Business, or a related field.
- Typically 10+ years of experience in product marketing, product management, solutions marketing, technical marketing, or related GTM roles.
- Demonstrated experience marketing AI, high-performance computing, enterprise infrastructure, cloud, software, data analytics, or emerging technologies.
- Deep understanding of AI ecosystems, including generative AI, agentic AI, AI model development, inference, data pipelines, and AI infrastructure.
- Proven ability to develop compelling technical and business narratives for executive, technical, and practitioner audiences.
- Experience leading cross-functional initiatives across product, sales, engineering, marketing, and partner organizations.
- Strong executive communication, storytelling, and presentation skills.
- Demonstrated ability to influence without authority and drive alignment across complex organizations. Strong analytical skills and experience translating market insights into actionable GTM strategies.
Preferred Certifications
NA
Knowledge & Skills
- Agile Methodology
- Automation
- Change Management
- Computer Science
- Continuous Improvement Process
- JIRA
- Kanban Principles
- Lean Manufacturing
- Milestones (Project Management)
- New Product Development
- Process Improvement
- Product Management
- Project Engineering
- Project Management
- Project Planning
- Project Schedules
- Risk Management
- Scrum (Software Development)
- Software Development
- Sprint Planning
Cross-Org Skills
- Effective Communication
- Results Orientation
- Learning Agility
- Digital Fluency
- Customer Centricity
Impact & Scope
- Impacts function and leads and/or provides expertise to functional project teams and may participate in cross-functional initiatives.
Complexity
- Works on complex problems where analysis of situations or data requires an in-depth evaluation of multiple factors.
Disclaimer
- This job description describes the general nature and level of work performed in this role. It is not intended to be an exhaustive list of all duties, skills, responsibilities, knowledge, etc. These may be subject to change and additional functions may be assigned as needed by management.
Compensation and Benefits
The pay range for this role is 116,150.00 - 171,350.00 USD annually with additional opportunities for pay in the form of bonus and/or equity (applies to United States of America candidates only). Pay varies by work location, job-related knowledge, skills, and experience.
Benefits:
HP offers a comprehensive benefits package for this position, including:
- Health insurance
- Dental insurance
- Vision insurance
- Long term/short term disability insurance
- Employee assistance program
- Flexible spending account
- Life insurance
- Generous time off policies, including;
- 4-12 weeks fully paid parental leave based on tenure
- 11 paid holidays
- Additional flexible paid vacation and sick leave ( US benefits overview )
The compensation and benefits information is accurate as of the date of this posting. The Company reserves the right to modify this information at any time, with or without notice, subject to applicable law.
Job -
SoftwareSchedule -
Full timeShift -
No shift premium (United States of America)Travel -
25%Relocation -
YesEqual Opportunity Employer (EEO) -
HP, Inc. provides equal employment opportunity to all employees and prospective employees, without regard to race, color, religion, sex, national origin, ancestry, citizenship, sexual orientation, age, disability, or status as a protected veteran, marital status, familial status, physical or mental disability, medical condition, pregnancy, genetic predisposition or carrier status, uniformed service status, political affiliation or any other characteristic protected by applicable national, federal, state, and local law(s).
Please be assured that you will not be subject to any adverse treatment if you choose to disclose the information requested. This information is provided voluntarily. The information obtained will be kept in strict confidence.
For more information, review HP’s EEO Policy or read about your rights as an applicant under the law here: “ Know Your Rights: Workplace Discrimination is Illegal "
See All 70 Marketing Manager Jobs in Colorado
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Find Marketing Manager JobsMarketing Manager Jobs by City in Colorado
Where Colorado roles are concentrated, by current openings.
Marketing Manager Job Market in Colorado
A snapshot from current Colorado openings, updated as new roles post.
Who's Hiring



Top Industries Hiring
- Telecommunications
- Consulting & Professional Services
What Colorado Employers Look For
The qualifications that appear most often in marketing manager jobs across Colorado.
- Bachelor's degree in marketing, communications, business, or a related field required
- Three or more years of progressive marketing experience, including campaign management
- Proven ability to lead cross-functional teams and manage external agency relationships
- Hands-on experience with marketing automation platforms, CRM tools, and analytics dashboards
- Strong written and verbal communication skills with demonstrated content or brand strategy work
- Experience managing budgets, forecasting performance metrics, and reporting to senior leadership
Marketing Manager Jobs in Colorado: Frequently Asked Questions
How do you become a marketing manager in Colorado?
Most Colorado employers require a bachelor's degree in marketing, communications, business, or a closely related field as the baseline. Marketing management is not a licensed profession in Colorado, so there is no state board, exam, or registration required to practice. Hiring managers typically look for several years of progressive experience in a marketing role, a demonstrable portfolio of campaign results, and increasingly, credentials like Google Analytics certification or HubSpot certifications to signal platform fluency.
How much do marketing managers make in Colorado?
Marketing managers in Colorado earn a median of about $182,730 a year, based on May 2025 Bureau of Labor Statistics wage data, ranging from around $121,560 for the lowest 10% to over $289,870 for the top 10%. Pay rises with experience, specialty, and employer.
Which companies hire marketing managers in Colorado?
Colorado marketing manager roles are posted by Hensel Phelps, Workday, and T-Mobile and others right now, based on current listings on Migrate Mate as of November 2026. Colorado's mix of national corporate headquarters, fast-growing technology companies, and large healthcare and outdoor-industry brands means demand is distributed across multiple sectors rather than concentrated in a single employer category.
Which Colorado cities have the most marketing manager jobs?
Denver, Greeley, and Colorado have the most marketing manager openings in Colorado. Denver dominates because it serves as the regional headquarters for financial services, technology, and healthcare firms, while Boulder's dense concentration of outdoor brands, SaaS companies, and biotech employers drives consistent demand, and Colorado Springs benefits from a large defense, aerospace, and healthcare employer base that keeps marketing teams staffed year-round.
Are there remote marketing manager jobs in Colorado?
Yes, and more than most fields. About 75% of marketing manager openings tied to Colorado are remote or hybrid as of November 2026, reflecting how readily digital and analytical marketing work travels outside an office. Strategy, content creation, demand generation, and performance marketing roles are the most consistently remote, while roles tied to events, in-store activations, or local community campaigns tend to require in-person presence.
How can I get hired as a marketing manager in Colorado with little or no experience?
The most realistic entry path is moving into a marketing manager role from a coordinator or specialist position within the same Colorado employer. Large companies like Dish Network, Arrow Electronics, and major Denver-area health systems regularly hire marketing coordinators and specialists as a feeder track into management. Building a portfolio through freelance projects, running paid social or email campaigns for local Colorado nonprofits or startups, and earning platform certifications in Google Ads or HubSpot give candidates with limited experience a concrete edge when applying for that first management title.
Where can I find and apply to marketing manager jobs in Colorado?
You can find and apply to marketing manager jobs in Colorado on Migrate Mate, which lists current Colorado openings updated in real time. Search for roles that match your experience level, industry preference, and preferred location or remote arrangement, then apply directly to the ones that fit your background. No profile creation is needed to view and apply to the listings.
See All 70 Marketing Manager Jobs in Colorado
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