Marketing Specialist Jobs in South Carolina
Marketing Specialist jobs in South Carolina are concentrated in Charlotte-adjacent markets like Rock Hill, the state capital Columbia, and the coastal hub of Charleston, where companies like Michelin, Prisma Health, and MUSC maintain substantial marketing operations. Demand is strongest in digital marketing, content strategy, and brand management, reflecting the state's growing mix of manufacturing, healthcare, and tourism industries. Openings exist at every level, from coordinator roles to senior strategists. See the openings below and apply to the ones that match your experience.
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About The Pete Store
The Pete Store has grown from a single location in 2001 to one of the largest and most respected Peterbilt dealers in the world. The secret to our success is simple: great people.
From day one, we’ve focused on hiring, training, and supporting individuals who share our passion for excellence. We believe that when we take care of our employees, they’ll take care of our customers and that philosophy continues to drive our success every day.
If you’re looking for a place where you’re valued, supported, and part of something truly special, look no further. Join The Pete Store and let’s get to work!
About the Role
We’re looking for a versatile multimedia Marketing Specialist with a strong background in graphic design and the ability to bring ideas to life across multiple channels.
This role combines graphic design, video editing, and the day-to-day management of social media channels.
The ideal candidate is a creative thinker who can move seamlessly between designing compelling marketing materials, producing engaging video content, and creating social media content that strengthens our brand and connects with our audience.
What You'll Do
- Design and develop a wide range of marketing collaterals including flyers, brochures, banners, digital graphics, and other promotional materials.
- Manage day-to-day social media activities, including content scheduling, publishing, and maintaining a consistent brand presence across platforms.
- Coordinate with vendors to source, quote, order, and manage promotional materials and branded merchandise.
- Assist with event planning and execution, including occasional travel to capture on-site photo and video content
What You Bring
- Strong skills in graphic design, content creation, and photo/video editing, with a keen eye for visual detail
- Excellent organizational, project coordination, and time management skills, with exceptional attention to detail
- Strong written and verbal communication skills, with the ability to develop clear, engaging copy for marketing and social media
- Proficiency in Adobe Photoshop, Illustrator, InDesign, and Premiere Pro
- Experience using CapCut to create and edit video content for platforms like Facebook, Instagram, LinkedIn, and TikTok, with a solid understanding of digital and social media best practices
- Bachelor's degree in Graphic Design, Advertising, Marketing, Communications, or a related field, with 2–3 years of relevant experience preferred; equivalent combination of education and experience considered
Education
Preferred- Bachelors or better in Marketing or related field
- Bachelors or better in Advertising or related field
- Bachelors or better in Graphic Design or related field
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights (https://www.eeoc.gov/poster) notice from the Department of Labor.
About The Pete Store
The Pete Store has grown from a single location in 2001 to one of the largest and most respected Peterbilt dealers in the world. The secret to our success is simple: great people.
From day one, we’ve focused on hiring, training, and supporting individuals who share our passion for excellence. We believe that when we take care of our employees, they’ll take care of our customers and that philosophy continues to drive our success every day.
If you’re looking for a place where you’re valued, supported, and part of something truly special, look no further. Join The Pete Store and let’s get to work!
About the Role
We’re looking for a versatile multimedia Marketing Specialist with a strong background in graphic design and the ability to bring ideas to life across multiple channels.
This role combines graphic design, video editing, and the day-to-day management of social media channels.
The ideal candidate is a creative thinker who can move seamlessly between designing compelling marketing materials, producing engaging video content, and creating social media content that strengthens our brand and connects with our audience.
What You'll Do
- Design and develop a wide range of marketing collaterals including flyers, brochures, banners, digital graphics, and other promotional materials.
- Manage day-to-day social media activities, including content scheduling, publishing, and maintaining a consistent brand presence across platforms.
- Coordinate with vendors to source, quote, order, and manage promotional materials and branded merchandise.
- Assist with event planning and execution, including occasional travel to capture on-site photo and video content
What You Bring
- Strong skills in graphic design, content creation, and photo/video editing, with a keen eye for visual detail
- Excellent organizational, project coordination, and time management skills, with exceptional attention to detail
- Strong written and verbal communication skills, with the ability to develop clear, engaging copy for marketing and social media
- Proficiency in Adobe Photoshop, Illustrator, InDesign, and Premiere Pro
- Experience using CapCut to create and edit video content for platforms like Facebook, Instagram, LinkedIn, and TikTok, with a solid understanding of digital and social media best practices
- Bachelor's degree in Graphic Design, Advertising, Marketing, Communications, or a related field, with 2–3 years of relevant experience preferred; equivalent combination of education and experience considered
Education
Preferred- Bachelors or better in Marketing or related field
- Bachelors or better in Advertising or related field
- Bachelors or better in Graphic Design or related field
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights (https://www.eeoc.gov/poster) notice from the Department of Labor.
See All 21 Marketing Specialist Jobs in South Carolina
Find roles in South Carolina that match your experience and apply in just a few clicks.
Find Marketing Specialist JobsMarketing Specialist Jobs by City in South Carolina
Where South Carolina roles are concentrated, by current openings.
Marketing Specialist Job Market in South Carolina
A snapshot from current South Carolina openings, updated as new roles post.
Who's Hiring
Top Industries Hiring
- Media & Entertainment
What South Carolina Employers Look For
The qualifications that appear most often in marketing specialist jobs across South Carolina.
- Bachelor's degree in marketing, communications, or a closely related field required
- Demonstrated experience managing multi-channel digital marketing campaigns and analytics
- Proficiency with marketing automation platforms such as HubSpot, Marketo, or Salesforce Marketing Cloud
- Strong copywriting and content development skills across digital and print channels
- Experience with SEO, SEM, and paid social media advertising platforms
- Ability to interpret campaign performance data and present findings to stakeholders
Marketing Specialist Jobs in South Carolina: Frequently Asked Questions
How do you become a marketing specialist in South Carolina?
Most marketing specialist roles in South Carolina require a bachelor's degree in marketing, communications, advertising, or business. Marketing does not require a state-issued license in South Carolina, so the path centers on education and demonstrated skills. Building a portfolio of campaign work, earning platform certifications such as Google Analytics or HubSpot, and gaining experience through internships with South Carolina employers in healthcare, manufacturing, or hospitality strengthens your candidacy considerably.
How much do marketing specialists make in South Carolina?
Marketing specialists in South Carolina earn a median of about $69,440 a year, based on May 2025 Bureau of Labor Statistics wage data, ranging from around $39,950 for the lowest 10% to over $153,090 for the top 10%. Pay rises with experience, specialty, and employer.
Which companies hire marketing specialists in South Carolina?
Companies currently hiring marketing specialists in South Carolina include Cantey Foundation Specialists, State of South Carolina, and Sinclair Broadcast, per current listings on Migrate Mate as of September 2026. South Carolina's blend of large manufacturing anchors, growing healthcare systems, and an active tourism sector creates consistent demand for marketing talent across a wide range of industries and company sizes.
Which South Carolina cities have the most marketing specialist jobs?
Clemson, Columbia, and Fort Mill have the most marketing specialist openings in South Carolina. Columbia leads because state government agencies, Prisma Health, and the University of South Carolina all maintain active marketing functions, while Charleston's tourism economy and biotech corridor drive demand on the coast, and the Greenville-Spartanburg region benefits from the concentration of international manufacturers and corporate regional offices.
Are there remote marketing specialist jobs in South Carolina?
Yes, and more than most fields. About 40% of marketing specialist openings tied to South Carolina are remote or hybrid as of September 2026, reflecting how much of the work involves digital tools, content creation, and data analysis that translate well to distributed teams. Roles focused on digital campaign management, content strategy, and marketing analytics tend to be the most remote-friendly.
How can I get hired as a marketing specialist in South Carolina with little or no experience?
The most realistic entry path is a coordinator or marketing assistant role, which large South Carolina employers such as MUSC, Blue Cross Blue Shield of South Carolina, and Michelin North America post regularly for candidates without extensive experience. Internship programs at these organizations and at South Carolina universities provide a practical bridge. Building a portfolio with real campaign samples, even from volunteer or freelance projects, and earning a Google Analytics or HubSpot certification gives early-career candidates a measurable edge.
Where can I find and apply to marketing specialist jobs in South Carolina?
You can find and apply to marketing specialist jobs in South Carolina on Migrate Mate, which lists current openings from employers hiring in the state right now. Search the listings for roles that match your experience level and specialization, then apply directly to the ones that fit.
See All 21 Marketing Specialist Jobs in South Carolina
Find roles in South Carolina that match your experience and apply in just a few clicks.
Find Marketing Specialist Jobs