Product Marketing Jobs in Georgia
Product Marketing jobs in Georgia are in strong demand, concentrated in technology, fintech, healthcare IT, and consumer goods, with openings at every level from associate product marketing manager to senior director. Atlanta is the dominant hiring hub, with Alpharetta and Savannah also generating steady volume, and major employers like NCR Voyix, Cox Enterprises, and The Home Depot anchoring consistent hiring across the market. The most sought-after specialties in Georgia right now are B2B SaaS go-to-market strategy, product launch execution, and competitive positioning. Find a role that fits below and apply directly.
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Showing 5 of 36+ Product Marketing jobs
About Signify
Through bold discovery and cutting-edge innovation, we lead an industry that is vital for the future of our planet: lighting. Through our leadership in connected lighting and the Internet of Things, we're breaking new ground in data analytics, AI, and smart solutions for homes, offices, cities, and beyond.
At Signify, you can shape tomorrow by building on our incredible 125+ year legacy while working toward even bolder sustainability goals. Our culture of continuous learning, creativity, and commitment to diversity and inclusion empowers you to grow your skills and career.
Join us, and together, we’ll transform our industry, making a lasting difference for brighter lives and a better world.
More about the role
This is an exciting job opportunity for you as a Senior Product Marketing Manager - Complex Environments in Peachtree City, GA, with Cooper Lighting Solutions, a business unit of Signify, the world leader in lighting.
Defines product strategy and plans, translating them into clear specifications for R&D to achieve business results; manages offer performance in collaboration with country and cluster product marketers, including PIPO (Phase In Phase Out), NPI (New Product Introduction), and MIP (Market introduction Planning).
Oversees portfolio life cycle management including introduction, maintenance, rationalization, and pruning. Steers new product development and launch from initial phases through final product introduction, including input for APC (Architecture & Platform Creation) and NPDL (New Product Development and Launch). Defines value propositions based on market and customer insights and consolidates Voice of Customer feedback.
Responsible for product pricing, maintaining price limits, developing strategic pricing for the portfolio, benchmarking competitor product ranges and pricing, and monitoring technical trends and product segment roadmaps. Tracks sales, IGM (Integral Gross Margin), and profitability at product, system, and service levels.
Supports ETO (Engineer-to-Order) and Fast Track developments and provides technical input for commercial tenders; leads cost-down value engineering projects while monitoring ICP (Internal Cost Price) and landed ICOS (Internal Cost of Sales).
Updates launch calendars and roadmaps monthly and maintains product information in relevant tools.
More about you
While we value and appreciate all applicants, we believe that the following experience and skills will be needed to shine brightly in this job opening:
Bachelor's degree in marketing, business administration, or a related field; MBA or master’s degree preferred
5+ years of work experience in product management, marketing, or commercial marketing with lighting products and/or controls
Proven expertise in product and go-to-market strategies and implementation, pricing, and cross-functional collaboration
Successful in achieving exceptional growth in complex international matrix organizations with deep customer focus and competitor orientation
High degree of technical competence
Able to travel up to 25%
- Must be legally authorized to work in the United States without current or future company sponsorship needs.
Salary: $149,610 - 219,428 based on experience
Bonus: target bonus opportunity - 20%
Benefits Overview: Company subsidized benefits plan offerings that include Medical, Health Savings Account, Dental, 401K retirement plan with company match, Employee Stock Purchase Plan (ESPP), Paid Time Off, including paid vacation, holidays/personal days, tuition reimbursement and products discounts. Ability to purchase supplemental benefits that include supplemental life insurance, dependent life insurance, vision insurance and Accidental Death & Dismemberment insurance, health care flexible spending account and dependent care flexible spending account.
#LI-DC1
Everything we’ll do for you
You can grow a lasting career here. We’ll encourage you, support you, and challenge you. We’ll help you learn and progress in a way that’s right for you, with coaching and mentoring along the way. We’ll listen to you too, because we see and value every one of our 27,000+ people. We believe that a diverse and inclusive workplace fosters creativity, innovation, and a full spectrum of bright ideas. With a global workforce present in 70+ countries, we are dedicated to creating an inclusive environment where every voice is heard and valued, helping us all achieve more together.
Come join us, and together we can light up the future.
About Signify
Through bold discovery and cutting-edge innovation, we lead an industry that is vital for the future of our planet: lighting. Through our leadership in connected lighting and the Internet of Things, we're breaking new ground in data analytics, AI, and smart solutions for homes, offices, cities, and beyond.
At Signify, you can shape tomorrow by building on our incredible 125+ year legacy while working toward even bolder sustainability goals. Our culture of continuous learning, creativity, and commitment to diversity and inclusion empowers you to grow your skills and career.
Join us, and together, we’ll transform our industry, making a lasting difference for brighter lives and a better world.
More about the role
This is an exciting job opportunity for you as a Senior Product Marketing Manager - Complex Environments in Peachtree City, GA, with Cooper Lighting Solutions, a business unit of Signify, the world leader in lighting.
Defines product strategy and plans, translating them into clear specifications for R&D to achieve business results; manages offer performance in collaboration with country and cluster product marketers, including PIPO (Phase In Phase Out), NPI (New Product Introduction), and MIP (Market introduction Planning).
Oversees portfolio life cycle management including introduction, maintenance, rationalization, and pruning. Steers new product development and launch from initial phases through final product introduction, including input for APC (Architecture & Platform Creation) and NPDL (New Product Development and Launch). Defines value propositions based on market and customer insights and consolidates Voice of Customer feedback.
Responsible for product pricing, maintaining price limits, developing strategic pricing for the portfolio, benchmarking competitor product ranges and pricing, and monitoring technical trends and product segment roadmaps. Tracks sales, IGM (Integral Gross Margin), and profitability at product, system, and service levels.
Supports ETO (Engineer-to-Order) and Fast Track developments and provides technical input for commercial tenders; leads cost-down value engineering projects while monitoring ICP (Internal Cost Price) and landed ICOS (Internal Cost of Sales).
Updates launch calendars and roadmaps monthly and maintains product information in relevant tools.
More about you
While we value and appreciate all applicants, we believe that the following experience and skills will be needed to shine brightly in this job opening:
Bachelor's degree in marketing, business administration, or a related field; MBA or master’s degree preferred
5+ years of work experience in product management, marketing, or commercial marketing with lighting products and/or controls
Proven expertise in product and go-to-market strategies and implementation, pricing, and cross-functional collaboration
Successful in achieving exceptional growth in complex international matrix organizations with deep customer focus and competitor orientation
High degree of technical competence
Able to travel up to 25%
- Must be legally authorized to work in the United States without current or future company sponsorship needs.
Salary: $149,610 - 219,428 based on experience
Bonus: target bonus opportunity - 20%
Benefits Overview: Company subsidized benefits plan offerings that include Medical, Health Savings Account, Dental, 401K retirement plan with company match, Employee Stock Purchase Plan (ESPP), Paid Time Off, including paid vacation, holidays/personal days, tuition reimbursement and products discounts. Ability to purchase supplemental benefits that include supplemental life insurance, dependent life insurance, vision insurance and Accidental Death & Dismemberment insurance, health care flexible spending account and dependent care flexible spending account.
#LI-DC1
Everything we’ll do for you
You can grow a lasting career here. We’ll encourage you, support you, and challenge you. We’ll help you learn and progress in a way that’s right for you, with coaching and mentoring along the way. We’ll listen to you too, because we see and value every one of our 27,000+ people. We believe that a diverse and inclusive workplace fosters creativity, innovation, and a full spectrum of bright ideas. With a global workforce present in 70+ countries, we are dedicated to creating an inclusive environment where every voice is heard and valued, helping us all achieve more together.
Come join us, and together we can light up the future.
See All 36 Product Marketing Jobs in Georgia
Find roles in Georgia that match your experience and apply in just a few clicks.
Find Product Marketing JobsProduct Marketing Jobs by City in Georgia
Where Georgia roles are concentrated, by current openings.
Product Marketing Job Market in Georgia
A snapshot from current Georgia openings, updated as new roles post.
Who's Hiring
Top Industries Hiring
- Technology & Software
- Banking & Financial Services
- Consulting & Professional Services
What Georgia Employers Look For
The qualifications that appear most often in product marketing jobs across Georgia.
- Bachelor's degree in marketing, business, or a related field required
- Three or more years of product marketing or product management experience preferred
- Demonstrated ability to develop go-to-market strategy and product positioning
- Proficiency with marketing analytics platforms such as Salesforce or HubSpot
- Strong cross-functional collaboration skills working with product, sales, and design teams
- Experience creating customer-facing content including case studies, battlecards, and launch materials
Product Marketing Jobs in Georgia: Frequently Asked Questions
How do you become a product marketing in Georgia?
Most product marketing roles in Georgia require a bachelor's degree in marketing, business, communications, or a related field, and no state-issued license applies to the role. Georgia employers, particularly in Atlanta's technology and fintech corridors, typically look for candidates who have built a portfolio demonstrating go-to-market execution, product positioning, or launch campaigns. Certifications like Pragmatic Institute's PMC or Product Marketing Alliance credentials are recognized by Georgia hiring managers and can strengthen a candidate's profile.
How much do product marketings make in Georgia?
Product marketings in Georgia earn a median of about $160,760 a year, based on May 2025 Bureau of Labor Statistics wage data, ranging from around $94,390 for the lowest 10% to over $277,180 for the top 10%. Pay rises with experience, specialty, and employer.
Which companies hire product marketings in Georgia?
Employers hiring product marketings in Georgia right now include OneTrust, JumpCloud, and Fanduel, based on current listings on Migrate Mate as of September 2026. Georgia's concentration of technology, financial services, and consumer goods companies in the Atlanta metro means product marketing talent is in demand across both established enterprise employers and fast-growing regional startups.
Which Georgia cities have the most product marketing jobs?
Atlanta, Georgia, and Tucker account for the largest share of product marketing openings in Georgia. Atlanta drives the majority of volume as the state's primary technology, media, and corporate headquarters hub, while Alpharetta has emerged as a significant secondary market anchored by a dense cluster of enterprise software and cybersecurity companies that maintain large marketing functions there.
Are there remote product marketing jobs in Georgia?
Yes, and more than most fields. About 90% of product marketing openings tied to Georgia are remote or hybrid as of September 2026, reflecting how naturally the role translates to distributed work. Strategic and content-heavy responsibilities like competitive research, messaging development, and campaign planning tend to be the most remote-compatible, while roles requiring close in-person collaboration with product and sales teams are more likely to carry an in-office expectation.
How can I get hired as a product marketing in Georgia with little or no experience?
The most realistic entry path is transitioning from a closely adjacent role such as content marketing, product management, or sales enablement, which Georgia employers in the technology and fintech sectors regularly treat as qualifying experience. Companies like Cox Enterprises and NCR Voyix have historically brought in associate product marketers from internal rotations or marketing coordinator roles. Building a portfolio with a self-initiated launch plan, competitive analysis, or positioning document for a real product gives Georgia hiring managers something concrete to evaluate even without formal product marketing titles on a resume.
Where can I find and apply to product marketing jobs in Georgia?
You can find and apply to product marketing jobs in Georgia on Migrate Mate, which lists current Georgia openings across Atlanta, Alpharetta, Savannah, and other markets in the state. Find roles that fit your experience and apply directly to the employers posting them.
See All 36 Product Marketing Jobs in Georgia
Find roles in Georgia that match your experience and apply in just a few clicks.
Find Product Marketing Jobs