Growth Marketing Lead Jobs in New York
Growth Marketing Lead jobs in New York are among the most active in the country, concentrated in fintech, media, e-commerce, and SaaS, with demand at every level from associate growth marketer through senior lead. The heaviest hiring is in New York City, with additional openings in Brooklyn's tech corridor and in Stamford just across the state line drawing from the same talent pool. Major employers with a lasting presence in New York include JPMorgan Chase, Spotify, and ViacomCBS, and the most sought-after specialties are performance marketing, lifecycle and retention strategy, and data-driven acquisition. Find a role that fits below and apply directly.
Find Growth Marketing Lead JobsOverview
Showing 5 of 46+ Growth Marketing Lead jobs
It all started with an idea at Block in 2013. Initially built to take the pain out of peer-to-peer payments, Cash App has gone from a simple product with a single purpose to a dynamic ecosystem, developing unique financial products, including Afterpay/Clearpay, to provide a better way to send, spend, invest, borrow and save to our 50+ million monthly active customers. We want to redefine the world's relationship with money to make it more relatable, instantly available, and universally accessible.
Today, Cash App has thousands of employees working globally across office and remote locations, with a culture geared toward innovation, collaboration and impact. We've been a distributed team since day one, and many of our roles can be done remotely from the countries where Cash App operates. No matter the location, we tailor our experience to ensure our employees are creative, productive, and happy.
The Role
We are seeking a strategic, innovative, and collaborative Growth Marketing Lead to join the B2B Commerce Marketing team. Designed to drive results for Afterpay and Cash App, B2B Growth Marketing sits at the center of Commerce Marketing and acts as an extension to various functional teams, such as Industry Marketing, Content Marketing, Partner Marketing and more. This team constantly partners with Product, Data Science, Sales, and Account Management to generate qualified leads, identify growth opportunities, and execute audience-specific nurture campaigns.
As the Global Lead of B2B Growth Marketing you'll oversee the team responsible for ABX, Demand Generation, MarOps, and Lifecycle Marketing. You'll set the strategy to deepen vertical expansion, drive engagement with our marketing content, and accelerate automation using various AI tools.
We're looking for someone who can bring both sharp execution and big-picture thinking—someone who can build and run a paid performance engine that delivers against immediate business needs, while not being afraid to test new formats/channels in support of a long-term strategic vision. You'll play a pivotal role in shaping the future of Commerce Marketing at Block.
You Will:
- Manage the individuals responsible for ABX, Demand Generation, MarOps, and Lifecycle Marketing, as well as external agency relationships.
- Own the core paid performance program across all channels and manage the Growth Marketing Opex.
- Oversee the planning, execution, and day-to-day optimization of paid performance campaigns designed to drive measurable incremental growth.
- Develop an audience-first approach to our performance media that is rooted in targeting strategy, intent signals, and performance insights.
- Challenge the status quo by proactively identifying testing opportunities, experimenting rapidly with new and existing tactics, and turning successful tests into scalable acquisition engines.
- Build future-proofed roadmaps in collaboration with teams such as Product and Data Science - harnessing experimentation, automation, and AI to remove blockers, speed up execution, and improve performance.
- Collaborate closely with Content Marketing and external agency partners to support the development and execution of insight-led briefs that align with business priorities.
- Maintain a strong understanding of the evolving media, commerce, and marketing landscape—bringing fresh ideas and emerging trends into our strategy to stay ahead of the curve.
You Have:
- Minimum of 8 years of professional experience leading Growth Marketing at Commerce platforms, Fintech, SAAS, or related industries.
- Skilled at influencing cross-functional stakeholders to drive successful business outcomes.
- Proven track record of driving new leads and reducing churn via lifecycle retention strategies.
- Experience with managing Marketing Opex and contracting external agencies.
- You're solutions-oriented and highly collaborative, acting as a business owner to drive results.
- You have the mentality that no job is too big or too small.
We're working to build a more inclusive economy where our customers have equal access to opportunity, and we strive to live by these same values in building our workplace. Block is an equal opportunity employer evaluating all employees and job applicants without regard to identity or any legally protected class. We will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and “fair chance” ordinances.
We believe in being fair, and are committed to an inclusive interview experience, including providing reasonable accommodations to disabled applicants throughout the recruitment process. We encourage applicants to share any needed accommodations with their recruiter, who will treat these requests as confidentially as possible.
While there is no specific deadline to apply for this role, U.S. roles are typically open for an average of 55 days before being filled by a successful candidate. Please refer to the date listed at the top of this job page for when this role was first posted.
Block takes a market-based approach to pay, and pay may vary depending on your location. U.S. locations are categorized into one of four zones based on a cost of labor index for that geographic area. The successful candidate’s starting pay will be determined based on job-related skills, experience, qualifications, work location, and market conditions. These ranges may be modified in the future.
Zone A:
$180,000—$270,000 USD
Zone B:
$167,400—$251,200 USD
Zone C:
$158,400—$237,600 USD
Zone D:
$149,400—$224,200 USD
Application Guidelines
Candidates may submit up to 9 active applications within a 60-day period. Reapplications to the same role are accepted 90 days after a previous application has been reviewed.
Use of AI in Our Hiring Process
We may use automated AI tools to evaluate job applications for efficiency and consistency. These tools comply with local regulations, including bias audits, and we handle all personal data in accordance with state and local privacy laws.
Contact us here with hiring practice or data usage questions.
Every benefit we offer is designed with one goal: empowering you to do the best work of your career while building the life you want. Remote work, medical insurance, flexible time off, retirement savings plans, and modern family planning are just some of our offering.
Block, Inc. (NYSE: XYZ) builds technology to increase access to the global economy. Each of our brands unlocks different aspects of the economy for more people. Square makes commerce and financial services accessible to sellers. Cash App is the easy way to spend, send, and store money. Afterpay is transforming the way customers manage their spending over time. TIDAL is a music platform that empowers artists to thrive as entrepreneurs. Bitkey is a simple self-custody wallet built for bitcoin. Proto is a suite of bitcoin mining products and services. Together, we’re helping build a financial system that is open to everyone.
It all started with an idea at Block in 2013. Initially built to take the pain out of peer-to-peer payments, Cash App has gone from a simple product with a single purpose to a dynamic ecosystem, developing unique financial products, including Afterpay/Clearpay, to provide a better way to send, spend, invest, borrow and save to our 50+ million monthly active customers. We want to redefine the world's relationship with money to make it more relatable, instantly available, and universally accessible.
Today, Cash App has thousands of employees working globally across office and remote locations, with a culture geared toward innovation, collaboration and impact. We've been a distributed team since day one, and many of our roles can be done remotely from the countries where Cash App operates. No matter the location, we tailor our experience to ensure our employees are creative, productive, and happy.
The Role
We are seeking a strategic, innovative, and collaborative Growth Marketing Lead to join the B2B Commerce Marketing team. Designed to drive results for Afterpay and Cash App, B2B Growth Marketing sits at the center of Commerce Marketing and acts as an extension to various functional teams, such as Industry Marketing, Content Marketing, Partner Marketing and more. This team constantly partners with Product, Data Science, Sales, and Account Management to generate qualified leads, identify growth opportunities, and execute audience-specific nurture campaigns.
As the Global Lead of B2B Growth Marketing you'll oversee the team responsible for ABX, Demand Generation, MarOps, and Lifecycle Marketing. You'll set the strategy to deepen vertical expansion, drive engagement with our marketing content, and accelerate automation using various AI tools.
We're looking for someone who can bring both sharp execution and big-picture thinking—someone who can build and run a paid performance engine that delivers against immediate business needs, while not being afraid to test new formats/channels in support of a long-term strategic vision. You'll play a pivotal role in shaping the future of Commerce Marketing at Block.
You Will:
- Manage the individuals responsible for ABX, Demand Generation, MarOps, and Lifecycle Marketing, as well as external agency relationships.
- Own the core paid performance program across all channels and manage the Growth Marketing Opex.
- Oversee the planning, execution, and day-to-day optimization of paid performance campaigns designed to drive measurable incremental growth.
- Develop an audience-first approach to our performance media that is rooted in targeting strategy, intent signals, and performance insights.
- Challenge the status quo by proactively identifying testing opportunities, experimenting rapidly with new and existing tactics, and turning successful tests into scalable acquisition engines.
- Build future-proofed roadmaps in collaboration with teams such as Product and Data Science - harnessing experimentation, automation, and AI to remove blockers, speed up execution, and improve performance.
- Collaborate closely with Content Marketing and external agency partners to support the development and execution of insight-led briefs that align with business priorities.
- Maintain a strong understanding of the evolving media, commerce, and marketing landscape—bringing fresh ideas and emerging trends into our strategy to stay ahead of the curve.
You Have:
- Minimum of 8 years of professional experience leading Growth Marketing at Commerce platforms, Fintech, SAAS, or related industries.
- Skilled at influencing cross-functional stakeholders to drive successful business outcomes.
- Proven track record of driving new leads and reducing churn via lifecycle retention strategies.
- Experience with managing Marketing Opex and contracting external agencies.
- You're solutions-oriented and highly collaborative, acting as a business owner to drive results.
- You have the mentality that no job is too big or too small.
We're working to build a more inclusive economy where our customers have equal access to opportunity, and we strive to live by these same values in building our workplace. Block is an equal opportunity employer evaluating all employees and job applicants without regard to identity or any legally protected class. We will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and “fair chance” ordinances.
We believe in being fair, and are committed to an inclusive interview experience, including providing reasonable accommodations to disabled applicants throughout the recruitment process. We encourage applicants to share any needed accommodations with their recruiter, who will treat these requests as confidentially as possible.
While there is no specific deadline to apply for this role, U.S. roles are typically open for an average of 55 days before being filled by a successful candidate. Please refer to the date listed at the top of this job page for when this role was first posted.
Block takes a market-based approach to pay, and pay may vary depending on your location. U.S. locations are categorized into one of four zones based on a cost of labor index for that geographic area. The successful candidate’s starting pay will be determined based on job-related skills, experience, qualifications, work location, and market conditions. These ranges may be modified in the future.
Zone A:
$180,000—$270,000 USD
Zone B:
$167,400—$251,200 USD
Zone C:
$158,400—$237,600 USD
Zone D:
$149,400—$224,200 USD
Application Guidelines
Candidates may submit up to 9 active applications within a 60-day period. Reapplications to the same role are accepted 90 days after a previous application has been reviewed.
Use of AI in Our Hiring Process
We may use automated AI tools to evaluate job applications for efficiency and consistency. These tools comply with local regulations, including bias audits, and we handle all personal data in accordance with state and local privacy laws.
Contact us here with hiring practice or data usage questions.
Every benefit we offer is designed with one goal: empowering you to do the best work of your career while building the life you want. Remote work, medical insurance, flexible time off, retirement savings plans, and modern family planning are just some of our offering.
Block, Inc. (NYSE: XYZ) builds technology to increase access to the global economy. Each of our brands unlocks different aspects of the economy for more people. Square makes commerce and financial services accessible to sellers. Cash App is the easy way to spend, send, and store money. Afterpay is transforming the way customers manage their spending over time. TIDAL is a music platform that empowers artists to thrive as entrepreneurs. Bitkey is a simple self-custody wallet built for bitcoin. Proto is a suite of bitcoin mining products and services. Together, we’re helping build a financial system that is open to everyone.
See All 46 Growth Marketing Lead Jobs in New York
Find roles in New York that match your experience and apply in just a few clicks.
Find Growth Marketing Lead JobsGrowth Marketing Lead Jobs by City in New York
Where New York roles are concentrated, by current openings.
Growth Marketing Lead Job Market in New York
A snapshot from current New York openings, updated as new roles post.
Who's Hiring
- Ralph Lauren4
- Citi3
- Gen Digital2
- LangChain2
- Pinterest2
Top Industries Hiring
- Technology & Software23
- Retail6
- Banking & Financial Services4
- Consulting & Professional Services4
- Investment & Asset Management3
What New York Employers Look For
The qualifications that appear most often in growth marketing lead jobs across New York.
- Bachelor's degree in marketing, business, or a related analytical field
- Proven experience owning growth funnels across paid, organic, and lifecycle channels
- Proficiency with analytics platforms such as Google Analytics, Amplitude, or Mixpanel
- Hands-on experience running A/B tests and interpreting statistically significant results
- Strong cross-functional collaboration skills with product, engineering, and data teams
- Experience with CRM and marketing automation tools such as HubSpot or Braze
Growth Marketing Lead Jobs in New York: Frequently Asked Questions
How do you become a growth marketing lead in New York?
Growth marketing lead is not a licensed profession in New York, so there is no state-issued credential required to work in the role. Most New York employers expect a bachelor's degree in marketing, business, economics, or a quantitative field, combined with hands-on channel ownership experience. Earning recognized certifications in Google Ads, Meta Blueprint, or HubSpot strengthens a candidate's profile considerably in the competitive New York market.
How much do growth marketing leads make in New York?
Growth marketing leads in New York earn a median of about $181,200 a year, based on May 2025 Bureau of Labor Statistics wage data, ranging from around $104,140 for the lowest 10% to over $324,310 for the top 10%. Pay rises with experience, specialty, and employer.
Which companies hire growth marketing leads in New York?
Employers hiring growth marketing leads in New York right now include Ralph Lauren, Citi, and Gen Digital, based on current listings on Migrate Mate as of June 2026. New York's dense concentration of fintech firms, media companies, and direct-to-consumer brands makes it one of the most consistent markets for growth marketing hiring in the United States.
Which New York cities have the most growth marketing lead jobs?
New York, New York City, and Bridgewater have the most growth marketing lead openings in New York. New York City dominates because it is home to the largest cluster of SaaS companies, media groups, and consumer brands that rely heavily on growth functions, while Brooklyn and secondary metros benefit from spillover hiring and remote-compatible roles tied to those same Manhattan-headquartered employers.
Are there remote growth marketing lead jobs in New York?
Yes, and more than most fields. About 50% of growth marketing lead openings tied to New York are remote or hybrid as of June 2026, reflecting the fully digital nature of the work. Performance marketing, SEO strategy, and lifecycle automation are the sub-functions most consistently offered on a remote or hybrid basis by New York employers.
How can I get hired as a growth marketing lead in New York with little or no experience?
The most realistic entry path is landing a growth marketing coordinator or associate role at a New York startup or mid-size e-commerce brand, where smaller teams give junior staff direct channel ownership quickly. Large New York employers like Spotify and major fintech firms run structured associate rotational programs worth targeting. Building a portfolio of self-run paid campaigns or demonstrable SEO results, even from personal projects, consistently moves candidates past the experience filter at New York companies.
Where can I find and apply to growth marketing lead jobs in New York?
You can find and apply to growth marketing lead jobs in New York on Migrate Mate, which lists current New York openings updated in real time. Find roles that match your background and apply directly to each one. No signup is needed to search and review listings.
See All 46 Growth Marketing Lead Jobs in New York
Find roles in New York that match your experience and apply in just a few clicks.
Find Growth Marketing Lead Jobs