Brand Marketing Jobs in Washington
Brand Marketing jobs in Washington are in high demand, with the state's tech-heavy economy, consumer goods sector, and outdoor and lifestyle industry creating consistent openings at levels from coordinator to director. Seattle, Bellevue, and Redmond anchor most of the hiring, where major employers like Microsoft, Amazon, and REI maintain large marketing teams. The most sought-after specializations are digital brand strategy, content and social media leadership, and integrated campaign management. Find a role that fits below and apply directly.
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This is a hands-on, cross-functional role. You'll lead media plan execution, shape creative strategy in real time, and act as the connective tissue between our internal teams and agency partners. You'll also bring a sharp cultural instinct — helping the Kindle brand show up in the moments and spaces that matter most to our customers.
Key job responsibilities
- Lead elements of media plan execution including variant mapping, comms planning, and real-time creative optimization strategy
- Translate business signals from established review meetings into proactive marketing recommendations that support business goals
- Liaise across sales, Amazon-owned surfaces, organic social, and media teams to find synergies, maximize creative value, and drive campaign impact
- Support management of media and influencer agency partners
- Partner with PR and organic social teams to bring key consumer messages to life across channels
- Champion campaign work cross-functionally — communicate strategy clearly and early to stakeholders upstream
- Act as a culture curator: proactively identify ways the Fire Tablets brand can participate in and shape culture against our customers' priority passion points
- Up to 15% domestic travel (e.g., agency on-sites, shoots, brand activations)
A day in the life
Morning — Creative Performance Review You lead a cross-functional meeting with the Amazon.com team. You identify the top-performing asset and recommend it for Amazon.com. You align the room and own next steps.
Midday — Media Optimization You run the weekly optimization session with the agency. You direct spend toward top-performing channels and own the rationale.
Afternoon — Monthly Business Review You sit in on the MBR where sales shares last month's performance. A Kindle feature is outperforming. You connect the dots and brief the social team to produce more content around it. You don't wait to be told.
About the team
The Amazon Devices Outbound Marketing team is a team of 5 responsible for driving brand creative campaigns that support key business priorities across Kindle, Fire tablets, and Kids+. We work across paid digital, paid social, influencer, brand partnerships, and brand activations — partnering closely with sales, organic social, PR, and media teams. We're building something from the ground up, which means you'll have real ownership and a seat at the table from day one.
BASIC QUALIFICATIONS
- 4+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience building and optimizing multiple, simultaneous marketing campaigns
- Experience managing or working within cross-functional marketing and creative teams
- Experience delivering paid media campaigns spanning TV, print ads and digital/social channels
PREFERRED QUALIFICATIONS
- Experience in digital marketing and content production timelines and process
- Experience using integrated campaigns to solve brand/business challenges
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.
USA, WA, Seattle - 82,700.00 - 137,900.00 USD annually
DESCRIPTION
This is a hands-on, cross-functional role. You'll lead media plan execution, shape creative strategy in real time, and act as the connective tissue between our internal teams and agency partners. You'll also bring a sharp cultural instinct — helping the Kindle brand show up in the moments and spaces that matter most to our customers.
Key job responsibilities
- Lead elements of media plan execution including variant mapping, comms planning, and real-time creative optimization strategy
- Translate business signals from established review meetings into proactive marketing recommendations that support business goals
- Liaise across sales, Amazon-owned surfaces, organic social, and media teams to find synergies, maximize creative value, and drive campaign impact
- Support management of media and influencer agency partners
- Partner with PR and organic social teams to bring key consumer messages to life across channels
- Champion campaign work cross-functionally — communicate strategy clearly and early to stakeholders upstream
- Act as a culture curator: proactively identify ways the Fire Tablets brand can participate in and shape culture against our customers' priority passion points
- Up to 15% domestic travel (e.g., agency on-sites, shoots, brand activations)
A day in the life
Morning — Creative Performance Review You lead a cross-functional meeting with the Amazon.com team. You identify the top-performing asset and recommend it for Amazon.com. You align the room and own next steps.
Midday — Media Optimization You run the weekly optimization session with the agency. You direct spend toward top-performing channels and own the rationale.
Afternoon — Monthly Business Review You sit in on the MBR where sales shares last month's performance. A Kindle feature is outperforming. You connect the dots and brief the social team to produce more content around it. You don't wait to be told.
About the team
The Amazon Devices Outbound Marketing team is a team of 5 responsible for driving brand creative campaigns that support key business priorities across Kindle, Fire tablets, and Kids+. We work across paid digital, paid social, influencer, brand partnerships, and brand activations — partnering closely with sales, organic social, PR, and media teams. We're building something from the ground up, which means you'll have real ownership and a seat at the table from day one.
BASIC QUALIFICATIONS
- 4+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience building and optimizing multiple, simultaneous marketing campaigns
- Experience managing or working within cross-functional marketing and creative teams
- Experience delivering paid media campaigns spanning TV, print ads and digital/social channels
PREFERRED QUALIFICATIONS
- Experience in digital marketing and content production timelines and process
- Experience using integrated campaigns to solve brand/business challenges
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.
USA, WA, Seattle - 82,700.00 - 137,900.00 USD annually
See All 5 Brand Marketing Jobs in Washington
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Find Brand Marketing JobsBrand Marketing Jobs by City in Washington
Where Washington roles are concentrated, by current openings.
Brand Marketing Job Market in Washington
A snapshot from current Washington openings, updated as new roles post.
Who's Hiring
What Washington Employers Look For
The qualifications that appear most often in brand marketing jobs across Washington.
- Bachelor's degree in marketing, communications, or a closely related field required
- Demonstrated experience developing and executing brand strategy across multiple channels
- Proficiency with marketing analytics platforms and performance measurement tools
- Strong portfolio showing brand campaigns, creative direction, or go-to-market launches
- Experience collaborating with cross-functional teams including product, design, and sales
- Familiarity with digital advertising platforms such as Google Ads and Meta Business Suite
Brand Marketing Jobs in Washington: Frequently Asked Questions
How do you become a brand marketing professional in Washington?
Brand marketing roles in Washington do not require a state-issued license. Most employers expect a bachelor's degree in marketing, communications, advertising, or business, and Washington's competitive market means hands-on experience or a strong portfolio carries significant weight. Many candidates build their path through agency work, in-house coordinator roles, or marketing programs at Washington universities before moving into brand-focused positions.
Which companies hire brand marketings in Washington?
Companies currently hiring brand marketings in Washington include Tin Can, Amazon, and Providence, per current listings on Migrate Mate as of September 2026. Washington's concentration of global tech firms, consumer brands, and retail headquarters means brand marketing talent is recruited across a wider range of industries than most states.
Which Washington cities have the most brand marketing jobs?
Seattle, Renton, and Everett have the most brand marketing openings in Washington. Seattle drives the largest share, anchored by its density of tech giants, retail headquarters, and consumer lifestyle brands, while Bellevue and Redmond reflect the deep marketing presence of Microsoft and the broader Eastside tech corridor.
Are there remote brand marketing jobs in Washington?
Yes, and more than most fields. About 100% of brand marketing openings tied to Washington are remote or hybrid as of September 2026, reflecting how much of the work centers on strategy, content, and digital execution rather than on-site production. Roles focused on brand strategy, copywriting, and social media management tend to offer the most location flexibility.
How can I get hired as a brand marketing professional in Washington with little or no experience?
The most realistic entry path is through a marketing coordinator or brand associate role at a Washington-based consumer or tech company. Large employers like Amazon and REI run structured associate and rotational marketing programs that welcome early-career candidates. Adjacent roles in content creation, social media coordination, or marketing operations are common stepping stones, and building a portfolio of real or spec campaigns gives candidates a concrete edge in Washington's competitive hiring pool.
Where can I find and apply to brand marketing jobs in Washington?
You can find and apply to brand marketing jobs in Washington on Migrate Mate, which lists current Washington openings. Find roles that fit your experience and apply directly.
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