Field Marketing Associate Jobs in North Carolina
Field Marketing Associate jobs in North Carolina are concentrated in Charlotte, Raleigh, and the Research Triangle, where companies across financial services, technology, and consumer goods maintain regional sales and marketing operations. Employers such as Bank of America, Lowe's, and Red Hat regularly seek field marketing associates to drive brand activation, territory campaigns, and channel partner programs. Demand is strongest for candidates with event execution, retail merchandising, and B2B lead generation experience, and openings range from entry-level coordinator roles to senior field marketing positions. See the openings below and apply to the ones that match your experience.
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Showing 5 of 28+ Field Marketing Associate jobs
Pure Fishing is a global leader in the fishing tackle industry, with a portfolio of iconic brands that includes Abu Garcia®, Berkley®, Fenwick®, Frabill®, PENN®, Pflueger®, Plano®, Savage Gear®, Shakespeare®, SpiderWire®, Ugly Stik®, and many more. The brands that came together to form Pure Fishing were founded by inventors and innovators responsible for many of the advancements in the fishing tackle industry that anglers worldwide benefit from today. Our team of industry-leading experts and our global network of operations and innovation hubs strive to find those next innovations and produce world-class products designed to delight our consumers, strengthen business for our customers, and build love for our brands globally.
But to us fishing is not just about business, it is about time shared with family and friends, for some the peace derived from time on the water or for others the thrill of the battle and satisfaction of the earned triumph, and for all that feeling you get with every catch. We are a passionate team hungry to win while dedicated to creating memorable experiences with our brands and products and helping anglers everywhere have more fun catching more fish. We want your next day on the water to be your best day on the water. At Pure Fishing we have high expectations for Execution, we strive to Empower our people every day, expect and encourage Authenticity.
Field Marketing Specialist- SALTWATER
Know saltwater fishing gear and love helping others get the most out of it? Bring that knowledge to Pure Fishing as a Field Marketing Specialist. You’ll connect with anglers, retail teams, and industry partners through hands-on product demonstrations, in-store support, and events that bring our brands to life. From explaining the right tackle for a target species to helping a dealer showcase new products, you’ll turn your fishing experience into stronger customer relationships and product excitement.
This is a traveling position requiring approximately 80% travel, including frequent overnight trips and weekend events.
What will you do?
- Bring Our Products to Life – Lead hands-on product demonstrations and explain saltwater fishing equipment, techniques, and applications in ways that connect with anglers and retail associates.
- Represent Our Brands – Engage consumers and customers at trade shows, fishing events, retail locations, and major consumer shows. Build relationships, answer product questions, and help anglers choose equipment that fits their needs.
- Execute Memorable Events – Plan and coordinate assigned events, including ICAST and regional shows. Manage logistics, product displays, promotional materials, vendor coordination, setup, and on-site execution.
- Support Our Retail Partners – Deliver product training, improve merchandising and product presentation, and execute account-specific promotions that support sales and strengthen our presence in stores.
- Partner with Sales & Marketing – Coordinate field activities with sales priorities, product launches, and national marketing plans. Share local opportunities and help tailor programs to specific accounts and markets.
- Bring Back Field Insights – Gather feedback from anglers, dealers, and retail teams on product performance, fishing trends, and competitor activity. Turn those observations into practical recommendations.
- Track Results & Resources – Manage assigned budgets, event materials, and demonstration equipment. Report on participation, customer feedback, sales opportunities, and results to improve future activities.
You’re a knowledgeable saltwater angler who enjoys talking gear, teaching others, and building relationships. You can confidently explain how products perform in real fishing situations and adapt your approach for an experienced captain, a retail associate, or someone new to the sport. You’re organized, comfortable working independently, and ready for a role that keeps you on the road.
- Strong, hands-on saltwater fishing experience and equipment knowledge are required. You understand rods, reels, line, terminal tackle, and lures, and can explain how to match equipment to target species, techniques, and conditions.
- Two or more years of related experience in field marketing, fishing or outdoor retail, sales, product training, events, or a similar customer-facing role preferred.
- Confident presentation and communication skills, with the ability to demonstrate products, train groups, and build enthusiasm for our brands.
- Strong planning and follow-through, including the ability to coordinate travel, event schedules, materials, and expenses.
- A practical understanding of retail merchandising, promotions, and how product education supports sales.
- Proficiency with Microsoft Word, Excel, and PowerPoint.
- Bachelor’s degree in Marketing, Business, Communications, or a related field preferred; equivalent relevant experience welcomed.
- Ability and willingness to travel approximately 80% of the time, including frequent overnight travel and weekend events.
Pure Fishing is a global leader in the fishing tackle industry, with a portfolio of iconic brands that includes Abu Garcia®, Berkley®, Fenwick®, Frabill®, PENN®, Pflueger®, Plano®, Savage Gear®, Shakespeare®, SpiderWire®, Ugly Stik®, and many more. The brands that came together to form Pure Fishing were founded by inventors and innovators responsible for many of the advancements in the fishing tackle industry that anglers worldwide benefit from today. Our team of industry-leading experts and our global network of operations and innovation hubs strive to find those next innovations and produce world-class products designed to delight our consumers, strengthen business for our customers, and build love for our brands globally.
But to us fishing is not just about business, it is about time shared with family and friends, for some the peace derived from time on the water or for others the thrill of the battle and satisfaction of the earned triumph, and for all that feeling you get with every catch. We are a passionate team hungry to win while dedicated to creating memorable experiences with our brands and products and helping anglers everywhere have more fun catching more fish. We want your next day on the water to be your best day on the water. At Pure Fishing we have high expectations for Execution, we strive to Empower our people every day, expect and encourage Authenticity.
Field Marketing Specialist- SALTWATER
Know saltwater fishing gear and love helping others get the most out of it? Bring that knowledge to Pure Fishing as a Field Marketing Specialist. You’ll connect with anglers, retail teams, and industry partners through hands-on product demonstrations, in-store support, and events that bring our brands to life. From explaining the right tackle for a target species to helping a dealer showcase new products, you’ll turn your fishing experience into stronger customer relationships and product excitement.
This is a traveling position requiring approximately 80% travel, including frequent overnight trips and weekend events.
What will you do?
- Bring Our Products to Life – Lead hands-on product demonstrations and explain saltwater fishing equipment, techniques, and applications in ways that connect with anglers and retail associates.
- Represent Our Brands – Engage consumers and customers at trade shows, fishing events, retail locations, and major consumer shows. Build relationships, answer product questions, and help anglers choose equipment that fits their needs.
- Execute Memorable Events – Plan and coordinate assigned events, including ICAST and regional shows. Manage logistics, product displays, promotional materials, vendor coordination, setup, and on-site execution.
- Support Our Retail Partners – Deliver product training, improve merchandising and product presentation, and execute account-specific promotions that support sales and strengthen our presence in stores.
- Partner with Sales & Marketing – Coordinate field activities with sales priorities, product launches, and national marketing plans. Share local opportunities and help tailor programs to specific accounts and markets.
- Bring Back Field Insights – Gather feedback from anglers, dealers, and retail teams on product performance, fishing trends, and competitor activity. Turn those observations into practical recommendations.
- Track Results & Resources – Manage assigned budgets, event materials, and demonstration equipment. Report on participation, customer feedback, sales opportunities, and results to improve future activities.
You’re a knowledgeable saltwater angler who enjoys talking gear, teaching others, and building relationships. You can confidently explain how products perform in real fishing situations and adapt your approach for an experienced captain, a retail associate, or someone new to the sport. You’re organized, comfortable working independently, and ready for a role that keeps you on the road.
- Strong, hands-on saltwater fishing experience and equipment knowledge are required. You understand rods, reels, line, terminal tackle, and lures, and can explain how to match equipment to target species, techniques, and conditions.
- Two or more years of related experience in field marketing, fishing or outdoor retail, sales, product training, events, or a similar customer-facing role preferred.
- Confident presentation and communication skills, with the ability to demonstrate products, train groups, and build enthusiasm for our brands.
- Strong planning and follow-through, including the ability to coordinate travel, event schedules, materials, and expenses.
- A practical understanding of retail merchandising, promotions, and how product education supports sales.
- Proficiency with Microsoft Word, Excel, and PowerPoint.
- Bachelor’s degree in Marketing, Business, Communications, or a related field preferred; equivalent relevant experience welcomed.
- Ability and willingness to travel approximately 80% of the time, including frequent overnight travel and weekend events.
See All 28 Field Marketing Associate Jobs in North Carolina
Find roles in North Carolina that match your experience and apply in just a few clicks.
Find JobsField Marketing Associate Jobs by City in North Carolina
Where North Carolina roles are concentrated, by current openings.
Field Marketing Associate Job Market in North Carolina
A snapshot from current North Carolina openings, updated as new roles post.
Who's Hiring
Top Industries Hiring
- Distribution & Wholesale
What North Carolina Employers Look For
The qualifications that appear most often in field marketing associate jobs across North Carolina.
- Bachelor's degree in marketing, business, or a related field from an accredited institution
- One or more years of field marketing, brand ambassador, or territory sales experience
- Demonstrated ability to plan and execute local events, activations, or product demonstrations
- Proficiency with CRM platforms and marketing automation tools such as Salesforce or HubSpot
- Valid driver's license and willingness to travel regularly within an assigned North Carolina territory
- Strong written and verbal communication skills for collaborating with regional sales teams
Field Marketing Associate Jobs in North Carolina: Frequently Asked Questions
How do you become a field marketing associate in North Carolina?
Most field marketing associate roles in North Carolina require a bachelor's degree in marketing, communications, business, or a related field, though no state-issued license is required for this role. Employers across Charlotte's financial corridor and the Research Triangle tech sector typically look for candidates who combine classroom training with hands-on experience gained through internships, campus marketing programs, or brand ambassador work while in school.
Which companies hire field marketing associates in North Carolina?
Companies currently hiring field marketing associates in North Carolina include Nothing Bundt Cakes, Chervon North America, and 2020 Companies, per current listings on Migrate Mate as of November 2026. North Carolina's mix of Fortune 500 headquarters in Charlotte, major technology firms in the Research Triangle, and a growing retail and logistics sector in the Triad means openings appear across a wide range of industries throughout the state.
Which North Carolina cities have the most field marketing associate jobs?
Charlotte, North Carolina, and Concord account for the largest share of field marketing associate openings in North Carolina. Charlotte drives volume through its concentration of financial services, retail headquarters, and consumer brands, while Raleigh and Durham attract openings tied to the Research Triangle's technology and life sciences employers, and Greensboro and Winston-Salem contribute roles connected to the region's logistics, manufacturing, and healthcare organizations.
Are there remote field marketing associate jobs in North Carolina?
Yes, but they're rare. Field marketing is by nature an in-person, territory-based discipline centered on events, retail activations, and face-to-face channel work, so fully remote roles are the exception rather than the rule. About 26% of field marketing associate openings tied to North Carolina are remote or hybrid as of November 2026, and those positions typically focus on campaign coordination, reporting, and content localization rather than direct field execution.
How can I get hired as a field marketing associate in North Carolina with little or no experience?
The most realistic entry path is applying to brand ambassador, marketing coordinator, or sales support roles at large North Carolina employers and retailers, which regularly hire candidates without prior field experience. Companies headquartered in Charlotte and the Research Triangle, including consumer goods firms and regional banks, often run structured rotational or associate marketing programs for new graduates. Building a portfolio of event or campaign work through university organizations, local nonprofits, or freelance activations can give candidates a measurable edge in the application process.
Where can I find and apply to field marketing associate jobs in North Carolina?
You can find and apply to field marketing associate jobs in North Carolina on Migrate Mate, which lists current openings across Charlotte, Raleigh, and other markets in the state. Search the listings to find roles that match your background, experience level, and preferred territory, then apply directly to the ones that fit.
See All 28 Field Marketing Associate Jobs in North Carolina
Find roles in North Carolina that match your experience and apply in just a few clicks.
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