Marketing Lead Jobs in New York
Marketing Lead jobs in New York are among the most actively recruited in the country, concentrated in advertising, consumer goods, financial services, media, and technology sectors that define the New York economy. The bulk of openings sit in New York City, with additional hiring in Albany and White Plains, and employers like NBCUniversal, Pfizer, and JPMorgan Chase consistently bring on marketing leads across brand management, digital growth, and content strategy. Demand runs from mid-level managers overseeing campaign teams to senior leads driving full-funnel strategy across major accounts. Scan the live roles below and apply to whichever ones fit.
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Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together.
The Company operates Snapchat , a visual messaging app that enhances your relationships with friends, family, and the world, and Specs Inc. , a wholly-owned subsidiary dedicated to making computing more human, in addition to Bitmoji , Saturn, and other digital services.
The Product Marketing team uses creativity, market research, and insights to optimize and inspire marketing efforts and roadmaps for products across Snap Inc. This team of Product Marketers works in a highly collaborative environment to deliver go-to-market efforts and strategies to demonstrate the role that Snapchat plays in the lives of our community and helps businesses grow.
We’re looking for a Lead Product Marketing Manager - Measurement at Snap, Inc!
What you'll do
- Own global product marketing strategy for Snap’s measurement solutions, with a primary focus on first-party measurement (e.g., Conversion Lift) and a secondary focus on signal and 3P measurement solutions.
- Shape measurement product strategy and roadmaps by translating advertiser feedback, industry trends, and competitive insights into product priorities and opportunities for differentiation.
- Define positioning, messaging, and thought leadership that strengthen Snap’s measurement value proposition, advertiser confidence, and market competitiveness.
- Lead global go-to-market strategy and execution, partnering with Product, Engineering, Sales, Marketing Science, Solutions Engineering, and Customer Support to drive launches, seller readiness, and adoption.
Knowledge, Skills & Abilities
- Strong understanding of digital advertising and advertiser measurement needs.
- Demonstrated ability to influence product strategy and roadmaps through advertiser insights, competitive analysis, and sound commercial judgment.
- Ability to translate complex technical products into clear, differentiated advertiser value.
- Proven cross-functional leadership across Product, Engineering, and Sales.
- Excellent analytical and communication skills; self-directed with strong ownership and judgment.
Minimum Qualifications
- BS/BA degree or equivalent years of experience
- 8+ years of experience in product marketing, product strategy, or other relevant digital advertising roles
Preferred Qualifications
- Product marketing or product strategy experience with advertising products at scale in a technology company
- Hands-on experience with digital ads measurement, including lift, attribution, incrementality, or signal solutions
- Third-party measurement expertise or thought leadership in the space
"Default Together" Policy at Snap: At Snap Inc. we believe that being together in person helps us build our culture faster, reinforce our values, and serve our community, customers and partners better through dynamic collaboration. To reflect this, we practice a “default together” approach and expect our team members to work in an office 4+ days per week.
At Snap, we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. EOE, including disability/vets.
We are an Equal Opportunity Employer and will consider qualified applicants with criminal histories in a manner consistent with applicable law (by example, the requirements of the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, where applicable).
Our Benefits : Snap Inc. is its own community, so we’ve got your back! We do our best to make sure you and your loved ones have everything you need to be happy and healthy, on your own terms. Our benefits are built around your needs and include paid parental leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap’s long-term success!
Compensation
In the United States, work locations are assigned a pay zone which determines the salary range for the position. The successful candidate’s starting pay will be determined based on job-related skills, experience, qualifications, work location, and market conditions. The starting pay may be negotiable within the salary range for the position. These pay zones may be modified in the future.
Zone A (CA, WA, NYC) :
The base salary range for this position is $190,000-$284,000 annually.Zone B :
The base salary range for this position is $181,000-$270,000 annually.Zone C :
The base salary range for this position is $162,000-$241,000 annually. This position is eligible for equity in the form of RSUs.If you believe this job description is missing required pay transparency information, please submit a report through this form : Job Description Pay Range Disclosure .
Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together.
The Company operates Snapchat , a visual messaging app that enhances your relationships with friends, family, and the world, and Specs Inc. , a wholly-owned subsidiary dedicated to making computing more human, in addition to Bitmoji , Saturn, and other digital services.
The Product Marketing team uses creativity, market research, and insights to optimize and inspire marketing efforts and roadmaps for products across Snap Inc. This team of Product Marketers works in a highly collaborative environment to deliver go-to-market efforts and strategies to demonstrate the role that Snapchat plays in the lives of our community and helps businesses grow.
We’re looking for a Lead Product Marketing Manager - Measurement at Snap, Inc!
What you'll do
- Own global product marketing strategy for Snap’s measurement solutions, with a primary focus on first-party measurement (e.g., Conversion Lift) and a secondary focus on signal and 3P measurement solutions.
- Shape measurement product strategy and roadmaps by translating advertiser feedback, industry trends, and competitive insights into product priorities and opportunities for differentiation.
- Define positioning, messaging, and thought leadership that strengthen Snap’s measurement value proposition, advertiser confidence, and market competitiveness.
- Lead global go-to-market strategy and execution, partnering with Product, Engineering, Sales, Marketing Science, Solutions Engineering, and Customer Support to drive launches, seller readiness, and adoption.
Knowledge, Skills & Abilities
- Strong understanding of digital advertising and advertiser measurement needs.
- Demonstrated ability to influence product strategy and roadmaps through advertiser insights, competitive analysis, and sound commercial judgment.
- Ability to translate complex technical products into clear, differentiated advertiser value.
- Proven cross-functional leadership across Product, Engineering, and Sales.
- Excellent analytical and communication skills; self-directed with strong ownership and judgment.
Minimum Qualifications
- BS/BA degree or equivalent years of experience
- 8+ years of experience in product marketing, product strategy, or other relevant digital advertising roles
Preferred Qualifications
- Product marketing or product strategy experience with advertising products at scale in a technology company
- Hands-on experience with digital ads measurement, including lift, attribution, incrementality, or signal solutions
- Third-party measurement expertise or thought leadership in the space
"Default Together" Policy at Snap: At Snap Inc. we believe that being together in person helps us build our culture faster, reinforce our values, and serve our community, customers and partners better through dynamic collaboration. To reflect this, we practice a “default together” approach and expect our team members to work in an office 4+ days per week.
At Snap, we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. EOE, including disability/vets.
We are an Equal Opportunity Employer and will consider qualified applicants with criminal histories in a manner consistent with applicable law (by example, the requirements of the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, where applicable).
Our Benefits : Snap Inc. is its own community, so we’ve got your back! We do our best to make sure you and your loved ones have everything you need to be happy and healthy, on your own terms. Our benefits are built around your needs and include paid parental leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap’s long-term success!
Compensation
In the United States, work locations are assigned a pay zone which determines the salary range for the position. The successful candidate’s starting pay will be determined based on job-related skills, experience, qualifications, work location, and market conditions. The starting pay may be negotiable within the salary range for the position. These pay zones may be modified in the future.
Zone A (CA, WA, NYC) :
The base salary range for this position is $190,000-$284,000 annually.Zone B :
The base salary range for this position is $181,000-$270,000 annually.Zone C :
The base salary range for this position is $162,000-$241,000 annually. This position is eligible for equity in the form of RSUs.If you believe this job description is missing required pay transparency information, please submit a report through this form : Job Description Pay Range Disclosure .
See All 66 Marketing Lead Jobs in New York
Find roles in New York that match your experience and apply in just a few clicks.
Find Marketing Lead JobsMarketing Lead Jobs by City in New York
Where New York roles are concentrated, by current openings.
Marketing Lead Job Market in New York
A snapshot from current New York openings, updated as new roles post.
Who's Hiring
Top Industries Hiring
- Technology & Software
- Investment & Asset Management
- Music
- Fintech
- Banking & Financial Services
What New York Employers Look For
The qualifications that appear most often in marketing lead jobs across New York.
- Bachelor's degree in marketing, communications, or a related business field required
- Proven experience leading campaigns across paid, owned, and earned channels
- Strong working knowledge of marketing automation platforms and CRM tools
- Experience managing cross-functional teams or agency partners in a marketing capacity
- Demonstrated ability to translate data and analytics into actionable marketing strategy
- Familiarity with New York's competitive advertising and media landscape preferred
Marketing Lead Jobs in New York: Frequently Asked Questions
How do you become a marketing lead in New York?
Most marketing leads in New York start with a bachelor's degree in marketing, communications, or business, then build toward the role through progressively senior positions in campaign management, brand strategy, or digital marketing. New York does not require a state-issued license or registration for marketing leads. Employers in New York typically look for candidates who have managed budgets, led teams, and can point to measurable campaign results in competitive consumer or B2B markets.
Which companies hire marketing leads in New York?
Employers hiring marketing leads in New York right now include JPMorganChase, Meta, and Braze, based on current listings on Migrate Mate as of November 2026. New York's concentration of global headquarters in media, finance, and consumer goods means openings appear across a wide range of industries and company sizes throughout the state.
Which New York cities have the most marketing lead jobs?
The cities with the most marketing lead openings in New York are New York, Sidney, and Buffalo. New York City dominates the distribution because it hosts the headquarters of major media companies, financial institutions, and consumer brands that maintain large in-house marketing teams, while smaller markets like Albany and White Plains reflect regional corporate campuses and healthcare systems that also recruit at the lead level.
Are there remote marketing lead jobs in New York?
Yes, and more than most fields. About 70% of marketing lead openings tied to New York are remote or hybrid as of November 2026, reflecting the desk-based, digital nature of most marketing work. Strategy, content, and digital growth roles are the most likely to be fully remote, while positions tied to product launches, on-site agency collaboration, or executive stakeholder management tend to require at least a hybrid presence.
How can I get hired as a marketing lead in New York with little or no experience?
The most realistic entry path is to move into a marketing coordinator or associate role at a New York agency or in-house team, then grow toward a lead position by owning progressively larger campaign scopes. Large New York employers in media and consumer goods, including publishing houses and packaged goods companies based in the metro, often run structured associate marketing programs that build toward lead-level responsibility. Building a portfolio of measurable campaign results, even from internships or freelance projects, gives candidates a clear edge over those relying on credentials alone.
Where can I find and apply to marketing lead jobs in New York?
You can find and apply to marketing lead jobs in New York on Migrate Mate, which lists current openings across the state. Search the available roles, find the ones that fit your background and location, and apply directly through the listings.
See All 66 Marketing Lead Jobs in New York
Find roles in New York that match your experience and apply in just a few clicks.
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