Marketing Director Jobs in Virginia
Marketing Director jobs in Virginia are in strong demand, with steady openings concentrated in technology and defense contracting, federal government consulting, healthcare systems, and higher education across a market that ranges from emerging brand managers stepping into their first director role to seasoned executives overseeing national campaigns. The heaviest hiring activity clusters in Northern Virginia, Richmond, and the Hampton Roads metro, where employers like Booz Allen Hamilton, Inova Health System, and Leidos maintain significant marketing and communications functions. The most sought-after specialties in Virginia listings include digital and demand-generation marketing, B2G (business-to-government) content strategy, and integrated campaign management. Find a role that fits below and apply directly.
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Showing 5 of 47+ Marketing Director jobs
Responsibilities:
- Leads the Community marketing and sales program, implementing creative and effective strategies to achieve optimal resident occupancy
- Forms and fosters relationships with local community professionals including physicians, Senior Centers and home health to maximize referral sources and opportunities for collaboration
- Promotes a positive social media presence through creative and compelling content, emphasizing our mission and core values of love, compassion, and dignity
- Oversees a range of marketing channels, including paid advertising, digital platforms, and traditional outreach methods to engage residents, employees, and stakeholders
- Bridge the gap between marketing and sales by developing and executing strategies that generate leads, nurture customer relationships, and drive revenue through a combination of marketing campaigns and sales outreach, essentially working to align marketing efforts with sales activities to achieve business goals
- Delivers exceptional and tailored tours for prospective residents and family members, offering a warm and memorable experience that reflects our commitment to compassion and high-quality care
- Implements follow-up strategies to nurture relationships and promptly address any inquiries or concerns
- Manages the Customer Relationship Management (CRM) tool to effectively maintain leads, track follow-up activities, and optimize sales and marketing efforts
Requirements:
- Associates Degree preferred
- Valid Driver's License
- 3+ years previous sales, marketing, or community outreach required
- Assisted/Supportive Living experience preferred
- Exceptional communication and interpersonal skills
- Strong closing skills
- Ability to analyze market trends and make data-driven decisions
Benefits:
- Advancement and professional growth opportunities
- Comprehensive medical, dental, and vision benefit packages
- EAP & wellness programs
- 401(k) with biweekly employer match*
- Outside-In Employee Referral Program
- Intentional work-life balance supported with competitive Paid Time Off*
- Self-service payroll & accuracy tools (Paycom)
- Benefits and eligibility may vary based on employment status (full-time/part-time)
Responsibilities:
- Leads the Community marketing and sales program, implementing creative and effective strategies to achieve optimal resident occupancy
- Forms and fosters relationships with local community professionals including physicians, Senior Centers and home health to maximize referral sources and opportunities for collaboration
- Promotes a positive social media presence through creative and compelling content, emphasizing our mission and core values of love, compassion, and dignity
- Oversees a range of marketing channels, including paid advertising, digital platforms, and traditional outreach methods to engage residents, employees, and stakeholders
- Bridge the gap between marketing and sales by developing and executing strategies that generate leads, nurture customer relationships, and drive revenue through a combination of marketing campaigns and sales outreach, essentially working to align marketing efforts with sales activities to achieve business goals
- Delivers exceptional and tailored tours for prospective residents and family members, offering a warm and memorable experience that reflects our commitment to compassion and high-quality care
- Implements follow-up strategies to nurture relationships and promptly address any inquiries or concerns
- Manages the Customer Relationship Management (CRM) tool to effectively maintain leads, track follow-up activities, and optimize sales and marketing efforts
Requirements:
- Associates Degree preferred
- Valid Driver's License
- 3+ years previous sales, marketing, or community outreach required
- Assisted/Supportive Living experience preferred
- Exceptional communication and interpersonal skills
- Strong closing skills
- Ability to analyze market trends and make data-driven decisions
Benefits:
- Advancement and professional growth opportunities
- Comprehensive medical, dental, and vision benefit packages
- EAP & wellness programs
- 401(k) with biweekly employer match*
- Outside-In Employee Referral Program
- Intentional work-life balance supported with competitive Paid Time Off*
- Self-service payroll & accuracy tools (Paycom)
- Benefits and eligibility may vary based on employment status (full-time/part-time)
See All 47 Marketing Director Jobs in Virginia
Find roles in Virginia that match your experience and apply in just a few clicks.
Find Marketing Director JobsMarketing Director Jobs by City in Virginia
Where Virginia roles are concentrated, by current openings.
Marketing Director Job Market in Virginia
A snapshot from current Virginia openings, updated as new roles post.
Who's Hiring
Top Industries Hiring
- Education
What Virginia Employers Look For
The qualifications that appear most often in marketing director jobs across Virginia.
- Bachelor's degree in marketing, communications, or a closely related field required
- Seven or more years of progressive marketing experience with team leadership responsibilities
- Demonstrated experience managing digital campaigns, SEO, and marketing automation platforms
- Proven ability to develop and execute integrated B2B or B2G marketing strategies
- Strong proficiency with CRM tools such as Salesforce and marketing platforms like HubSpot
- Experience managing budgets and reporting on ROI and pipeline contribution metrics
Marketing Director Jobs in Virginia: Frequently Asked Questions
How do you become a marketing director in Virginia?
Marketing director roles in Virginia require no state-issued license or exam, so the path runs through education and progressive experience. Most Virginia employers expect a bachelor's degree in marketing, communications, or business, and many prefer a master's or MBA for senior-level positions. Candidates typically move up through roles like marketing manager or senior marketing manager, building a portfolio of campaign results, team leadership, and budget ownership before reaching the director level.
How much do marketing directors make in Virginia?
Marketing directors in Virginia earn a median of about $187,820 a year, based on May 2025 Bureau of Labor Statistics wage data, ranging from around $107,710 for the lowest 10% to over $292,430 for the top 10%. Pay rises with experience, specialty, and employer.
Which companies hire marketing directors in Virginia?
Employers hiring marketing directors in Virginia right now include Saber Healthcare, William & Mary, and Green Building, based on current listings on Migrate Mate as of November 2026. Virginia's concentration of defense contractors, federal IT consultancies, and major health systems means marketing directors here often specialize in B2G communications, thought leadership, and public sector brand strategy alongside more traditional commercial roles.
Which Virginia cities have the most marketing director jobs?
McLean, Arlington, and Virginia Beach account for the largest share of marketing director openings in Virginia. Northern Virginia dominates because of its dense cluster of federal contractors, technology firms, and association headquarters, while Richmond draws demand from financial services, healthcare systems, and consumer brands headquartered there, and Hampton Roads reflects steady hiring tied to defense, logistics, and regional health networks.
Are there remote marketing director jobs in Virginia?
Yes, and more than most fields. Marketing director work is largely desk-based and output-driven, making it well suited to remote and hybrid arrangements. About 75% of marketing director openings tied to Virginia are remote or hybrid as of November 2026, reflecting broader industry flexibility in this function. Digital strategy, content leadership, and demand-generation roles tend to be the most consistently remote-eligible positions in Virginia listings.
How can I get hired as a marketing director in Virginia with little or no experience?
The most realistic entry path is building toward the role from a marketing manager or senior specialist position rather than applying directly at the director level. Virginia's large federal contractors and health systems, including organizations like Booz Allen Hamilton, Inova, and SAIC, regularly hire marketing coordinators, content strategists, and digital marketing specialists who can grow into leadership. Earning a Google Analytics or HubSpot certification and building a measurable campaign portfolio strengthens candidacy, and lateral moves from adjacent roles such as communications manager or product marketing manager are common stepping stones.
Where can I find and apply to marketing director jobs in Virginia?
You can find and apply to marketing director jobs in Virginia on Migrate Mate, which lists current openings tied to Virginia employers across industries. Find roles that fit your experience and apply directly to the ones that match.
See All 47 Marketing Director Jobs in Virginia
Find roles in Virginia that match your experience and apply in just a few clicks.
Find Marketing Director Jobs